WGSN NPS & Customer Reviews | Comparably
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WGSN
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About WGSN's Brand

"WGSN provides subscription-based trend forecasting services for consumer lifestyle, interiors and big data retail analytics industries." Among its major competitors, WGSN is ranked in 2nd place for NPS while DUFL is 1st, and Topshop is 3rd.

Brand at a Glance

76%
Customer Loyalty
4/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service

WGSN Ranking

WGSN NPS

WGSN's Net Promoter Score (NPS) is a 31 with 57% Promoters, 17% Passives, and 26% Detractors. Net Promoter Score tracks whether WGSN's customers would recommend using the product based on a scale of -100 to 100.

WGSN Overall NPS

31
NPS
57%Promoters
17%Passives
26%Detractors
WGSN Overall NPS

WGSN NPS Trend

-100
-50
0
50
100
Mar 2023
34
Mar 202334
Apr 2023
34
Apr 202334
May 2023
31
May 202331
Jul 2023
27
Jul 202327
Nov 2023
24
Nov 202324
Jan 2024
26
Jan 202426
Feb 2024
30
Feb 202430
Apr 2024
32
Apr 202432
Aug 2024
29
Aug 202429
Feb 2025
31
Feb 202531
Mar 2025
32
Mar 202532
Jul 2025
30
Jul 202530

How Other Brands Compare

WGSN is ranked second for NPS among its competitors. DUFL and Topshop come in first and third, with Ascential coming in at #4.

WGSN's Logo
WGSN
Topshop's Logo
Topshop
DUFL's Logo
DUFL
Ascential's Logo
Ascential
Global Ranking#-#463#-#-
NPS3119100-100

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

WGSN NPS by Gender

WGSN's NPS was rated 17 by Female customers on Comparably.

Female

17

WGSN's NPS was rated 17 by Female customers on Comparably.

50%
Promoters
17%
Passives
33%
Detractors

Male

N/A

WGSN's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

WGSN NPS by Ethnicity

WGSN's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-67
Caucasian-67
Asian or Pacific Islander
67
Asian or Pacific Islander67

WGSN NPS by Age

WGSN's NPS was rated 43 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
57%
Passives
29%
Detractors
14%
18-2557%29%14%

WGSN NPS by Usage

WGSN's NPS was rated the highest by customers who have used WGSN's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
Less than 1 Year
34
Less than 1 Year34
1 to 2 Years
0
1 to 2 Years0

WGSN NPS vs. Competitors

Compared to its competitors, WGSN's NPS is rated right above Topshop, and is preceded by DUFL.

COMPANYNPS Score
DUFL
100
WGSN
31
Topshop
19
Pantone
N/A
Ascential
-100

WGSN Customer Reviews

What do you value most about this brand?
inspires me to work with you in the future

WGSN Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of WGSN users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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76
76%
24
24%
WGSN Customer Loyalty

WGSN Customer Loyalty Score by Gender

WGSN's Customer Loyalty score was rated 55 by Female customers on Comparably.

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Female
55%
Yes
Male
N/A
Yes

WGSN Customer Loyalty Score by Ethnicity

WGSN's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

% who answered "Yes"

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40
out of 100
Caucasian
100
out of 100
Asian or Pacific Islander

WGSN Customer Loyalty Score by Age

WGSN's Customer Loyalty score was rated 61% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
61%
18-2561%

WGSN Customer Loyalty Score by Usage

WGSN's Customer Loyalty score was rated 40% by customers who have used WGSN's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.

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Less than 1 Year
40%
1 to 2 Years
40%

WGSN Customer Loyalty Score by Industry

WGSN's Customer Loyalty score was rated 78% by Fashion and Beauty industry customers.

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Fashion and Beauty
78%

WGSN Customer Loyalty vs. Competitors

Compared to its competitors, WGSN's Customer Loyalty score is rated right above Topshop, and is preceded by DUFL.

