37
NPS
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ITC Holdings
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About ITC Holdings' Brand
At ITC, we’re creating the power grid of tomorrow while delivering the energy people rely on today. With a singular focus on transmission, we operate the nation’s largest independent electricity transmission system – working every day to keep the grid reliable, resilient, and ready for the future. Through our three operating companies, we partner with utilities, cooperatives and municipalities to deliver low?cost energy that powers homes, businesses and communities across the country. Among its major competitors, ITC Holdings is ranked in 2nd place for NPS while Pinnacle West is 1st, and DTE Energy is 3rd.
Brand at a Glance
65%
Customer Loyalty
4.1/5
Product Quality
3.7/5
Pricing
4/5
Customer Service
ITC Holdings Ranking
- #2 / 4 of its competitors
ITC Holdings NPS
ITC Holdings's Net Promoter Score (NPS) is a 37 with 62% Promoters, 13% Passives, and 25% Detractors. Net Promoter Score tracks whether ITC Holdings's customers would recommend using the product based on a scale of -100 to 100.
ITC Holdings Overall NPS
| 62% | Promoters |
|---|---|
| 13% | Passives |
| 25% | Detractors |
ITC Holdings NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2022 -100 | Aug 2022 | -100 |
Dec 2022 0 | Dec 2022 | 0 |
Aug 2023 33 | Aug 2023 | 33 |
Sep 2024 50 | Sep 2024 | 50 |
Oct 2024 49 | Oct 2024 | 49 |
Feb 2026 29 | Feb 2026 | 29 |
Apr 2026 37 | Apr 2026 | 37 |
How Other Brands Compare
ITC Holdings is ranked second for NPS among its competitors. Pinnacle West and DTE Energy come in first and third, with IDACORP coming in at #4.
ITC Holdings |  DTE Energy |  Pinnacle West |  IDACORP | |
| Global Ranking | #- | #698 | #- | #- |
| NPS | 37 | -30 | 100 | - |
| Valuation Updated every 24 hours for public companies | - | $4.99B | $8.76B | $5.34B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
ITC Holdings NPS vs. Competitors
Compared to its competitors, ITC Holdings's NPS is rated right above Atlantic Power Corporation, and is preceded by Pinnacle West.
| COMPANY | NPS Score | |
|---|---|---|
| Pinnacle West | 100 |
| ITC Holdings | 37 |
| Atlantic Power Corporation | N/A |
| DTE Energy | -30 |
ITC Holdings Customer Loyalty
65%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
65% of ITC Holdings users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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ITC Holdings Customer Loyalty vs. Competitors
Compared to its competitors, ITC Holdings's Customer Loyalty score is rated right above Atlantic Power Corporation, and is preceded by DTE Energy.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Pinnacle West | 100% |
| DTE Energy | 71% |
| ITC Holdings | 65% |
| Atlantic Power Corporation | N/A |
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ITC Holdings Product Quality
4.1/5
ITC Holdings has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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ITC Holdings Product Information
ITC Holdings’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- http://www.itc-holdings.com/
- Company Size
- 501-1,000 Employees
Industry
Energy and Manufacturing
ITC Holdings Product Quality vs. Competitors
Compared to its competitors, ITC Holdings's Product Quality score is rated right above DTE Energy.
| COMPANY | Product Quality Score | |
|---|---|---|
| ITC Holdings | 4.1/5 |
| DTE Energy | 2.5/5 |
| Pinnacle West | 2.2/5 |
| Atlantic Power Corporation | N/A |
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ITC Holdings Pricing
ITC Holdings ROI & Value For Money
3.7/5
ITC Holdings has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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ITC Holdings Pricing vs. Competitors
Compared to its competitors, ITC Holdings's ROI score is rated right above Pinnacle West.
| COMPANY | Pricing Score | |
|---|---|---|
| ITC Holdings | 3.7/5 |
| Pinnacle West | 2.5/5 |
| DTE Energy | 2.2/5 |
| Atlantic Power Corporation | N/A |
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ITC Holdings Customer Satisfaction (CSAT)
ITC Holdings Customer Satisfaction (CSAT) Score
85 / 100
ITC Holdings has an overall Customer Satisfaction score of 85 rated by its users and customers.
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Very Satisfied
14%
Satisfied
71%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
15%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
ITC Holdings Customer Satisfaction vs. Competitors
Compared to its competitors, ITC Holdings's Customer Satisfaction score is rated right above DTE Energy, and is preceded by Pinnacle West.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Pinnacle West | 100% |
| ITC Holdings | 85% |
| DTE Energy | 31% |
| Atlantic Power Corporation | 0% |
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ITC Holdings Customer Service
4/5
ITC Holdings has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About ITC Holdings's Customer Service
Address
27175 Energy Way, Novi, MI 48377
Website
http://www.itc-holdings.com/
Phone Number
248-946-3000
ITC Holdings's Social Links
ITC Holdings Customer Service vs. Competitors
Compared to its competitors, ITC Holdings's Customer Service score is rated right above DTE Energy, and is preceded by Pinnacle West.
| COMPANY | Customer Service Score | |
|---|---|---|
| Pinnacle West | 5/5 |
| ITC Holdings | 4/5 |
| DTE Energy | 2.3/5 |
| Atlantic Power Corporation | N/A |
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ITC Holdings as an Employer
4.3/5
ITC Holdings has a 4.3/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
ITC Holdings scored a 37 for Net Promoter Score and a 25 for Employee Net Promoter Score. NPS gauges how likely a customer of ITC Holdings would recommend the brand to a friend. ENPS measures how likely ITC Holdings employees would recommend working at ITC Holdings to a friend.
Net Promoter Score
37
NPS Score
| 62% | Promoters |
|---|---|
| 13% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
25
eNPS Score
| 50% | Promoters |
|---|---|
| 25% | Passive |
| 25% | Detractors |
