

ALDO Group is known for its passionate, productive and motivated workforce. Among its major competitors, The Aldo Group Inc. is ranked in 1st place for NPS while Geox is 2nd, and Macy's is 3rd.
The Aldo Group Inc.'s Net Promoter Score (NPS) is a 37 with 59% Promoters, 19% Passives, and 22% Detractors. Net Promoter Score tracks whether The Aldo Group Inc.'s customers would recommend using the product based on a scale of -100 to 100.
| 59% | Promoters |
|---|---|
| 19% | Passives |
| 22% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2023 24 | Oct 2023 | 24 |
Nov 2023 27 | Nov 2023 | 27 |
Dec 2023 30 | Dec 2023 | 30 |
Jan 2024 35 | Jan 2024 | 35 |
Feb 2024 33 | Feb 2024 | 33 |
Mar 2024 36 | Mar 2024 | 36 |
Jun 2024 36 | Jun 2024 | 36 |
Jul 2024 37 | Jul 2024 | 37 |
Oct 2024 40 | Oct 2024 | 40 |
Jan 2025 36 | Jan 2025 | 36 |
Feb 2025 35 | Feb 2025 | 35 |
Dec 2025 37 | Dec 2025 | 37 |
The Aldo Group Inc. is ranked first for NPS among its competitors. Geox and Macy's come in second and third, with Nine West Group coming in at #4.
![]() The Aldo Group Inc. | ![]() Macy's | ![]() Geox | ![]() Nine West Group | |
| Global Ranking | #- | #254 | #- | #- |
| NPS | 37 | -11 | 36 | -51 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $4.88B | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated The Aldo Group Inc.'s NPS 84 points higher than Male customers.
The Aldo Group Inc.'s NPS was rated -25 by Male customers on Comparably.
The Aldo Group Inc.'s NPS was rated 59 by Female customers on Comparably.
The Aldo Group Inc.'s NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 57 | Caucasian | 57 |
African American/Black 34 | African American/Black | 34 |
Asian or Pacific Islander 50 | Asian or Pacific Islander | 50 |
The Aldo Group Inc.'s NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
The Aldo Group Inc.'s NPS was rated the highest by customers who have used The Aldo Group Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -67 | Less than 1 Year | -67 |
1 to 2 Years 25 | 1 to 2 Years | 25 |
2 to 5 Years 67 | 2 to 5 Years | 67 |
5 to 10 Years 75 | 5 to 10 Years | 75 |
Compared to its competitors, The Aldo Group Inc.'s NPS is rated right above Geox.
| COMPANY | NPS Score | |
|---|---|---|
![]() | The Aldo Group Inc. | 37 |
![]() | Geox | 36 |
![]() | Macy's | -11 |
![]() | Nine West Group | -51 |
Out of the 4 The Aldo Group Inc. customer reviews 3 were positive and 1 was constructive. The Aldo Group Inc. customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
70% of The Aldo Group Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated The Aldo Group Inc.'s Customer Loyalty score 15% higher than Female customers.
The Aldo Group Inc.'s Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
The Aldo Group Inc.'s Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
26-30 64% | 26-30 | 64% |
41-45 40% | 41-45 | 40% |
The Aldo Group Inc.'s Customer Loyalty score was rated the highest by customers who have used The Aldo Group Inc.'s products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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The Aldo Group Inc.'s Customer Loyalty score was rated 70% by Accounting industry customers.
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Compared to its competitors, The Aldo Group Inc.'s Customer Loyalty score is rated right above Nine West Group, and is preceded by Macy's.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Geox | 79% |
![]() | Macy's | 77% |
![]() | The Aldo Group Inc. | 70% |
![]() | Nine West Group | 54% |
The Aldo Group Inc. has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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The Aldo Group Inc.’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated The Aldo Group Inc.'s product the highest.
The Aldo Group Inc.'s Product Quality score was rated highest by customers from the Accounting industry, and rated lowest by customers who have used The Aldo Group Inc.'s products/services for Less than 1 Year.
Female customers rated The Aldo Group Inc.'s Product Quality score 0.5 stars higher than Male customers.
The Aldo Group Inc.'s Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
African American/Black 5 | African American/Black | 5 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
The Aldo Group Inc.'s Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 4.1 | 26-30 | 4.1 |
41-45 3.5 | 41-45 | 3.5 |
The Aldo Group Inc.'s Product Quality score was rated the highest by customers who have used The Aldo Group Inc.'s products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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The Aldo Group Inc.'s Product Quality score was rated 5 stars by Accounting industry customers.
