Tesla Competitors | Comparably
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Tesla’s mission is to accelerate the world’s transition to sustainable energy through increasingly affordable electric vehicles in addition to renewable energy generation and storage. read more
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PARTICIPANTS
1667
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10549
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Tesla Competitors

Tesla competitors include BMW Group, Audi, Lexus, Ford Motor Company and General Motors. Tesla ranks 1st in Pricing Score on Comparably vs its competitors. See below how Tesla compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
4th
eNPS Rank
4th
Gender Rank
4th
Diversity Rank
3rd
Product Quality
2nd
NPS Rank
3rd
Pricing Rank
1st
Customer Service
2nd

Tesla Competitors at a Glance

Product Quality Score Comparison

Tesla Ranks 2nd in Product Quality Score

1570 Customers rate Tesla's Product Quality Score a 3.9/5, which ranks it 2nd against its competitors, below BMW Group.

  1. 1st
    BMW Group
    4.1 / 5
  2. 2nd
    Tesla
    3.9 / 5
  3. 3rd
    Audi
    3.9 / 5
  4. 4th
    General Motors
    3.6 / 5
  5. 5th
    Ford Motor Company
    3.5 / 5
  6. 6th
    Lexus
    2.5 / 5
Product Quality Score Comparison
RankCompany Score
1BMW Group82
2Tesla79
3Audi78
4General Motors72
5Ford Motor Company70
6Lexus50
NPS Comparison

Tesla Ranks 3rd in Net Promoter Score

2066 Customers rate Tesla's Net Promoter Score a 29, which ranks it 3rd against its competitors, below BMW Group. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend Tesla to a friend?”.

  1. 1st
    TIED
    Audi
    34
  2. 1st
    TIED
    BMW Group
    34
  3. 3rd
    Tesla
    29
  4. 4th
    Ford Motor Company
    13
  5. 5th
    General Motors
    13
  6. 6th
    Lexus
    -33
NPS Comparison
RankCompany Score
1Audi34
1BMW Group34
3Tesla29
4Ford Motor Company13
5General Motors13
6Lexus-33
Pricing Score Comparison

Tesla Ranks 1st in Pricing Score

1423 Customers rate Tesla's Pricing Score a 3.9/5, which ranks it 1st against its competitors.

  1. 1st
    Tesla
    3.9 / 5
  2. 2nd
    Audi
    3.8 / 5
  3. 3rd
    BMW Group
    3.7 / 5
  4. 4th
    General Motors
    3.4 / 5
  5. 5th
    Ford Motor Company
    3.4 / 5
  6. 6th
    Lexus
    2.4 / 5
Pricing Score Comparison
RankCompany Score
1Tesla78
2Audi76
3BMW Group75
4General Motors69
5Ford Motor Company68
6Lexus49
Customer Service Comparison

Tesla Ranks 2nd in Customer Service

1356 Customers rate Tesla's Customer Service a 3.8/5, which ranks it 2nd against its competitors, below BMW Group.

  1. 1st
    BMW Group
    3.9 / 5
  2. 2nd
    Tesla
    3.8 / 5
  3. 3rd
    Audi
    3.8 / 5
  4. 4th
    General Motors
    3.4 / 5
  5. 5th
    Ford Motor Company
    3.4 / 5
  6. 6th
    Lexus
    2.1 / 5
Customer Service Comparison
RankCompany Score
1BMW Group78
2Tesla77
3Audi77
4General Motors69
5Ford Motor Company68
6Lexus42
Overall Culture Score Comparison

Tesla Ranks 3rd in Overall Culture Score

1667 Employees rate Tesla's Overall Culture a 72/100, which ranks it 3rd against its competitors, below Audi. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    BMW Group
    78 / 100
  2. 2nd
    Audi
    74 / 100
  3. 3rd
    Tesla
    72 / 100
  4. 4th
    Lexus
    72 / 100
  5. 5th
    Ford Motor Company
    68 / 100
  6. 6th
    General Motors
    67 / 100
Overall Culture Score Comparison
RankCompany Score
1BMW Group78
2Audi74
3Tesla72
4Lexus72
5Ford Motor Company68
6General Motors67
eNPS Comparison

Tesla Ranks 4th in Employee Net Promoter Score

1220 Employees rate Tesla's Employee Net Promoter Score a 12, which ranks it 4th against its competitors, below Audi. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at Tesla to a friend?”.

  1. 1st
    Lexus
    37
  2. 2nd
    BMW Group
    35
  3. 3rd
    Audi
    24
  4. 4th
    Tesla
    12
  5. 5th
    Ford Motor Company
    8
  6. 6th
    General Motors
    4
eNPS Comparison
RankCompany eNPS
1Lexus37
2BMW Group35
3Audi24
4Tesla12
5Ford Motor Company8
6General Motors4
Gender Score Comparison

Tesla Ranks 4th in Gender Score

53 Employees rate Tesla's Gender Score a 67/100, which ranks it 4th against its competitors, below Ford Motor Company. The Gender Score tracks how positively women rate their experience at Tesla.

  1. 1st
    Audi
    74 / 100
  2. 2nd
    BMW Group
    71 / 100
  3. 3rd
    Ford Motor Company
    69 / 100
  4. 4th
    Tesla
    67 / 100
  5. 5th
    General Motors
    66 / 100
  6. 6th
    Lexus
    65 / 100
Gender Score Comparison
RankCompany Score
1Audi74
2BMW Group71
3Ford Motor Company69
4Tesla67
5General Motors66
6Lexus65
Diversity Score Comparison

Tesla Ranks 3rd in Diversity Score

115 Employees rate Tesla's Diversity Score a 71/100, which ranks it 3rd against its competitors, below Audi. The Diversity Score tracks how positively diverse employees rate their experience at Tesla.

  1. 1st
    BMW Group
    73 / 100
  2. 2nd
    Audi
    73 / 100
  3. 3rd
    TIED
    Tesla
    71 / 100
  4. 3rd
    TIED
    Ford Motor Company
    71 / 100
  5. 5th
    General Motors
    66 / 100
  6. 6th
    Lexus
    60 / 100
Diversity Score Comparison
RankCompany Score
1BMW Group73
2Audi73
3Tesla71
3Ford Motor Company71
5General Motors66
6Lexus60
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