Kia America Claimed Company

EMPLOYEE PARTICIPANTS: 119

TOTAL RATINGS: 822

Toyota Claimed Company

EMPLOYEE PARTICIPANTS: 995

TOTAL RATINGS: 6735

Kia America vs Toyota

Compare Kia America versus Toyota for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 119 employees and customers of Kia America and 995 employees and customers of Toyota.

Kia America

Kia America's brand is ranked #911 in the list of Global Top 1000 Brands, as rated by customers of Kia America.

Toyota

Toyota's brand is ranked #82 in the list of Global Top 100 Brands, as rated by customers of Toyota. Their current market cap is $250.52B.

1.8/5

Product Quality

4.2/5

1.8/5

Pricing

4/5

1.5/5

Customer Service

4.1/5

-61

NPS Score

16%	Promoters
7%	Passive
77%	Detractors

NPS Score

63%	Promoters
17%	Passive
20%	Detractors

Net Promoter Score
Winner by 104

See how Kia America compares to its competitors

Hyundai Capital

Best Chevrolet

Prodrive

See how Toyota compares to its competitors

Working at Kia America vs Working at Toyota

71 / 100

CEO Rating

Akio Toyoda

75 / 100

CEO Rating
Winner by 4%

Kia America

Kia America doesn't have enough ratings to calculate the Team Culture Ratings.

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Toyota

Employees at Toyota rate their CEO, Akio Toyoda, 75/100. This score is 4% higher than the scores of Kia America's CEO, SeungKyu (Sean) Yoon. Employees in the Business Development and Finance departments rate Akio Toyoda the highest.

CEO Score 71

CEO Score

CEO Score 75

Overall Culture 72

Overall Culture

Overall Culture 72

eNPS

Gender Score 68

Gender Score

Gender Score 67

Diversity Score 66

Diversity Score

Diversity Score 72

Perk And Benefits 70

Perk And Benefits

Perk And Benefits 72

Professional Dev. 62

Professional Dev.

Professional Dev. 51

Overall Culture at Kia America vs Toyota

/ 100

Kia America

Employees at Kia America rate their Overall Culture a 72/100, with Sales and Marketing as the two departments that rate their experience the highest.

Tied

/ 100

Toyota

Employees at Toyota rate their Overall Culture a /100, with Customer Support and Design as the two departments that rate their experience the highest.

Tied

Kia America
Toyota72

Employee Net Promoter Score at Kia America vs Toyota

eNPS

Kia America

47 Promoters 55%

5 Passives 6%

33 Detractors 39%

eNPS

Toyota

372 Promoters 51%

132 Passives 18%

228 Detractors 31%

Employee Net Promoter Score
Winner by %

Kia America
Toyota19

Gender Score at Kia America vs Toyota

/ 100

Kia America

Employees at Kia America rate their Gender Score a 68/100, with Sales and Marketing as the two departments that rate their experience the highest.

Gender Score
Winner by 1%

/ 100

Toyota

Employees at Toyota rate their Gender Score a /100, with Sales and Customer Support as the two departments that rate their experience the highest.

Kia America
Toyota67

Diversity Score at Kia America vs Toyota

/ 100

Kia America

Employees at Kia America rate their Diversity Score a 66/100, with Marketing as the department that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Diversity Score a /100, with Customer Support and Sales as the two departments that rate their experience the highest.

Diversity Score
Winner by 6%

Kia America
Toyota72

Perk and Benefits Score at Kia America vs Toyota

/ 100

Kia America

Employees at Kia America rate their Perk and Benefits Score a 70/100, with Sales and Marketing as the two departments that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Perk and Benefits Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 2%

Kia America
Toyota72

Professional Development Score at Kia America vs Toyota

/ 100

Kia America

Employees at Kia America rate their Professional Development Score a 62/100.

Professional Development Score
Winner by 11%

/ 100

Toyota

Employees at Toyota rate their Professional Development Score a /100, with Engineering and Operations as the two departments that rate their experience the highest.

Kia America
Toyota51

Leadership Culture Ratings vs Toyota

Kia America rates % lower than Toyota on Leadership Culture Ratings vs Toyota Ratings based on looking at 1791 ratings from employees of the two companies. Ratings come from the answers to questions like "Does Your Boss Hurt Your Company Culture?" and "How would you rate your CEO?".

Kia America
Toyota72

Compensation Culture Ratings vs Toyota

Kia America rates % lower than Toyota on Compensation Culture Ratings vs Toyota Ratings based on looking at 1083 ratings from employees of the two companies. Ratings come from the answers to questions like "Do you believe you're paid fairly?" and "What is the best part about your compensation package?".

Kia America
Toyota69

Team Culture Ratings vs Toyota

Kia America

83 / 100

Team Culture Ratings vs Toyota
Winner by 7%

Toyota

76 / 100

Kia America rates % higher than Toyota on Team Culture Ratings vs Toyota Ratings based on looking at 890 ratings from employees of the two companies. Ratings come from the answers to questions like "Does Your Boss Hurt Your Company Culture?" and "Do you look forward to interacting with your coworkers?".

Kia America
Toyota76

Environment Culture Ratings vs Toyota

Kia America rates % lower than Toyota on Environment Culture Ratings vs Toyota Ratings based on looking at 859 ratings from employees of the two companies. Ratings come from the answers to questions like "What's the work pace at your company?" and "Do you have a close friend at work?".

Kia America
Toyota69

Sentiment Culture Ratings vs Toyota

Kia America rates % lower than Toyota on Sentiment Culture Ratings vs Toyota Ratings based on looking at 1589 ratings from employees of the two companies. Ratings come from the answers to questions like "What do you like best about your company?" and "How confident are you about the future success of your company?".

Kia America
Toyota77