Liquid Web Culture | Comparably
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Liquid Web Claimed Company
Our Mission is YOU: Empowering Web Professionals Worldwide read more
EMPLOYEE
PARTICIPANTS
37
TOTAL
RATINGS
595
Updated on: October 9, 2025

Liquid Web Company Culture

Liquid Web Culture

This score is derived from employee ratings & reviews
2.6/5
Liquid Web's Overall Culture is rated D

Top Rated Culture Dimensions

Environment
C+
Gender
C+
Perks & Benefits
C+
Team
C+
Manager
C

Liquid Web CEO

Bottom 10%Bottom 10% of Similar Size Companies on Comparably
Jim Geiger Liquid Web's CEO
Jim Geiger
53 /100
See More

Diversity at Liquid Web

Bottom 40%Bottom 40% of Similar Size Companies on Comparably
C

Diverse employees at Liquid Web have rated Work Culture, Team, and Manager as the highest categories they have scored

Women at Liquid Web

Top 50%Top 50% of Similar Size Companies on Comparably
C+

Women at Liquid Web have rated Office Culture, Professional Development, and Team as the highest categories they have scored

Liquid Web eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Bottom 35%Bottom 35% of Similar Size Companies on Comparably

Recommend to a Friend?

-27

Liquid Web employees are -27% more likely to recommend Liquid Web as a great place to work

30%Promoters
13%Passives
57%Detractors

Working at Liquid Web

Working at Liquid Web is rated below average by 37 employees, across various culture dimensions. Liquid Web employees rate Environment highest among all categories, and think that CEO Rating and Executive Team have the most room for improvement, putting Liquid Web’s culture in the Bottom 20% compared to similar sized companies on Comparably and in the Bottom 15% compared to other companies in Battle Creek, MI. See below in detail how working at Liquid Web was rated by employees.

Overall Company Culture at Liquid Web

D

Overall Company Culture at Liquid Web is rated D

Last updated months ago

Bottom
20%

Liquid Web ranks in the Bottom 20% of other companies on Comparably with 501-1,000 Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 37 Employees

View Results
0
20
40
60
80
100
HR
82
HR82
Customer Support
69
Customer Support69
Sales
40
Sales40

Liquid Web Employee Reviews

Out of 56 Liquid Web employee reviews, 70% were positive. The remaining 30% were constructive reviews with the goal of helping Liquid Web improve their work culture.

70%
30%
Positive Reviews70%
Constructive Feedback30%

Positive Reviews From Liquid Web Employees

  • What are some of the best things about your team?
    The team is full of bright individuals. If only the executive team invested in the team instead of AI.
  • What do you like best about the leadership team?
    Liquid Web's leadership team leans in to supporting diversity.
  • What did you like most about the interview process?
    The people at first were really nice until they were all laid off for no reason
Read More Positive Reviews

Constructive Feedback From Liquid Web Employees

  • What needs to change to make the company culture better?
    CHANGE THE LEADERSHIP TO PEOPLE WHO UNDERSATND PEOPLE
  • Why do you feel undervalued and what would make you feel better about your compensation?
    They keep laying people off and expecting the rest of the employees to pick up the slack with no increase in wages
  • What does the leadership team need to get better at?
    Leadership needs to get off their high horses. Used to be good, with leaders talking to low level employees, now the firings are coming from people you've never even met, and the leaders sit back and count their money.
Read More Constructive Reviews

Liquid Web Company Information

Liquid Web Company Overview

Liquid Web was founded in 1997 and its current CEO is Jim Geiger. Since its inception 29 years ago, Liquid Web has grown to 517 employees.

