-4
NPS
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Zenni Optical
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About Zenni Optical's Brand
The Best Place to Buy Eyeglasses Online Among its major competitors, Zenni Optical is ranked in 2nd place for NPS while Warby Parker is 1st, and Eyewear Insight is 3rd.
Brand at a Glance
70%
Customer Loyalty
3/5
Product Quality
3/5
Pricing
2.8/5
Customer Service
Zenni Optical Ranking
- #2 / 4 of its competitors
Zenni Optical NPS
Zenni Optical's Net Promoter Score (NPS) is a -4 with 40% Promoters, 16% Passives, and 44% Detractors. Net Promoter Score tracks whether Zenni Optical's customers would recommend using the product based on a scale of -100 to 100.
Zenni Optical Overall NPS
| 40% | Promoters |
|---|---|
| 16% | Passives |
| 44% | Detractors |
Zenni Optical NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2024 -14 | Jun 2024 | -14 |
Jul 2024 -9 | Jul 2024 | -9 |
Aug 2024 -3 | Aug 2024 | -3 |
Oct 2024 2 | Oct 2024 | 2 |
Nov 2024 -1 | Nov 2024 | -1 |
Dec 2024 -2 | Dec 2024 | -2 |
Jan 2025 -4 | Jan 2025 | -4 |
Feb 2025 -4 | Feb 2025 | -4 |
Apr 2025 -2 | Apr 2025 | -2 |
Jun 2025 -5 | Jun 2025 | -5 |
Aug 2025 -3 | Aug 2025 | -3 |
Sep 2025 -5 | Sep 2025 | -5 |
How Other Brands Compare
Zenni Optical is ranked second for NPS among its competitors. Warby Parker and Eyewear Insight come in first and third, with Frameri coming in at #4.
Zenni Optical |  Warby Parker |  Eyewear Insight |  Frameri | |
| Global Ranking | #- | #223 | #- | #- |
| NPS | -4 | 16 | - | - |
| Valuation Updated every 24 hours for public companies | - | $1.77B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Zenni Optical NPS by Gender
Female customers rated Zenni Optical's NPS 25 points higher than Male customers.
Male
-37
Zenni Optical's NPS was rated -37 by Male customers on Comparably.
27%
Promoters
9%
Passives
64%
Detractors
Female
-12
Zenni Optical's NPS was rated -12 by Female customers on Comparably.
41%
Promoters
6%
Passives
53%
Detractors
Zenni Optical NPS by Ethnicity
Zenni Optical's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 10 | Caucasian | 10 |
African American/Black -40 | African American/Black | -40 |
Asian or Pacific Islander 100 | Asian or Pacific Islander | 100 |
Other -60 | Other | -60 |
Zenni Optical NPS by Age
Zenni Optical's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
Zenni Optical NPS by Usage
Zenni Optical's NPS was rated the highest by customers who have used Zenni Optical's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -46 | Less than 1 Year | -46 |
1 to 2 Years -20 | 1 to 2 Years | -20 |
2 to 5 Years 34 | 2 to 5 Years | 34 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years -50 | Over 10 Years | -50 |
Zenni Optical NPS vs. Competitors
Compared to its competitors, Zenni Optical's NPS is rated right below Warby Parker.
| COMPANY | NPS Score | |
|---|---|---|
| Warby Parker | 16 |
| Zenni Optical | -4 |
Zenni Optical Customer Reviews
Out of the 10 Zenni Optical customer reviews 7 were positive and 3 were constructive. Zenni Optical customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Zenni Optical Customer Loyalty
70%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
70% of Zenni Optical users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Zenni Optical Customer Loyalty Score by Gender
Female customers rated Zenni Optical's Customer Loyalty score 8% higher than Male customers.
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Male
67%
Yes
Female
75%
Yes
Zenni Optical Customer Loyalty Score by Ethnicity
Zenni Optical's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Zenni Optical.
87
out of 100
Caucasian
64
out of 100
African American/Black
100
out of 100
Asian or Pacific Islander
64
out of 100
Other
Zenni Optical Customer Loyalty Score by Age
Zenni Optical's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 82% | 31-35 | 82% |
41-45 55% | 41-45 | 55% |
46-50 100% | 46-50 | 100% |
51-55 70% | 51-55 | 70% |
56-60 55% | 56-60 | 55% |
61-65 64% | 61-65 | 64% |
66+ 82% | 66+ | 82% |
Zenni Optical Customer Loyalty Score by Usage
Zenni Optical's Customer Loyalty score was rated the highest by customers who have used Zenni Optical's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Zenni Optical Customer Loyalty Score by Industry
Zenni Optical's Customer Loyalty score was rated the highest by Consumer Goods industry customers, and the lowest by Accounting industry customers.
