

Bain & Company is a management consulting firm providing solutions on the issues of change in management, strategies, technology etc. Among its major competitors, Bain & Company is ranked in 2nd place for NPS while IBM is 1st. Overall, Bain & Company has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $1.00B
Bain & Company's Net Promoter Score (NPS) is a 15 with 47% Promoters, 21% Passives, and 32% Detractors. Net Promoter Score tracks whether Bain & Company's customers would recommend using the product based on a scale of -100 to 100.
| 47% | Promoters |
|---|---|
| 21% | Passives |
| 32% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2024 17 | Mar 2024 | 17 |
Apr 2024 16 | Apr 2024 | 16 |
Jun 2024 18 | Jun 2024 | 18 |
Aug 2024 16 | Aug 2024 | 16 |
Sep 2024 17 | Sep 2024 | 17 |
Oct 2024 17 | Oct 2024 | 17 |
Dec 2024 21 | Dec 2024 | 21 |
Mar 2025 20 | Mar 2025 | 20 |
May 2025 17 | May 2025 | 17 |
Jun 2025 17 | Jun 2025 | 17 |
Aug 2025 15 | Aug 2025 | 15 |
Sep 2025 15 | Sep 2025 | 15 |
Bain & Company is ranked second for NPS among its competitors. IBM comes in first. Among those competitors, it is the second most valued company behind IBM.
![]() Bain & Company | ![]() IBM | |
| Global Ranking | #- | #106 |
| NPS | 15 | 26 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $1.00B | $119.05B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Bain & Company's NPS 13 points higher than Female customers.
Bain & Company's NPS was rated 50 by Male customers on Comparably.
Bain & Company's NPS was rated 37 by Female customers on Comparably.
Bain & Company's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 40 | Asian or Pacific Islander | 40 |
Other 100 | Other | 100 |
Bain & Company's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Bain & Company's NPS was rated the highest by customers who have used Bain & Company's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 67 | Less than 1 Year | 67 |
1 to 2 Years 0 | 1 to 2 Years | 0 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years 67 | 5 to 10 Years | 67 |
Compared to its competitors, Bain & Company's NPS is rated right below IBM.
| COMPANY | NPS Score | |
|---|---|---|
![]() | IBM | 26 |
![]() | Bain & Company | 15 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of Bain & Company users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Bain & Company's Customer Loyalty score 14% higher than Male customers.
Bain & Company's Customer Loyalty score was rated 82% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Bain & Company's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
26-30 87% | 26-30 | 87% |
Bain & Company's Customer Loyalty score was rated the highest by customers who have used Bain & Company's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Bain & Company's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Banking and Financial Services industry customers.
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Compared to its competitors, Bain & Company's Customer Loyalty score is rated right below IBM.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | IBM | 79% |
![]() | Bain & Company | 76% |
Bain & Company has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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Bain & Company’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated Bain & Company's product the highest. Reviewers from the Tech industry rated Bain & Company the lowest at 4.4.
Bain & Company's Product Quality score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers who have used Bain & Company's products/services for 1 to 2 Years.
Male customers rated Bain & Company's Product Quality score 0.3 stars higher than Female customers.
Bain & Company's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
Other 4.1 | Other | 4.1 |
Bain & Company's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 4.7 | 26-30 | 4.7 |
Bain & Company's Product Quality score was rated the highest by customers who have used Bain & Company's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Bain & Company's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Bain & Company's Product Quality score is rated right above IBM.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Bain & Company | 4.3/5 |
![]() | IBM | 3.8/5 |
Bain & Company has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry. The users from the Tech industry think that they had the lowest ROI from Bain & Company.
Bain & Company's ROI score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers who have used Bain & Company's products/services for 1 to 2 Years.
Male customers rated Bain & Company's ROI score 0.1 stars higher than Female customers.
Bain & Company's ROI score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 4.6 | Other | 4.6 |
Bain & Company's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 4.7 | 18-25 | 4.7 |
26-30 4.4 | 26-30 | 4.4 |
Bain & Company's ROI score was rated the highest by customers who have used Bain & Company's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Bain & Company's ROI score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Bain & Company's ROI score is rated right above IBM.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Bain & Company | 3.9/5 |
![]() | IBM | 3.8/5 |
Bain & Company has an overall Customer Satisfaction score of 82 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Bain & Company's Customer Satisfaction score was rated highest by customers who have used Bain & Company's products/services for 5 to 10 Years, and rated lowest by Female customers.
Male customers rated Bain & Company's Customer Satisfaction score 37 points higher than Female customers.
Very Satisfied | 75% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 11% | |
Very Dissatisfied | 13% |
Bain & Company's Customer Satisfaction (CSAT) score was rated 78% according to Asian or Pacific Islander users and customers.
Bain & Company's Customer Satisfaction (CSAT) score was rated 67% according to Other users and customers.
Bain & Company's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 80% | |||||||||||||||
| 26-30 | 86% |
Bain & Company's Customer Satisfaction score was rated the highest by customers who have used Bain & Company's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Bain & Company's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Bain & Company | 82% |
![]() | IBM | 76% |
Bain & Company has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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131 Dartmouth Street, Boston, MA 02116
http://www.bain.com
1(617) 572-2000
Bain & Company's Customer Service score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers who have used Bain & Company's products/services for 1 to 2 Years.
Male customers rated Bain & Company's Customer Service score 0.2 stars higher than Female customers.
Bain & Company's Customer Service score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 4.6 | Other | 4.6 |
Bain & Company's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
26-30 4.5 | 26-30 | 4.5 |
Bain & Company's Customer Service score was rated the highest by customers who have used Bain & Company's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Bain & Company's Customer Service score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Bain & Company's Customer Service score is rated right above IBM.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Bain & Company | 4.1/5 |
![]() | IBM | 3.9/5 |
Bain & Company has a 4.7/5 stars for its overall company culture rated by their employees

Bain & Company scored a 15 for Net Promoter Score and a 55 for Employee Net Promoter Score. NPS gauges how likely a customer of Bain & Company would recommend the brand to a friend. ENPS measures how likely Bain & Company employees would recommend working at Bain & Company to a friend.
| 47% | Promoters |
|---|---|
| 21% | Passive |
| 32% | Detractors |
| 69% | Promoters |
|---|---|
| 17% | Passive |
| 14% | Detractors |