-100
NPS
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Nok Air
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About Nok Air's Brand
Book cheap Thailand domestic flights with Nok Air. Among its major competitors, Nok Air is ranked in 2nd place for NPS while AirAsia is 1st, and Thai Creation is 3rd.
Nok Air Ranking
- #2 / 4 of its competitors
Nok Air NPS
Nok Air's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Nok Air's customers would recommend using the product based on a scale of -100 to 100.
Nok Air Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Nok Air NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2025 -100 | Jan 2025 | -100 |
How Other Brands Compare
Nok Air is ranked second for NPS among its competitors. AirAsia and Thai Creation come in first and third, with Lion Air, We Make People Fly coming in at #4.
Nok Air |  AirAsia |  Thai Creation | Lion Air, We Make People Fly | |
| Global Ranking | #- | #880 | #- | #- |
| NPS | -100 | 20 | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Nok Air NPS vs. Competitors
Compared to its competitors, Nok Air's NPS is rated right below Bangkok Airways.
| COMPANY | NPS Score | |
|---|---|---|
| AirAsia | 20 |
 | Bangkok Airways | N/A |
| Nok Air | -100 |