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Zenni Optical Customer Loyalty vs. Competitors
Compared to its competitors, Zenni Optical's Customer Loyalty score is rated right below Warby Parker.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Warby Parker | 72% |
| Zenni Optical | 70% |
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Zenni Optical Product Quality
3/5
Zenni Optical has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
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Zenni Optical Product Information
Zenni Optical’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Consumer Goods industry rated Zenni Optical's product the highest. Reviewers from the Education industry rated Zenni Optical the lowest at 1.5.
- Website
- http://www.zennioptical.com
- Company Size
- 201-500 Employees
Industry
Tech
Ecommerce and Marketplaces
Fashion
Healthcare
Quick Insights into Zenni Optical Product Quality
Zenni Optical's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Education industry.
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Ranked Zenni Optical Product Quality the Highest
Ranked Zenni Optical Product Quality the Lowest
Zenni Optical Product Quality Score by Gender
Female customers rated Zenni Optical's Product Quality score 0.6 stars higher than Male customers.
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Male
2.4/5
Female
3/5
Zenni Optical Product Quality Score by Ethnicity
Zenni Optical's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Zenni Optical.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
Other 2.4 | Other | 2.4 |
Zenni Optical Product Quality Score by Age
Zenni Optical's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 4.5 | 31-35 | 4.5 |
41-45 2.5 | 41-45 | 2.5 |
46-50 3.6 | 46-50 | 3.6 |
51-55 3.5 | 51-55 | 3.5 |
56-60 1.9 | 56-60 | 1.9 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.5 | 66+ | 2.5 |
Zenni Optical Product Quality Score by Usage
Zenni Optical's Product Quality score was rated the highest by customers who have used Zenni Optical's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Zenni Optical Product Quality Score by Industry
Zenni Optical's Product Quality score was rated the highest by Consumer Goods industry customers, and the lowest by Education industry customers.
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Zenni Optical Product Quality vs. Competitors
Compared to its competitors, Zenni Optical's Product Quality score is rated right below Warby Parker.
| COMPANY | Product Quality Score | |
|---|---|---|
| Warby Parker | 3.6/5 |
| Zenni Optical | 3/5 |
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Zenni Optical Pricing
Zenni Optical ROI & Value For Money
3/5
Zenni Optical has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Zenni Optical Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Consumer Goods industry. The users from the Education industry think that they had the lowest ROI from Zenni Optical.
Quick Insights into Zenni Optical ROI
Zenni Optical's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Education industry.
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Ranked Zenni Optical ROI the Highest
Ranked Zenni Optical ROI the Lowest
Zenni Optical ROI Score by Gender
Female customers rated Zenni Optical's ROI score 0.9 stars higher than Male customers.
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Male
2.1/5
Female
3/5
Zenni Optical ROI Score by Ethnicity
Zenni Optical's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Zenni Optical.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
African American/Black 1.8 | African American/Black | 1.8 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
Other 2.3 | Other | 2.3 |
Zenni Optical ROI Score by Age
Zenni Optical's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Zenni Optical.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 4.5 | 31-35 | 4.5 |
41-45 2.2 | 41-45 | 2.2 |
46-50 3.7 | 46-50 | 3.7 |
51-55 3.8 | 51-55 | 3.8 |
56-60 1.7 | 56-60 | 1.7 |
61-65 1.8 | 61-65 | 1.8 |
66+ 2.3 | 66+ | 2.3 |
Zenni Optical ROI Score by Usage
Zenni Optical's ROI score was rated the highest by customers who have used Zenni Optical's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Zenni Optical ROI Score by Industry
Zenni Optical's ROI score was rated the highest by Consumer Goods industry customers, and the lowest by Education industry customers.
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Zenni Optical Pricing vs. Competitors
Compared to its competitors, Zenni Optical's ROI score is rated right below Warby Parker.
| COMPANY | Pricing Score | |
|---|---|---|
| Warby Parker | 3.8/5 |
| Zenni Optical | 3/5 |
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Zenni Optical Customer Satisfaction (CSAT)
Zenni Optical Customer Satisfaction (CSAT) Score
52 / 100
Zenni Optical has an overall Customer Satisfaction score of 52 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
37%
Satisfied
15%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
2%
Very Dissatisfied
36%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Zenni Optical Customer Satisfaction
Zenni Optical's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Education industry.
