25
NPS
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WHOOP
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About WHOOP's Brand
We're on a mission to unlock human performance. Among its major competitors, WHOOP is ranked in 2nd place for NPS while Apple is 1st, and Fitbit is 3rd.Their current valuation is $250.00M
Brand at a Glance
94%
Customer Loyalty
3.9/5
Product Quality
3.7/5
Pricing
3.4/5
Customer Service
WHOOP Ranking
- #2 / 3 of its competitors
WHOOP NPS
WHOOP's Net Promoter Score (NPS) is a 25 with 45% Promoters, 35% Passives, and 20% Detractors. Net Promoter Score tracks whether WHOOP's customers would recommend using the product based on a scale of -100 to 100.
WHOOP Overall NPS
| 45% | Promoters |
|---|---|
| 35% | Passives |
| 20% | Detractors |
WHOOP NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2023 -1 | Apr 2023 | -1 |
May 2023 14 | May 2023 | 14 |
Oct 2023 25 | Oct 2023 | 25 |
Mar 2024 33 | Mar 2024 | 33 |
Apr 2024 40 | Apr 2024 | 40 |
Jul 2024 42 | Jul 2024 | 42 |
Oct 2024 36 | Oct 2024 | 36 |
Nov 2024 40 | Nov 2024 | 40 |
Feb 2025 32 | Feb 2025 | 32 |
Aug 2025 22 | Aug 2025 | 22 |
Nov 2025 26 | Nov 2025 | 26 |
Dec 2025 25 | Dec 2025 | 25 |
How Other Brands Compare
WHOOP is ranked second for NPS among its competitors. Apple and Fitbit come in first and third. Among those competitors, it is the third most valued company behind Apple.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
WHOOP NPS by Gender
WHOOP's NPS was rated 0 by Male customers on Comparably.
Male
0
WHOOP's NPS was rated by Male customers on Comparably.
40%
Promoters
20%
Passives
40%
Detractors
Female
N/A
WHOOP's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
WHOOP NPS by Ethnicity
WHOOP's NPS was rated -40 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -40 | Caucasian | -40 |
WHOOP NPS by Usage
WHOOP's NPS was rated the highest by customers who have used WHOOP's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -34 | Less than 1 Year | -34 |
2 to 5 Years 67 | 2 to 5 Years | 67 |
WHOOP Customer Reviews
Out of the 3 WHOOP customer reviews 2 were positive and 1 was constructive. WHOOP customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
WHOOP Customer Loyalty
94%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
94% of WHOOP users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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WHOOP Customer Loyalty Score by Gender
WHOOP's Customer Loyalty score was rated 100 by Male customers on Comparably.
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Male
100%
Yes
Female
N/A
Yes
WHOOP Customer Loyalty Score by Ethnicity
WHOOP's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of WHOOP.
100
out of 100
Caucasian
WHOOP Customer Loyalty Score by Usage
WHOOP's Customer Loyalty score was rated 100% by customers who have used WHOOP's products/services for 2 to 5 Years, and by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
WHOOP Customer Loyalty Score by Industry
WHOOP's Customer Loyalty score was rated 100% by Tech industry customers.
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WHOOP Customer Loyalty vs. Competitors
Compared to its competitors, WHOOP's Customer Loyalty score is rated right above Apple.
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WHOOP Product Quality
3.9/5
WHOOP has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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WHOOP Product Information
WHOOP’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated WHOOP's product the highest.
- Website
- http://www.whoop.com/
- Company Size
- 501-1,000 Employees
Industry
Consumer Electronics
Quick Insights into WHOOP Product Quality
WHOOP's Product Quality score was rated highest by customers who have used WHOOP's products/services for 2 to 5 Years, and rated lowest by customers who have used WHOOP's products/services for Less than 1 Year.
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Ranked WHOOP Product Quality the Highest
Ranked WHOOP Product Quality the Lowest
WHOOP Product Quality Score by Gender
WHOOP's Product Quality score was rated 2.7 by Male customers on Comparably.
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Male
2.7/5
Female
N/A
WHOOP Product Quality Score by Ethnicity
WHOOP's Product Quality score was rated 3.2 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of WHOOP.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
WHOOP Product Quality Score by Usage
WHOOP's Product Quality score was rated the highest by customers who have used WHOOP's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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WHOOP Product Quality Score by Industry
WHOOP's Product Quality score was rated 3.9 stars by Tech industry customers.
