

Among its major competitors, Pizza Pizza is ranked in 1st place for NPS while Domino's Pizza is 2nd, and Pizza Hut is 3rd.
Pizza Pizza's Net Promoter Score (NPS) is a 24 with 52% Promoters, 20% Passives, and 28% Detractors. Net Promoter Score tracks whether Pizza Pizza's customers would recommend using the product based on a scale of -100 to 100.
| 52% | Promoters |
|---|---|
| 20% | Passives |
| 28% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2023 0 | May 2023 | 0 |
Aug 2023 10 | Aug 2023 | 10 |
Sep 2023 8 | Sep 2023 | 8 |
Oct 2023 16 | Oct 2023 | 16 |
Nov 2023 19 | Nov 2023 | 19 |
Jan 2024 18 | Jan 2024 | 18 |
Feb 2024 23 | Feb 2024 | 23 |
Mar 2024 20 | Mar 2024 | 20 |
Apr 2024 27 | Apr 2024 | 27 |
Jun 2024 30 | Jun 2024 | 30 |
Aug 2024 29 | Aug 2024 | 29 |
Mar 2025 24 | Mar 2025 | 24 |
Pizza Pizza is ranked first for NPS among its competitors. Domino's Pizza and Pizza Hut come in second and third.
![]() Pizza Pizza | ![]() Domino's Pizza | ![]() Pizza Hut | |
| Global Ranking | #- | #115 | #153 |
| NPS | 24 | 17 | 5 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | - | $14.27B | $33.20B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Pizza Pizza's NPS 40 points higher than Female customers.
Pizza Pizza's NPS was rated 60 by Male customers on Comparably.
Pizza Pizza's NPS was rated 20 by Female customers on Comparably.
Pizza Pizza's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 67 | Caucasian | 67 |
African American/Black 50 | African American/Black | 50 |
Pizza Pizza's NPS was rated 40 points by customers ages 18-25 on Comparably.
Pizza Pizza's NPS was rated 67 points by customers who have used Pizza Pizza's products/services for 5 to 10 Years.
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years 67 | 5 to 10 Years | 67 |
Compared to its competitors, Pizza Pizza's NPS is rated right above Domino's Pizza.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Pizza Pizza | 24 |
![]() | Domino's Pizza | 17 |
![]() | Pizza Hut | 5 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Pizza Pizza users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Pizza Pizza's Customer Loyalty score 54% higher than Female customers.
Pizza Pizza's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Pizza Pizza's Customer Loyalty score was rated 64% by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 64% | 18-25 | 64% |
Pizza Pizza's Customer Loyalty score was rated 40% by customers who have used Pizza Pizza's products/services for 5 to 10 Years.
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Compared to its competitors, Pizza Pizza's Customer Loyalty score is rated right below Pizza Hut.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Domino's Pizza | 76% |
![]() | Pizza Hut | 74% |
![]() | Pizza Pizza | 72% |
Pizza Pizza has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Pizza Pizza’s product quality score is a 3.9 out of 5 as rated by its users and customers.
Pizza Pizza's Product Quality score was rated highest by Caucasian customers, and rated lowest by Female customers.
Male customers rated Pizza Pizza's Product Quality score 0.5 stars higher than Female customers.
Pizza Pizza's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
African American/Black 4.2 | African American/Black | 4.2 |
Pizza Pizza's Product Quality score was rated 3.7 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
Pizza Pizza's Product Quality score was rated 4.3 stars by customers who have used Pizza Pizza's products/services for 5 to 10 Years.
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Compared to its competitors, Pizza Pizza's Product Quality score is rated right above Domino's Pizza.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Pizza Pizza | 3.9/5 |
![]() | Domino's Pizza | 3.7/5 |
![]() | Pizza Hut | 3.6/5 |
Pizza Pizza has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Pizza Pizza's ROI score was rated highest by customers who have used Pizza Pizza's products/services for 5 to 10 Years, and rated lowest by Female customers.
Male customers rated Pizza Pizza's ROI score 0.1 stars higher than Female customers.
Pizza Pizza's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
African American/Black 3.9 | African American/Black | 3.9 |
Pizza Pizza's ROI score was rated 3.5 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
Pizza Pizza's ROI score was rated 4.5 stars by customers who have used Pizza Pizza's products/services for 5 to 10 Years.
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Compared to its competitors, Pizza Pizza's ROI score is rated right above Domino's Pizza.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Pizza Pizza | 3.7/5 |
![]() | Domino's Pizza | 3.6/5 |
![]() | Pizza Hut | 3.3/5 |
Pizza Pizza has an overall Customer Satisfaction score of 95 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Pizza Pizza's Customer Satisfaction score was rated highest by customers who have used Pizza Pizza's products/services for 5 to 10 Years, and rated lowest by Female customers.
Male customers rated Pizza Pizza's Customer Satisfaction score 20 points higher than Female customers.
Very Satisfied | 60% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 40% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 20% | |
Very Dissatisfied | 0% |
Pizza Pizza's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
Pizza Pizza's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
Pizza Pizza's Customer Satisfaction score was rated 80 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 80% |
Pizza Pizza's Customer Satisfaction score was rated 100 points by customers who have used Pizza Pizza's products/services for 5 to 10 Years.
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Compared to its competitors, Pizza Pizza's Customer Satisfaction score is rated right above Domino's Pizza.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Pizza Pizza | 95% |
![]() | Domino's Pizza | 75% |
![]() | Pizza Hut | 68% |
Pizza Pizza has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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500 Kipling Avenue, Toronto, M8Z 5E5
www.pizzapizza.ca
7
Pizza Pizza's Customer Service score was rated highest by Caucasian customers, and rated lowest by Female customers.
Male customers rated Pizza Pizza's Customer Service score 0.4 stars higher than Female customers.
Pizza Pizza's Customer Service score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
African American/Black 4.2 | African American/Black | 4.2 |
Pizza Pizza's Customer Service score was rated 3.8 stars by customers ages 18-25 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
Pizza Pizza's Customer Service score was rated 4.1 stars by customers who have used Pizza Pizza's products/services for 5 to 10 Years.
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Compared to its competitors, Pizza Pizza's Customer Service score is rated right above Domino's Pizza.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Pizza Pizza | 3.9/5 |
![]() | Domino's Pizza | 3.7/5 |
![]() | Pizza Hut | 3.4/5 |
Pizza Pizza has a 3.8/5 stars for its overall company culture rated by their employees

Pizza Pizza scored a 24 for Net Promoter Score and a 18 for Employee Net Promoter Score. NPS gauges how likely a customer of Pizza Pizza would recommend the brand to a friend. ENPS measures how likely Pizza Pizza employees would recommend working at Pizza Pizza to a friend.
| 52% | Promoters |
|---|---|
| 20% | Passive |
| 28% | Detractors |
| 56% | Promoters |
|---|---|
| 6% | Passive |
| 38% | Detractors |