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Ranked Zenni Optical Customer Satisfaction the Highest
Ranked Zenni Optical Customer Satisfaction the Lowest
Zenni Optical Customer Satisfaction Score by Gender
Female customers rated Zenni Optical's Customer Satisfaction score 19 points higher than Male customers.
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33 / 100
MaleVery Satisfied | 11% | |
|---|---|---|
Satisfied | 22% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 0% | |
Very Dissatisfied | 56% |
52 / 100
FemaleVery Satisfied | 38% | |
|---|---|---|
Satisfied | 14% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 3% | |
Very Dissatisfied | 38% |
Zenni Optical Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Zenni Optical's Customer Satisfaction (CSAT) score was rated 59% according to Caucasian users and customers.
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59 / 100
Very Satisfied
35%
Satisfied
24%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
6%
Very Dissatisfied
29%
CSAT according to African American/Black
Zenni Optical's Customer Satisfaction (CSAT) score was rated 40% according to African American/Black users and customers.
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40 / 100
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
40%
CSAT according to Asian or Pacific Islander
Zenni Optical's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
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100 / 100
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Zenni Optical's Customer Satisfaction (CSAT) score was rated 20% according to Other users and customers.
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20 / 100
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
70%
Zenni Optical Customer Satisfaction Score by Age
Zenni Optical's Customer Satisfaction score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 75% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 46-50 | 60% | |||||||||||||||
| 51-55 | 80% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 25% | |||||||||||||||
| 66+ | 25% |
Zenni Optical Customer Satisfaction Score by Usage
Zenni Optical's Customer Satisfaction score was rated the highest by customers who have used Zenni Optical's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Zenni Optical Customer Satisfaction Score by Industry
Zenni Optical's Customer Satisfaction score was rated the highest by Consumer Goods industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Zenni Optical Customer Satisfaction Score by Industry",
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"bars": [
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}Zenni Optical Customer Satisfaction vs. Competitors
Compared to its competitors, Zenni Optical's Customer Satisfaction score is rated right below Warby Parker.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Warby Parker | 63% |
| Zenni Optical | 52% |
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Zenni Optical Customer Service
2.8/5
Zenni Optical has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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About Zenni Optical's Customer Service
Address
150 Alameda del Prado, Novato, CA 94949
Website
http://www.zennioptical.com
Phone Number
(800) 211-2105
Quick Insights into Zenni Optical Customer Service
Zenni Optical's Customer Service score was rated highest by Asian or Pacific Islander customers, and rated lowest by Other customers.
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Ranked Zenni Optical Customer Service the Highest
Ranked Zenni Optical Customer Service the Lowest
Zenni Optical Customer Service Score by Gender
Female customers rated Zenni Optical's Customer Service score 0.3 stars higher than Male customers.
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Male
2.2/5
Female
2.5/5
Zenni Optical Customer Service Score by Ethnicity
Zenni Optical's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Zenni Optical.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
African American/Black 2.4 | African American/Black | 2.4 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
Other 1.5 | Other | 1.5 |
Zenni Optical Customer Service Score by Age
Zenni Optical's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Zenni Optical.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 4.2 | 31-35 | 4.2 |
41-45 2.4 | 41-45 | 2.4 |
46-50 3.2 | 46-50 | 3.2 |
51-55 3.2 | 51-55 | 3.2 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.6 | 61-65 | 1.6 |
66+ 2.3 | 66+ | 2.3 |
Zenni Optical Customer Service Score by Usage
Zenni Optical's Customer Service score was rated the highest by customers who have used Zenni Optical's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Zenni Optical Customer Service Score by Industry
Zenni Optical's Customer Service score was rated the highest by Consumer Goods industry customers, and the lowest by Education industry customers.
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Zenni Optical Customer Service vs. Competitors
Compared to its competitors, Zenni Optical's Customer Service score is rated right below Warby Parker.
| COMPANY | Customer Service Score | |
|---|---|---|
| Warby Parker | 3.5/5 |
| Zenni Optical | 2.8/5 |
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Zenni Optical as an Employer
4.2/5
Zenni Optical has a 4.2/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
Zenni Optical scored a -4 for Net Promoter Score and a 13 for Employee Net Promoter Score. NPS gauges how likely a customer of Zenni Optical would recommend the brand to a friend. ENPS measures how likely Zenni Optical employees would recommend working at Zenni Optical to a friend.
Net Promoter Score
-4
NPS Score
| 40% | Promoters |
|---|---|
| 16% | Passive |
| 44% | Detractors |
Employee Net Promoter Score
13
eNPS Score
| 52% | Promoters |
|---|---|
| 9% | Passive |
| 39% | Detractors |
