The people are great and immediate manager cares.
More competitive benefits and salary in comparison to industry standard.
Questions are reasonable and the recruiter is a real person.
Career growth. Making colleagues feel like they are really playing a part and if they work hard enough they can progress.
Comraderie and genuine care for each other's well being. Met some of the best people at this company. Unfortunately that stops the further up you go. Perhaps that is just the corporate standard.
They communicate their message to colleagues in all departments pretty often but there seems to be a disconnect between how things really are at the ground level and what is being communicated to leadership. Therefore they're unable to make the most sound decisions.