Burrell Communications – Micro-managing old school agency with a high-strung co-CEO who prides herself on being in the room for pitches and is determined to hire and retain white department heads to lead her agency due to a deep-rooted inferiority complex based on race. | Comparably

Burrell Communications – Micro-managing old school agency with a high-strung co-CEO who prides herself on being in the room for pitches and is determined to hire and retain white department heads to lead her agency due to a deep-rooted inferiority complex based on race.

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Micro-managing old school agency with a high-strung co-CEO who prides herself on being in the room for pitches and is determined to hire and retain white department heads to lead her agency due to a deep-rooted inferiority complex based on race.

What's going wrong and how can it be improved?

Diversify the client list. Historic clients are catching on and the entire success of the agency can't ride on Toyota and Mcdonald's. They annually reduce scope with Burrell and the writing is on the wall.

What needs to change to make the company culture better?

Have management get out of the weeds. Trust your team to do the work in a smart and strategic way. Managing arrival in the office times is toxic. White people are not the savior of your pitches and do not make you more relevant or trustworthy in the industry.

What does the leadership team need to get better at?

If you hire new exciting talent, let them work, concept, and innovate. The last year of hires showed they averaged 3 months tenure due to how old school the thinking and leadership is. There is no reason Burrell is not called first to culture conversations with all of the top brands.

Why do you feel undervalued and what would make you feel better about your compensation?

Burrell pays some of the lowest compensation in the industry. Leadership is cryptic about bonuses because only the "faves" get them. If you work remotely, forget about ever getting a budget or a chance to visit HQ in Chicago. 2-3 of those in Atl and Dallas ever made it to Chi.

What are some of the best things about your team?

Nice and eager people in the newer hires. 99% of the seasoned staff (there 6 years or more) are very set in their tired old ways. Your new hire packet will come via mail for you to fill out by hand & MAIL/FAX back in. This is why new fresh talent doesn't stick around. Those who say are comfortable.

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