COMPANYCustomer Loyalty Score
DUFL100%
WGSN76%
Topshop58%
AscentialN/A
PantoneN/A

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WGSN Product Quality

4/5

WGSN has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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WGSN Product Information

WGSN’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Fashion and Beauty industry rated WGSN's product the highest.

Website
http://wgsn.com/
Company Size
201-500 Employees

Industry

Tech
Professional Services

Quick Insights into WGSN Product Quality

WGSN's Product Quality score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by Caucasian customers.

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Ranked WGSN Product Quality the Highest

Fashion and Beauty
4.5
Asian or Pacific Islander
4.3
18-25
4.2

Ranked WGSN Product Quality the Lowest

1 to 2 Years
3.5
Caucasian
3

WGSN Product Quality Score by Gender

WGSN's Product Quality score was rated 3.8 by Female customers on Comparably.

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Female

3.8/5

Male

N/A

WGSN Product Quality Score by Ethnicity

WGSN's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
3
Caucasian3
Asian or Pacific Islander
4.3
Asian or Pacific Islander4.3

WGSN Product Quality Score by Age

WGSN's Product Quality score was rated 4.2 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4.2
18-254.2

WGSN Product Quality Score by Usage

WGSN's Product Quality score was rated the highest by customers who have used WGSN's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
4.1
1 to 2 Years
3.5

WGSN Product Quality Score by Industry

WGSN's Product Quality score was rated 4.5 stars by Fashion and Beauty industry customers.

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Fashion and Beauty
4.5

WGSN Product Quality vs. Competitors

Compared to its competitors, WGSN's Product Quality score is rated right above Topshop, and is preceded by DUFL.

COMPANYProduct Quality Score
DUFL5/5
WGSN4/5
Topshop3.8/5
AscentialN/A
PantoneN/A

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WGSN Pricing

WGSN ROI & Value For Money

3.7/5

WGSN has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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WGSN Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Fashion and Beauty industry.

Quick Insights into WGSN ROI

WGSN's ROI score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by Caucasian customers.

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Ranked WGSN ROI the Highest

Fashion and Beauty
4.7
Asian or Pacific Islander
4.6
18-25
4.3

Ranked WGSN ROI the Lowest

Less than 1 Year
3.5
Caucasian
3

WGSN ROI Score by Gender

WGSN's ROI score was rated 3.6 by Female customers on Comparably.

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Female

3.6/5

Male

N/A

WGSN ROI Score by Ethnicity

WGSN's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
3
Caucasian3
Asian or Pacific Islander
4.6
Asian or Pacific Islander4.6

WGSN ROI Score by Age

WGSN's ROI score was rated 4.3 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4.3
18-254.3

WGSN ROI Score by Usage

WGSN's ROI score was rated the highest by customers who have used WGSN's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.5
1 to 2 Years
3.8

WGSN ROI Score by Industry

WGSN's ROI score was rated 4.7 stars by Fashion and Beauty industry customers.

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Fashion and Beauty
4.7

WGSN Pricing vs. Competitors

Compared to its competitors, WGSN's ROI score is rated right above Topshop, and is preceded by DUFL.

COMPANYPricing Score
DUFL4.5/5
WGSN3.7/5
Topshop3.3/5
AscentialN/A
PantoneN/A

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WGSN Customer Satisfaction (CSAT)

WGSN Customer Satisfaction (CSAT) Score

74 / 100

WGSN has an overall Customer Satisfaction score of 74 rated by its users and customers.

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Very Satisfied47%
Satisfied27%
Neither Satisfied nor Dissatisfied16%
Dissatisfied0%
Very Dissatisfied10%
Very Satisfied
47%
Satisfied
27%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
0%
Very Dissatisfied
10%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into WGSN Customer Satisfaction

WGSN's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by Caucasian customers.

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Ranked WGSN Customer Satisfaction the Highest

Asian or Pacific Islander
100%
Fashion and Beauty
100%
18-25
86%

Ranked WGSN Customer Satisfaction the Lowest

Less than 1 Year
67%
Caucasian
33%

WGSN Customer Satisfaction Score by Gender

WGSN's Customer Satisfaction score was rated 67 by Female customers on Comparably.