Liquid Web Mission, Vision & Values

Liquid Web Mission & Values

Our Mission is YOU: Empowering Web Professionals Worldwide

Liquid Web Vision Statement

ONE Vision: Be the World’s Most Loved Hosting Provider

Liquid Web Mission, Vision & Values
Headquarter4210 Creyts
Lansing, MI 48917
United States of America
Websitewww.liquidweb.com
Founding Date1997
Tel1-517-322-0434
Company StatusPrivate
Jobswww.liquidweb.com/careers/

Liquid Web Competitors

Liquid Web competitors include HOSTING, Hostway, and hostgator.com. Liquid Web ranks 4th in Overall Culture Score on Comparably vs its competitors. See below how Liquid Web compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    HOSTING's Logo
    HOSTING
    3.5/5
  2. #2
    Hostway's Logo
    Hostway
    3.2/5
  3. #3
    hostgator.com's Logo
    hostgator.com
    3.0/5
  4. #4
    Liquid Web's Logo
    Liquid Web
    2.6/5
Learn More About Liquid Web Competitors
  • Culture Video

Liquid Web Employees

Liquid Web has 517 employees. 37 employees at Liquid Web have reviewed Liquid Web across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 37 Liquid Web employees give their leadership a grade of D, or Bottom 15% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.

Employees at Liquid Web are not very pleased with their total compensation at Liquid Web, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Liquid Web are generally satisfied with their team. 37 Participants grade the quality of their coworkers a C+. Less than half believe the meetings at Liquid Web are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Liquid Web believe the environment at Liquid Web is positive. Most Participants believe the pace of work at Liquid Web is comfortably fast. About 45% of the employees at Liquid Web work 8 hours or less.

Overall, the employees at Liquid Web are not very happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

A Day in the Life
A Day in the Life
Liquid Web employees generally work 9.3 hrs a day
Work Hours
A Day in the Life
Employees at Liquid Web report the work pace is comfortably fast
Work Pace
A Day in the Life
83% of Liquid Web employees look forward to interacting with their team every day
Coworkers
A Day in the Life
Liquid Web employees typically get valuable feedback on how to improve at work Once a month
Feedback
A Day in the Life
64% of Liquid Web employees call their work environment positive
Environment

Joining Liquid Web - Employee Onboarding

The prevailing opinion from employees about joining Liquid Web is that the company was very prepared on their first day. Liquid Web employees concluded that their overall onboarding experience was positive. 100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Liquid Web Employee Onboarding

Liquid Web KPIs and OKRs

At Liquid Web 50% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Liquid Web's KPIs and OKRs is essential for its success. Out of 6 Liquid Web employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.

AnswerPercent
Yes33%
No67%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes50%
No50%
Are the KPIs/OKRs for your department clear?
Liquid Web KPIs & OKRs

Liquid Web CEO & Leadership

Liquid Web CEO - Jim Geiger

Jim Geiger Liquid Web's CEO
53 /100

Jim’s approval rate is lower compared to CEOs at similar sized companies, putting Jim in the Bottom 10% of all CEOs of similar-sized companies on Comparably, and in the Bottom 10% compared to CEOs of all other companies in Battle Creek, MI. Jim Geiger’s employees rank Liquid Web in the Top 50% for Environment, in the Top 50% for Perks And Benefits, and in the Top 50% for Team. Geiger is generally unpopular with Liquid Web employees, but ranks especially low with employees with Over 10 Years experience, and by Caucasian employees and Male employees. However, employees in the HR department have a slightly more favorable view of the CEO. When compared to Liquid Web’s competitors, Jim Geiger ranks below both hostgator.com CEO Adam Farrar and HOSTING CEO Joel Daly.

Liquid Web Leadership

The Liquid Web Executive Team is rated a “D-” and led by CEO Jim Geiger, Chief Financial Officer Terry Flood, and Chief Technology Officer Joe Oesterling

  • Jim Geiger CEO / President

    Jim Geiger CEO / President

    Jim Geiger serves as the CEO / President of Liquid Web.

  • Terry Flood Chief Financial Officer

    Terry Flood serves as the Chief Financial Officer of Liquid Web.

  • Joe Oesterling Chief Technology Officer

    Joe Oesterling serves as the Chief Technology Officer of Liquid Web.

  • Melanie K Vice President of Customer and Marketing Analytics

    Melanie K serves as the Vice President of Customer and Marketing Analytics of Liquid Web.

  • Rick Klemm Vice President Of Technology

    Rick Klemm serves as the Vice President Of Technology of Liquid Web.

