Souq.com NPS & Customer Reviews | Comparably
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About Souq.com's Brand

Owner and operator of an online shopping portal in the Middle East. The company offers various products across categories such as consumer electronics, fashion, household goods, watches and perfumes. Among its major competitors, Souq.com is ranked in 1st place for NPS while Lazada Group is 2nd, and Backcountry.com is 3rd.

Brand at a Glance

10%
Customer Loyalty
5/5
Product Quality
5/5
Pricing
5/5
Customer Service

Souq.com Ranking

Souq.com NPS

Souq.com's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Souq.com's customers would recommend using the product based on a scale of -100 to 100.

Souq.com Overall NPS

100
NPS
100%Promoters
0%Passives
0%Detractors
Souq.com Overall NPS

Souq.com NPS Trend

-100
-50
0
50
100
Nov 2021
100
Nov 2021100

How Other Brands Compare

Souq.com is ranked first for NPS among its competitors. Lazada Group and Backcountry.com come in second and third, with Flipkart coming in at #4.

Souq.com's Logo
Souq.com
Flipkart's Logo
Flipkart
Backcountry.com's Logo
Backcountry.com
Lazada Group's Logo
Lazada Group
Global Ranking#-#941#-#-
NPS100-17-223
Valuation Updated every 24 hours for public companies--$4.88B-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Souq.com NPS vs. Competitors

Compared to its competitors, Souq.com's NPS is rated right above Lazada Group.

Souq.com Customer Loyalty

10%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

10% of Souq.com users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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10
10%
90
90%
Souq.com Customer Loyalty

Souq.com Customer Loyalty vs. Competitors

Compared to its competitors, Souq.com's Customer Loyalty score is rated right below Backcountry.com.

COMPANYCustomer Loyalty Score
Flipkart83%
Lazada Group81%
Backcountry.com63%
Souq.com10%

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Souq.com Product Quality

5/5

Souq.com has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.

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Souq.com Product Information

Souq.com’s product quality score is a 5 out of 5 as rated by its users and customers.

Website
www.souq.com
Company Size
5,001-10,000 Employees

Souq.com Product Quality vs. Competitors

Compared to its competitors, Souq.com's Product Quality score is rated right above Lazada Group.

COMPANYProduct Quality Score
Souq.com5/5
Lazada Group3.9/5
Backcountry.com3.4/5
Flipkart3/5

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Souq.com Pricing

Souq.com ROI & Value For Money

5/5

Souq.com has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.

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Souq.com Pricing vs. Competitors

Compared to its competitors, Souq.com's ROI score is rated right above Lazada Group.

COMPANYPricing Score
Souq.com5/5
Lazada Group3.8/5
Backcountry.com3.2/5
Flipkart2.8/5

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Souq.com Customer Satisfaction (CSAT)

Souq.com Customer Satisfaction (CSAT) Score

100 / 100

Souq.com has an overall Customer Satisfaction score of 100 rated by its users and customers.

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Very Satisfied100%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Souq.com Customer Satisfaction vs. Competitors

Compared to its competitors, Souq.com's Customer Satisfaction score is rated right above Lazada Group.

COMPANYCustomer Satisfaction (CSAT) Score
Souq.com100%
Lazada Group77%
Backcountry.com55%
Flipkart54%

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Souq.com Customer Service

5/5

Souq.com has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.

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About Souq.com's Customer Service

Address

Dubai Internet city, Dubai,


Website

www.souq.com


Phone Number

6

Souq.com Customer Service vs. Competitors

Compared to its competitors, Souq.com's Customer Service score is rated right above Lazada Group.

COMPANYCustomer Service Score
Souq.com5/5
Lazada Group4/5
Backcountry.com3.3/5
Flipkart2.8/5

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Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail