

Publicis Worldwide provides advertising and marketing services. Among its major competitors, Publicis is ranked in 1st place for NPS while Leo Burnett is 2nd.
Publicis's Net Promoter Score (NPS) is a 17 with 48% Promoters, 21% Passives, and 31% Detractors. Net Promoter Score tracks whether Publicis's customers would recommend using the product based on a scale of -100 to 100.
| 48% | Promoters |
|---|---|
| 21% | Passives |
| 31% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2023 5 | May 2023 | 5 |
Jun 2023 12 | Jun 2023 | 12 |
Oct 2023 20 | Oct 2023 | 20 |
Nov 2023 25 | Nov 2023 | 25 |
Dec 2023 19 | Dec 2023 | 19 |
Feb 2024 12 | Feb 2024 | 12 |
Mar 2024 17 | Mar 2024 | 17 |
Apr 2024 16 | Apr 2024 | 16 |
Jun 2024 20 | Jun 2024 | 20 |
Jul 2024 21 | Jul 2024 | 21 |
Dec 2024 22 | Dec 2024 | 22 |
Mar 2025 17 | Mar 2025 | 17 |
Publicis is ranked first for NPS among its competitors. Leo Burnett comes in second.
![]() Publicis | ![]() Leo Burnett | |
| Global Ranking | #- | #605 |
| NPS | 17 | 2 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Publicis's NPS 25 points higher than Female customers.
Publicis's NPS was rated 25 by Male customers on Comparably.
Publicis's NPS was rated by Female customers on Comparably.
Publicis's NPS was rated 25 points by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 25 | Asian or Pacific Islander | 25 |
Publicis's NPS was rated 0 points by customers ages 18-25 on Comparably.
Publicis's NPS was rated the highest by customers who have used Publicis's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 34 | Less than 1 Year | 34 |
1 to 2 Years -33 | 1 to 2 Years | -33 |
5 to 10 Years 33 | 5 to 10 Years | 33 |
Compared to its competitors, Publicis's NPS is rated right above Leo Burnett.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Publicis | 17 |
![]() | Leo Burnett | 2 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
86% of Publicis users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Publicis's Customer Loyalty score 22% higher than Female customers.
Publicis's Customer Loyalty score was rated 100% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Publicis's Customer Loyalty score was rated the highest by customers who have used Publicis's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Compared to its competitors, Publicis's Customer Loyalty score is rated right above Leo Burnett.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Publicis | 86% |
![]() | Leo Burnett | 72% |
Publicis has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Publicis’s product quality score is a 3.7 out of 5 as rated by its users and customers.
Publicis's Product Quality score was rated highest by customers who have used Publicis's products/services for 5 to 10 Years, and rated lowest by customers who have used Publicis's products/services for Less than 1 Year.
Male customers rated Publicis's Product Quality score 1.3 stars higher than Female customers.
Publicis's Product Quality score was rated 4.7 stars by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.7 | Asian or Pacific Islander | 4.7 |
Publicis's Product Quality score was rated 3.1 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 3.1 | 18-25 | 3.1 |
Publicis's Product Quality score was rated the highest by customers who have used Publicis's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Compared to its competitors, Publicis's Product Quality score is rated right below Leo Burnett.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Leo Burnett | 3.8/5 |
![]() | Publicis | 3.7/5 |
Publicis has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Publicis's ROI score was rated highest by customers who have used Publicis's products/services for 5 to 10 Years, and rated lowest by customers who have used Publicis's products/services for 1 to 2 Years.
Male customers rated Publicis's ROI score 0.2 stars higher than Female customers.
Publicis's ROI score was rated 4.2 stars by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Publicis's ROI score was rated the highest by customers who have used Publicis's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Compared to its competitors, Publicis's ROI score is rated right above Leo Burnett.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Publicis | 3.8/5 |
![]() | Leo Burnett | 3.8/5 |
Publicis has an overall Customer Satisfaction score of 79 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Publicis's Customer Satisfaction score was rated highest by customers who have used Publicis's products/services for 5 to 10 Years, and rated lowest by Male customers.
Publicis's Customer Satisfaction score was rated 100 by both Female and Male customers on Comparably.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 75% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Publicis' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Publicis's Customer Satisfaction score was rated 100 points by customers who have used Publicis's products/services for 5 to 10 Years.
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Compared to its competitors, Publicis's Customer Satisfaction score is rated right above Leo Burnett.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Publicis | 79% |
![]() | Leo Burnett | 53% |
Publicis has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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New York City, NY
http://www.publicis.com/
Publicis's Customer Service score was rated highest by customers who have used Publicis's products/services for 5 to 10 Years, and rated lowest by customers who have used Publicis's products/services for 1 to 2 Years.
Male customers rated Publicis's Customer Service score 0.8 stars higher than Female customers.
Publicis's Customer Service score was rated 4.4 stars by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.4 | Asian or Pacific Islander | 4.4 |
Publicis's Customer Service score was rated the highest by customers who have used Publicis's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Compared to its competitors, Publicis's Customer Service score is rated right above Leo Burnett.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Publicis | 3.9/5 |
![]() | Leo Burnett | 3.9/5 |
Publicis scored a 17 for Net Promoter Score and a 12 for Employee Net Promoter Score. NPS gauges how likely a customer of Publicis would recommend the brand to a friend. ENPS measures how likely Publicis employees would recommend working at Publicis to a friend.
| 48% | Promoters |
|---|---|
| 21% | Passive |
| 31% | Detractors |
| 41% | Promoters |
|---|---|
| 30% | Passive |
| 29% | Detractors |