401k match, car, internet reimbursement
Speed, flexibility, process, due diligence, and keep in mind i interview way before BAT crapped the bed.
Willingness to help, before the fire started and they no longer had time or DM would deny it.
Everything. Go back to school amd re-learn everything from organiztional behavior, leadership, businesd law, to marketing and management.
Fire the entire leadership team. Starting with the BAT CEO and reprganize from there with a focus on building employee moral. Shouldn't have tried and fox what wasn't broken. Adapt and evolve with the brands and people as your fulcrums you slacks.