

Since 1904 Rolls-Royce has created instantly recognisable motor cars that have made the marque an enduring icon all over the world Among its major competitors, Rolls-Royce Motor Cars Ltd is ranked in 1st place for NPS while Lexus is 2nd, and ZENO MOTORS is 3rd.
Rolls-Royce Motor Cars Ltd's Net Promoter Score (NPS) is a 60 with 80% Promoters, 0% Passives, and 20% Detractors. Net Promoter Score tracks whether Rolls-Royce Motor Cars Ltd's customers would recommend using the product based on a scale of -100 to 100.
| 80% | Promoters |
|---|---|
| 0% | Passives |
| 20% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2021 100 | Dec 2021 | 100 |
Jan 2022 100 | Jan 2022 | 100 |
Apr 2022 100 | Apr 2022 | 100 |
Sep 2022 60 | Sep 2022 | 60 |
Oct 2022 43 | Oct 2022 | 43 |
Nov 2022 60 | Nov 2022 | 60 |
Dec 2022 63 | Dec 2022 | 63 |
Jan 2023 67 | Jan 2023 | 67 |
Sep 2023 53 | Sep 2023 | 53 |
Sep 2024 60 | Sep 2024 | 60 |
Rolls-Royce Motor Cars Ltd is ranked first for NPS among its competitors. Lexus and ZENO MOTORS come in second and third, with McCarty Motors coming in at #4.
![]() Rolls-Royce Motor Cars Ltd | ![]() Lexus | ![]() ZENO MOTORS | ![]() McCarty Motors | |
| Global Ranking | #- | #212 | #- | #- |
| NPS | 60 | -33 | - | - |
| Valuation Updated every 24 hours for public companies | - | $250.52B | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Rolls-Royce Motor Cars Ltd's NPS was rated 100 by Male customers on Comparably.
Rolls-Royce Motor Cars Ltd's NPS was rated 100 by Male customers on Comparably.
Rolls-Royce Motor Cars Ltd's NPS is not yet rated by Female customers.
Rolls-Royce Motor Cars Ltd's NPS was rated 100 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 100 | Caucasian | 100 |
Rolls-Royce Motor Cars Ltd's NPS was rated 100 points by customers ages 18-25 on Comparably.
Rolls-Royce Motor Cars Ltd's NPS was rated 100 points by customers who have used Rolls-Royce Motor Cars Ltd's products/services for Less than 1 Year.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 100 | Less than 1 Year | 100 |
Compared to its competitors, Rolls-Royce Motor Cars Ltd's NPS is rated right above Bentley Motors.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Rolls-Royce Motor Cars Ltd | 60 |
![]() | Bentley Motors | N/A |
![]() | Lexus | -33 |
Out of the 3 Rolls-Royce Motor Cars Ltd customer reviews 3 were positive and 0 were constructive. Rolls-Royce Motor Cars Ltd customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
93% of Rolls-Royce Motor Cars Ltd users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Rolls-Royce Motor Cars Ltd's Customer Loyalty score was rated 100 by Male customers on Comparably.
Rolls-Royce Motor Cars Ltd's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Rolls-Royce Motor Cars Ltd's Customer Loyalty score was rated 100% by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
Rolls-Royce Motor Cars Ltd's Customer Loyalty score was rated 100% by customers who have used Rolls-Royce Motor Cars Ltd's products/services for Less than 1 Year.
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Compared to its competitors, Rolls-Royce Motor Cars Ltd's Customer Loyalty score is rated right above Lexus.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Rolls-Royce Motor Cars Ltd | 93% |
![]() | Lexus | 81% |
![]() | Bentley Motors | N/A |
Rolls-Royce Motor Cars Ltd has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Rolls-Royce Motor Cars Ltd’s product quality score is a 4.2 out of 5 as rated by its users and customers.
Rolls-Royce Motor Cars Ltd's Product Quality score was rated highest by customers ages 18-25.
Rolls-Royce Motor Cars Ltd's Product Quality score was rated 4.4 by Male customers on Comparably.