  • Wendy Shepperd VP Engineering

    Wendy Shepperd serves as the VP Engineering of Liquid Web.

  • Terry Trout VP Marketing

    Terry Trout serves as the VP Marketing of Liquid Web.

  • Will Brennan Business Development Executive

    Will Brennan serves as the Business Development Executive of Liquid Web. Will started at Liquid Web in January of 2017.... read more

  • Carrie Wheeler Chief Operating Officer

    Carrie Wheeler serves as the Chief Operating Officer of Liquid Web. Carrie started at Liquid Web in July of 2015. Carrie... read more

See More Executives

Explore Liquid Web Leadership Team

Liquid Web Salaries

How much does Liquid Web pay?

How much do people at Liquid Web get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Liquid Web is $109,519, or $52 per hour, while the estimated median salary is $104,132, or $50 per hour.

At Liquid Web, the highest paid job is a General Counsel at $222,202 annually and the lowest is a Technical Support at $33,800 annually. Average Liquid Web salaries by department include: Product at $147,622, HR at $125,419, Finance at $77,637, and Sales at $146,426. Half of Liquid Web salaries are above $104,132.

30 employees at Liquid Web rank their Compensation in the Bottom 25% of similar sized companies in the US (based on 98 ratings) while 28 employees at Liquid Web rank their Perks And Benefits in the Top 50% of similar sized companies in the US (based on 33 ratings).

Last updated months ago.

1st Percentile
$55k
$55k1st Percentile
17th Percentile
$80k
$80k17th Percentile
33rd Percentile
$104k
$104k33rd Percentile
50th Percentile
$154k
$154k50th Percentile
67th Percentile
$210k
$210k67th Percentile
83rd Percentile
$260k
$260k83rd Percentile
100th Percentile
$270k
$270k100th Percentile
$109,519*
Average Compensation
$104,132*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

Liquid Web Salaries by Department

Explore Liquid Web Salaries

Diversity & Inclusion at Liquid Web

Diverse employees at Liquid Web score the company 66/100 across various culture categories, placing Liquid Web in the Bottom 40% of companies on Comparably with 501-1,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Liquid Web across various culture dimensions.

Ranked Culture the Highest

Women 82/100
Department - HR
Men 69/100
Department - Customer Support
Diverse Employees N/A/100

Ranked Culture the Lowest

Women N/A/100
Men 40/100
Department - Sales
Diverse Employees N/A/100
Explore Liquid Web Diversity & Inclusion

Liquid Web Perks & Benefits

Health & Wellness

  • Dental Insurance
  • Health Insurance
Explore Liquid Web Perks and Benefits

Liquid Web PTO

Liquid Web's PTO and Vacation policy typically gives 15-20 days off a year. Paid Time Off is Liquid Web's most important benefit besides Healthcare when ranked by employees, with 50% of employees saying it is the most important benefit. Liquid Web's benefits and PTO Package averages to represent a $1500 - $2500 cash value per month.

AnswerPercent
Flex Time0%
Vacation Policy50%
Office Meals50%
401k Contribution0%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes0%
No100%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo75%
$1000 -$1500/mo25%
$500 -$1000/mo0%
Less than $500/mo0%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?
Liquid Web PTO Policy

Liquid Web Careers

Liquid Web Jobs

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Let Liquid Web Know You Want To Work There

Overview of Candidates Interested in Liquid Web on Comparably

Candidates By Department

All Industries
43%
Operations
14%
Engineering
14%
Customer Support
14%
Sales
14%

Candidates By Location

Lansing
29%
Fallbrook
14%
Saint Johns
14%
Grand Rapids
14%
Other
29%

Frequently Asked Questions regarding Liquid Web

What is Liquid Web address?

Liquid Web location is at 4210 Creyts

Who is the CEO of Liquid Web?

Liquid Web CEO is Jim Geiger, their score by employees is 53

What is Liquid Web eNPS?

The eNPS for Liquid Web is -27

What is the salary for Business Analyst in Liquid Web?

Business Analyst average salary in the US is 76k

What are the salaries in the Marketing in Liquid Web?

The average salaries for Marketing in Liquid Web is 100k

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