

Among its major competitors, Sargento Foods is ranked in 1st place for NPS while The Kraft Heinz Company is 2nd.
Sargento Foods's Net Promoter Score (NPS) is a 38 with 55% Promoters, 28% Passives, and 17% Detractors. Net Promoter Score tracks whether Sargento Foods's customers would recommend using the product based on a scale of -100 to 100.
| 55% | Promoters |
|---|---|
| 28% | Passives |
| 17% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2022 34 | Jul 2022 | 34 |
Aug 2022 43 | Aug 2022 | 43 |
Nov 2022 25 | Nov 2022 | 25 |
Mar 2023 33 | Mar 2023 | 33 |
Apr 2023 45 | Apr 2023 | 45 |
Jul 2023 49 | Jul 2023 | 49 |
Nov 2023 46 | Nov 2023 | 46 |
Jan 2024 50 | Jan 2024 | 50 |
Feb 2024 47 | Feb 2024 | 47 |
Apr 2025 44 | Apr 2025 | 44 |
May 2025 34 | May 2025 | 34 |
Jul 2025 38 | Jul 2025 | 38 |
Sargento Foods is ranked first for NPS among its competitors. The Kraft Heinz Company comes in second.
![]() Sargento Foods | ![]() The Kraft Heinz Company | |
| Global Ranking | #- | #203 |
| NPS | 38 | 13 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $48.93B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Sargento Foods's NPS was rated 50 by Male customers on Comparably.
Sargento Foods's NPS was rated 50 by Male customers on Comparably.
Sargento Foods's NPS is not yet rated by Female customers.
Sargento Foods's NPS was rated 34 points by customers who have used Sargento Foods's products/services for Over 10 Years.
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 34 | Over 10 Years | 34 |
Compared to its competitors, Sargento Foods's NPS is rated right above The Kraft Heinz Company.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Sargento Foods | 38 |
![]() | The Kraft Heinz Company | 13 |
Out of the 2 Sargento Foods customer reviews 1 was positive and 1 was constructive. Sargento Foods customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of Sargento Foods users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Sargento Foods's Customer Loyalty score was rated 78 by Male customers on Comparably.
Sargento Foods's Customer Loyalty score was rated 70% by customers who have used Sargento Foods's products/services for Over 10 Years.
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Compared to its competitors, Sargento Foods's Customer Loyalty score is rated right above The Kraft Heinz Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Sargento Foods | 80% |
![]() | The Kraft Heinz Company | 74% |
Sargento Foods has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Sargento Foods’s product quality score is a 4.2 out of 5 as rated by its users and customers.
Sargento Foods's Product Quality score was rated highest by Male customers.
Sargento Foods's Product Quality score was rated 4.4 by Male customers on Comparably.
Sargento Foods's Product Quality score was rated 4.1 stars by customers who have used Sargento Foods's products/services for Over 10 Years.
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Compared to its competitors, Sargento Foods's Product Quality score is rated right above The Kraft Heinz Company.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Sargento Foods | 4.2/5 |
![]() | The Kraft Heinz Company | 3.9/5 |
Sargento Foods has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Sargento Foods's ROI score was rated highest by Male customers.
Sargento Foods's ROI score was rated 4 by Male customers on Comparably.
Sargento Foods's ROI score was rated 3.8 stars by customers who have used Sargento Foods's products/services for Over 10 Years.
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Compared to its competitors, Sargento Foods's ROI score is rated right above The Kraft Heinz Company.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Sargento Foods | 4/5 |
![]() | The Kraft Heinz Company | 3.6/5 |
Sargento Foods has an overall Customer Satisfaction score of 74 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Sargento Foods's Customer Satisfaction score was rated highest by Male customers.
Sargento Foods's Customer Satisfaction score was rated 75 by Male customers on Comparably.
Very Satisfied | 75% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Sargento Foods's Customer Satisfaction score was rated 67 points by customers who have used Sargento Foods's products/services for Over 10 Years.
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Compared to its competitors, Sargento Foods's Customer Satisfaction score is rated right above The Kraft Heinz Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Sargento Foods | 74% |
![]() | The Kraft Heinz Company | 74% |
Sargento Foods has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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https://www.sargento.com/
Sargento Foods's Customer Service score was rated highest by Male customers.
Sargento Foods's Customer Service score was rated 4.4 by Male customers on Comparably.
Sargento Foods's Customer Service score was rated 4.1 stars by customers who have used Sargento Foods's products/services for Over 10 Years.
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Compared to its competitors, Sargento Foods's Customer Service score is rated right above The Kraft Heinz Company.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Sargento Foods | 4.2/5 |
![]() | The Kraft Heinz Company | 3.6/5 |
Sargento Foods has a 3.3/5 stars for its overall company culture rated by their employees

Sargento Foods scored a 38 for Net Promoter Score and a -7 for Employee Net Promoter Score. NPS gauges how likely a customer of Sargento Foods would recommend the brand to a friend. ENPS measures how likely Sargento Foods employees would recommend working at Sargento Foods to a friend.
| 55% | Promoters |
|---|---|
| 28% | Passive |
| 17% | Detractors |
| 43% | Promoters |
|---|---|
| 7% | Passive |
| 50% | Detractors |