What part of Nike's business is growing fastest? What part is having difficulties? - Nike Questions | Comparably
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NIKE, Inc. is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Based in Oregon, NIKE, Inc. includes the Nike, Converse, and Jordan brands. read more
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What part of Nike's business is growing fastest? What part is having difficulties?

Asked 8 years ago to all employees at Nike

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1 Answers from Employees at Nike

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    Brick and mortar are being cannibalized by e-commerce and digital departments -- digital = career/job growth whereas last I heard in 2017 a bunch of program and project managers were being let go for brick and mortar due to severe revenue dips for those business units. Also, Nike left Golf hardware and now just sticks with Golf apparel and I think minor accessories.

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