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Compared to its competitors, The Aldo Group Inc.'s Product Quality score is rated right above Geox.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | The Aldo Group Inc. | 4/5 |
![]() | Geox | 3.8/5 |
![]() | Macy's | 3.1/5 |
![]() | Nine West Group | 2.6/5 |
The Aldo Group Inc. has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.
The Aldo Group Inc.'s ROI score was rated highest by customers from the Accounting industry, and rated lowest by customers who have used The Aldo Group Inc.'s products/services for Less than 1 Year.
Female customers rated The Aldo Group Inc.'s ROI score 1.2 stars higher than Male customers.
The Aldo Group Inc.'s ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 4.4 | Asian or Pacific Islander | 4.4 |
The Aldo Group Inc.'s ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 3.3 | 26-30 | 3.3 |
41-45 4 | 41-45 | 4 |
The Aldo Group Inc.'s ROI score was rated the highest by customers who have used The Aldo Group Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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The Aldo Group Inc.'s ROI score was rated 4.6 stars by Accounting industry customers.
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Compared to its competitors, The Aldo Group Inc.'s ROI score is rated right above Macy's, and is preceded by Geox.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Geox | 3.8/5 |
![]() | The Aldo Group Inc. | 3.7/5 |
![]() | Macy's | 3.1/5 |
![]() | Nine West Group | 3/5 |
The Aldo Group Inc. has an overall Customer Satisfaction score of 70 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
The Aldo Group Inc.'s Customer Satisfaction score was rated highest by customers who have used The Aldo Group Inc.'s products/services for 1 to 2 Years, and rated lowest by customers who have used The Aldo Group Inc.'s products/services for Less than 1 Year.
Female customers rated The Aldo Group Inc.'s Customer Satisfaction score 16 points higher than Male customers.
Very Satisfied | 50% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
Very Satisfied | 55% | |
|---|---|---|
Satisfied | 36% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 9% |
The Aldo Group Inc. Customer Satisfaction (CSAT) score was rated 83% according to Caucasian users and customers.
The Aldo Group Inc. Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
The Aldo Group Inc. Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
The Aldo Group Inc.'s Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 75% | |||||||||||||||
| 26-30 | 75% | |||||||||||||||
| 41-45 | 100% |
The Aldo Group Inc.'s Customer Satisfaction score was rated the highest by customers who have used The Aldo Group Inc.'s products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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The Aldo Group Inc.'s Customer Satisfaction score was rated 100 points by Accounting industry customers.
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}Compared to its competitors, The Aldo Group Inc.'s Customer Satisfaction score is rated right above Macy's, and is preceded by Geox.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Geox | 75% |
![]() | The Aldo Group Inc. | 70% |
![]() | Macy's | 52% |
![]() | Nine West Group | 20% |
The Aldo Group Inc. has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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http://aldogroup.com
The Aldo Group Inc.'s Customer Service score was rated highest by customers who have used The Aldo Group Inc.'s products/services for 5 to 10 Years, and rated lowest by customers who have used The Aldo Group Inc.'s products/services for Less than 1 Year.
Female customers rated The Aldo Group Inc.'s Customer Service score 0.7 stars higher than Male customers.
The Aldo Group Inc.'s Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
The Aldo Group Inc.'s Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 3.6 | 26-30 | 3.6 |
41-45 3.5 | 41-45 | 3.5 |
The Aldo Group Inc.'s Customer Service score was rated the highest by customers who have used The Aldo Group Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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The Aldo Group Inc.'s Customer Service score was rated 4.5 stars by Accounting industry customers.
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Compared to its competitors, The Aldo Group Inc.'s Customer Service score is rated right above Macy's, and is preceded by Geox.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Geox | 4/5 |
![]() | The Aldo Group Inc. | 3.8/5 |
![]() | Macy's | 2.9/5 |
![]() | Nine West Group | 2.5/5 |
The Aldo Group Inc. has a 2.9/5 stars for its overall company culture rated by their employees

In the Bottom 45% of Similar Sized Companies on Comparably.
The Aldo Group Inc. scored a 37 for Net Promoter Score and a -11 for Employee Net Promoter Score. NPS gauges how likely a customer of The Aldo Group Inc. would recommend the brand to a friend. ENPS measures how likely The Aldo Group Inc. employees would recommend working at The Aldo Group Inc. to a friend.
| 59% | Promoters |
|---|---|
| 19% | Passive |
| 22% | Detractors |
| 37% | Promoters |
|---|---|
| 15% | Passive |
| 48% | Detractors |