Rolls-Royce Motor Cars Ltd's Product Quality score was rated 3.8 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Rolls-Royce Motor Cars Ltd's Product Quality score was rated 4.7 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 4.7 | 18-25 | 4.7 |
Rolls-Royce Motor Cars Ltd's Product Quality score was rated 4.1 stars by customers who have used Rolls-Royce Motor Cars Ltd's products/services for Less than 1 Year.
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Compared to its competitors, Rolls-Royce Motor Cars Ltd's Product Quality score is rated right above Lexus.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Rolls-Royce Motor Cars Ltd | 4.2/5 |
![]() | Lexus | 2.5/5 |
![]() | Bentley Motors | N/A |
Rolls-Royce Motor Cars Ltd has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Rolls-Royce Motor Cars Ltd's ROI score was rated highest by customers ages 18-25.
Rolls-Royce Motor Cars Ltd's ROI score was rated 4.1 by Male customers on Comparably.
Rolls-Royce Motor Cars Ltd's ROI score was rated 3.3 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Rolls-Royce Motor Cars Ltd's ROI score was rated 4.9 stars by customers ages 18-25 on Comparably.
| Summary | Age | Score |
|---|---|---|
18-25 4.9 | 18-25 | 4.9 |
Rolls-Royce Motor Cars Ltd's ROI score was rated 3.9 stars by customers who have used Rolls-Royce Motor Cars Ltd's products/services for Less than 1 Year.
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Compared to its competitors, Rolls-Royce Motor Cars Ltd's ROI score is rated right above Lexus.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Rolls-Royce Motor Cars Ltd | 3.9/5 |
![]() | Lexus | 2.4/5 |
![]() | Bentley Motors | N/A |
Rolls-Royce Motor Cars Ltd has an overall Customer Satisfaction score of 86 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Rolls-Royce Motor Cars Ltd's Customer Satisfaction score was rated highest by customers ages 18-25.
Rolls-Royce Motor Cars Ltd's Customer Satisfaction score was rated 83 by Male customers on Comparably.
Very Satisfied | 50% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 17% |
Rolls-Royce Motor Cars Ltd's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Rolls-Royce Motor Cars Ltd's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% |
Rolls-Royce Motor Cars Ltd's Customer Satisfaction score was rated 75 points by customers who have used Rolls-Royce Motor Cars Ltd's products/services for Less than 1 Year.
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Compared to its competitors, Rolls-Royce Motor Cars Ltd's Customer Satisfaction score is rated right above Lexus.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Rolls-Royce Motor Cars Ltd | 86% |
![]() | Lexus | 28% |
![]() | Bentley Motors | 0% |
Rolls-Royce Motor Cars Ltd has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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The Drive, Westhampnett, Chichester, NY PO18 0SH United Kingdom
https://www.rolls-roycemotorcars.com/
44 1243 384 140
Rolls-Royce Motor Cars Ltd's Customer Service score was rated highest by customers ages 18-25.
Rolls-Royce Motor Cars Ltd's Customer Service score was rated 4 by Male customers on Comparably.
Rolls-Royce Motor Cars Ltd's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Rolls-Royce Motor Cars Ltd's Customer Service score was rated 4.9 stars by customers ages 18-25 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.9 | 18-25 | 4.9 |
Rolls-Royce Motor Cars Ltd's Customer Service score was rated 3.7 stars by customers who have used Rolls-Royce Motor Cars Ltd's products/services for Less than 1 Year.
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Compared to its competitors, Rolls-Royce Motor Cars Ltd's Customer Service score is rated right above Lexus.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Rolls-Royce Motor Cars Ltd | 3.9/5 |
![]() | Lexus | 2.1/5 |
![]() | Bentley Motors | N/A |
Rolls-Royce Motor Cars Ltd has a 4.1/5 stars for its overall company culture rated by their employees

In the Top 25% of Similar Sized Companies on Comparably.
Rolls-Royce Motor Cars Ltd scored a 60 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of Rolls-Royce Motor Cars Ltd would recommend the brand to a friend. ENPS measures how likely Rolls-Royce Motor Cars Ltd employees would recommend working at Rolls-Royce Motor Cars Ltd to a friend.
| 80% | Promoters |
|---|---|
| 0% | Passive |
| 20% | Detractors |
| 58% | Promoters |
|---|---|
| 17% | Passive |
| 25% | Detractors |