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67 / 100
Female
Very Satisfied
50%
Satisfied
17%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
0%
Very Dissatisfied
17%

WGSN Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

WGSN's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.

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33 / 100
Very Satisfied0%
Satisfied33%
Neither Satisfied nor Dissatisfied67%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
67%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Asian or Pacific Islander

WGSN's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.

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100 / 100
Very Satisfied67%
Satisfied33%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

WGSN Customer Satisfaction Score by Age

WGSN's Customer Satisfaction score was rated 86 points by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25 CSAT Score
86%
Very Satisfied
57%
Satisfied
29%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
0%
18-2586%

WGSN Customer Satisfaction Score by Usage

WGSN's Customer Satisfaction score was rated 67 points by customers who have used WGSN's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.

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Less than 1 Year
67
1 to 2 Years
67

WGSN Customer Satisfaction Score by Industry

WGSN's Customer Satisfaction score was rated 100 points by Fashion and Beauty industry customers.

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Fashion and Beauty
100

WGSN Customer Satisfaction vs. Competitors

Compared to its competitors, WGSN's Customer Satisfaction score is rated right above Topshop, and is preceded by DUFL.

COMPANYCustomer Satisfaction (CSAT) Score
DUFL100%
WGSN73%
Topshop0%
Ascential0%
Pantone0%

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WGSN Customer Service

3.7/5

WGSN has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About WGSN's Customer Service

Address

London, MN


Website

http://wgsn.com/

Quick Insights into WGSN Customer Service

WGSN's Customer Service score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by Caucasian customers.

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Ranked WGSN Customer Service the Highest

Fashion and Beauty
4.9
Asian or Pacific Islander
4.8
18-25
4.4

Ranked WGSN Customer Service the Lowest

Less than 1 Year
3.5
Caucasian
3.1

WGSN Customer Service Score by Gender

WGSN's Customer Service score was rated 3.7 by Female customers on Comparably.

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Female

3.7/5

Male

N/A

WGSN Customer Service Score by Ethnicity

WGSN's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
3.1
Caucasian3.1
Asian or Pacific Islander
4.8
Asian or Pacific Islander4.8

WGSN Customer Service Score by Age

WGSN's Customer Service score was rated 4.4 stars by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25
4.4
18-254.4

WGSN Customer Service Score by Usage

WGSN's Customer Service score was rated the highest by customers who have used WGSN's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.5
1 to 2 Years
4

WGSN Customer Service Score by Industry

WGSN's Customer Service score was rated 4.9 stars by Fashion and Beauty industry customers.

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Fashion and Beauty
4.9

WGSN Customer Service vs. Competitors

Compared to its competitors, WGSN's Customer Service score is rated right above Topshop, and is preceded by DUFL.

COMPANYCustomer Service Score
DUFL5/5
WGSN3.7/5
Topshop3.5/5
AscentialN/A
PantoneN/A

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WGSN as an Employer

2.2/5

WGSN has a 2.2/5 stars for its overall company culture rated by their employees

  WGSN CEO
bottom
30%
CEO of WGSN

In the Bottom 30% of Similar Sized Companies on Comparably.

Consumer vs. Employees

WGSN scored a 31 for Net Promoter Score and a -64 for Employee Net Promoter Score. NPS gauges how likely a customer of WGSN would recommend the brand to a friend. ENPS measures how likely WGSN employees would recommend working at WGSN to a friend.

Net Promoter Score

31
NPS Score
57%Promoters
17%Passive
26%Detractors

Employee Net Promoter Score

-64
eNPS Score
9%Promoters
18%Passive
73%Detractors

Global Ranking Snapshot

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3
Chick-fil-A  Chick-fil-A CEO
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Food and Beverages
4
Netflix  Netflix CEO
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Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
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Retail