Spin Master Competitors | Comparably
Spin Master Claimed Company
Spin Master Corp. (TSX:TOY) is a leading global children's entertainment company, creating exceptional play experiences through it’s three creative centres: Toys, Entertainment and Digital Games. With distribution in over 100 countries, Spin Master is best known for award-winning brands PAW Patrol®, Bakugan®, Kinetic Sand®, Air Hogs®, Hatchimals®, Rubik’s Cube® and GUND®, and is the global toy licensee for other popular properties. Spin Master Entertainment creates and produces compelling multiplatform content, through its in-house studio and partnerships with outside creators, including the preschool franchise PAW Patrol and numerous other original shows, short-form series and feature films. The Company has an established presence in digital games, anchored by the Toca Boca® and Sago Mini® brands, offering open-ended and creative game and educational play in digital environments. read more
EMPLOYEE
PARTICIPANTS
88
TOTAL
RATINGS
693
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Spin Master Competitors

Spin Master competitors include Hasbro, Lego Group, Fisher-Price, JAKKS Pacific and Mattel, Inc.. Spin Master ranks 2nd in Gender Score on Comparably vs its competitors. See below how Spin Master compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
6th
eNPS Rank
4th
Gender Rank
2nd
Diversity Rank
5th
Product Quality
5th
NPS Rank
6th
Pricing Rank
3rd
Customer Service
6th

See Spin Master Culture vs Competitors:

Spin Master Competitors
RankCompanyScore
1Hasbro77
2Lego Group76
3Fisher-Price66
4Spin Master65
5JAKKS Pacific65
6Mattel, Inc.62

Spin Master Competitors at a Glance

Product Quality Score Comparison

Spin Master Ranks 5th in Product Quality Score

55 Customers rate Spin Master's Product Quality Score a 3.8/5, which ranks it 5th against its competitors, below Fisher-Price.

  1. 1st
    Lego Group
    4.5 / 5
  2. 2nd
    Mattel, Inc.
    4 / 5
  3. 3rd
    Hasbro
    3.9 / 5
  4. 4th
    Fisher-Price
    3.9 / 5
  5. 5th
    Spin Master
    3.8 / 5
  6. 6th
    JAKKS Pacific
    2.8 / 5
Product Quality Score Comparison
RankCompany Score
1Lego Group90
2Mattel, Inc.80
3Hasbro79
4Fisher-Price79
5Spin Master76
6JAKKS Pacific56
NPS Comparison

Spin Master Ranks 6th in Net Promoter Score

77 Customers rate Spin Master's Net Promoter Score a 16, which ranks it 6th against its competitors, below Mattel, Inc.. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Spin Master to a friend?”.

  1. 1st
    JAKKS Pacific
    71
  2. 2nd
    Lego Group
    54
  3. 3rd
    Fisher-Price
    37
  4. 4th
    Hasbro
    23
  5. 5th
    Mattel, Inc.
    22
  6. 6th
    Spin Master
    16
NPS Comparison
RankCompany Score
1JAKKS Pacific71
2Lego Group54
3Fisher-Price37
4Hasbro23
5Mattel, Inc.22
6Spin Master16
Pricing Score Comparison

Spin Master Ranks 3rd in Pricing Score

52 Customers rate Spin Master's Pricing Score a 3.7/5, which ranks it 3rd against its competitors, below Lego Group.

  1. 1st
    JAKKS Pacific
    4 / 5
  2. 2nd
    Lego Group
    3.9 / 5
  3. 3rd
    Spin Master
    3.7 / 5
  4. 4th
    Hasbro
    3.6 / 5
  5. 5th
    Mattel, Inc.
    3.6 / 5
  6. 6th
    Fisher-Price
    3.6 / 5
Pricing Score Comparison
RankCompany Score
1JAKKS Pacific80
2Lego Group79
3Spin Master75
4Hasbro73
5Mattel, Inc.73
6Fisher-Price73
Customer Service Comparison

Spin Master Ranks 6th in Customer Service

49 Customers rate Spin Master's Customer Service a 3.7/5, which ranks it 6th against its competitors, below Hasbro.

  1. 1st
    Lego Group
    4.2 / 5
  2. 2nd
    JAKKS Pacific
    4.2 / 5
  3. 3rd
    Mattel, Inc.
    3.8 / 5
  4. 4th
    Fisher-Price
    3.8 / 5
  5. 5th
    Hasbro
    3.7 / 5
  6. 6th
    Spin Master
    3.7 / 5
Customer Service Comparison
RankCompany Score
1Lego Group85
2JAKKS Pacific84
3Mattel, Inc.77
4Fisher-Price76
5Hasbro75
6Spin Master74
Overall Culture Score Comparison

Spin Master Ranks 4th in Overall Culture Score

88 Employees rate Spin Master's Overall Culture a 65/100, which ranks it 4th against its competitors, below Fisher-Price. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    Hasbro
    77 / 100
  2. 2nd
    Lego Group
    76 / 100
  3. 3rd
    Fisher-Price
    66 / 100
  4. 4th
    Spin Master
    65 / 100
  5. 5th
    JAKKS Pacific
    65 / 100
  6. 6th
    Mattel, Inc.
    62 / 100
Overall Culture Score Comparison
RankCompany Score
1Hasbro77
2Lego Group76
3Fisher-Price66
4Spin Master65
5JAKKS Pacific65
6Mattel, Inc.62
eNPS Comparison

Spin Master Ranks 4th in Employee Net Promoter Score

68 Employees rate Spin Master's Employee Net Promoter Score a -20, which ranks it 4th against its competitors, below Mattel, Inc.. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Spin Master to a friend?”.

  1. 1st
    Lego Group
    36
  2. 2nd
    Hasbro
    33
  3. 3rd
    Mattel, Inc.
    0
  4. 4th
    Spin Master
    -20
  5. 5th
    JAKKS Pacific
    -27
  6. 6th
    Fisher-Price
    -32
eNPS Comparison
RankCompany eNPS
1Lego Group36
2Hasbro33
3Mattel, Inc.0
4Spin Master-20
5JAKKS Pacific-27
6Fisher-Price-32
Gender Score Comparison

Spin Master Ranks 2nd in Gender Score

7 Employees rate Spin Master's Gender Score a 74/100, which ranks it 2nd against its competitors, below Hasbro. The Gender Score tracks how positively women rate their experience at Spin Master.

  1. 1st
    Hasbro
    78 / 100
  2. 2nd
    Spin Master
    74 / 100
  3. 3rd
    JAKKS Pacific
    65 / 100
  4. 4th
    Mattel, Inc.
    62 / 100
  5. 5th
    Lego Group
    62 / 100
Gender Score Comparison
RankCompany Score
1Hasbro78
2Spin Master74
3JAKKS Pacific65
4Mattel, Inc.62
5Lego Group62
Diversity Score Comparison

Spin Master Ranks 5th in Diversity Score

6 Employees rate Spin Master's Diversity Score a 56/100, which ranks it 5th against its competitors, below JAKKS Pacific. The Diversity Score tracks how positively diverse employees rate their experience at Spin Master.

  1. 1st
    Hasbro
    80 / 100
  2. 2nd
    Fisher-Price
    72 / 100
  3. 3rd
    Lego Group
    70 / 100
  4. 4th
    JAKKS Pacific
    68 / 100
  5. 5th
    Spin Master
    56 / 100
  6. 6th
    Mattel, Inc.
    54 / 100
Diversity Score Comparison
RankCompany Score
1Hasbro80
2Fisher-Price72
3Lego Group70
4JAKKS Pacific68
5Spin Master56
6Mattel, Inc.54
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