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WHOOP Product Quality vs. Competitors
Compared to its competitors, WHOOP's Product Quality score is rated right above Fitbit, and is preceded by Apple.
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VS
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WHOOP Pricing
WHOOP ROI & Value For Money
3.7/5
WHOOP has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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WHOOP Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into WHOOP ROI
WHOOP's ROI score was rated highest by customers who have used WHOOP's products/services for 2 to 5 Years, and rated lowest by customers who have used WHOOP's products/services for Less than 1 Year.
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Ranked WHOOP ROI the Highest
Ranked WHOOP ROI the Lowest
WHOOP ROI Score by Gender
WHOOP's ROI score was rated 2.9 by Male customers on Comparably.
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Male
2.9/5
Female
N/A
WHOOP ROI Score by Ethnicity
WHOOP's ROI score was rated 2.7 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of WHOOP.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
WHOOP ROI Score by Usage
WHOOP's ROI score was rated the highest by customers who have used WHOOP's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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WHOOP ROI Score by Industry
WHOOP's ROI score was rated 3.6 stars by Tech industry customers.
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WHOOP Pricing vs. Competitors
Compared to its competitors, WHOOP's ROI score is rated right above Fitbit, and is preceded by Apple.
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WHOOP Customer Satisfaction (CSAT)
WHOOP Customer Satisfaction (CSAT) Score
73 / 100
WHOOP has an overall Customer Satisfaction score of 73 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
40%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
13%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into WHOOP Customer Satisfaction
WHOOP's Customer Satisfaction score was rated highest by customers who have used WHOOP's products/services for 2 to 5 Years.
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Ranked WHOOP Customer Satisfaction the Highest
WHOOP Customer Satisfaction Score by Gender
WHOOP's Customer Satisfaction score was rated 40 by Male customers on Comparably.
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40 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 20% | |
Very Dissatisfied | 20% |
WHOOP Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
WHOOP's Customer Satisfaction (CSAT) score was rated 40% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of WHOOP.
40 / 100
Very Satisfied
0%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
40%
Very Dissatisfied
20%
WHOOP Customer Satisfaction Score by Usage
WHOOP's Customer Satisfaction score was rated 100 points by customers who have used WHOOP's products/services for 2 to 5 Years.
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WHOOP Customer Satisfaction Score by Industry
WHOOP's Customer Satisfaction score was rated 66 points by Tech industry customers.
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}WHOOP Customer Satisfaction vs. Competitors
Compared to its competitors, WHOOP's Customer Satisfaction score is rated right above Fitbit, and is preceded by Apple.
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VS
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WHOOP Customer Service
3.4/5
WHOOP has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About WHOOP's Customer Service
Address
One Kenmore Sq, Boston, MA 02215
Website
http://www.whoop.com/
WHOOP's Social Links
Quick Insights into WHOOP Customer Service
WHOOP's Customer Service score was rated highest by customers who have used WHOOP's products/services for 2 to 5 Years, and rated lowest by customers who have used WHOOP's products/services for Less than 1 Year.
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Ranked WHOOP Customer Service the Highest
Ranked WHOOP Customer Service the Lowest
WHOOP Customer Service Score by Gender
WHOOP's Customer Service score was rated 2.9 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of WHOOP.
Male
2.9/5
Female
N/A
WHOOP Customer Service Score by Ethnicity
WHOOP's Customer Service score was rated 2.2 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of WHOOP.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
WHOOP Customer Service Score by Usage
WHOOP's Customer Service score was rated the highest by customers who have used WHOOP's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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WHOOP Customer Service Score by Industry
WHOOP's Customer Service score was rated 3.9 stars by Tech industry customers.
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WHOOP Customer Service vs. Competitors
Compared to its competitors, WHOOP's Customer Service score is rated right above Fitbit, and is preceded by Apple.
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VS
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WHOOP as an Employer
4.7/5
WHOOP has a 4.7/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
WHOOP scored a 25 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of WHOOP would recommend the brand to a friend. ENPS measures how likely WHOOP employees would recommend working at WHOOP to a friend.
Net Promoter Score
25
NPS Score
| 45% | Promoters |
|---|---|
| 35% | Passive |
| 20% | Detractors |
Employee Net Promoter Score
34
eNPS Score
| 56% | Promoters |
|---|---|
| 22% | Passive |
| 22% | Detractors |
