Ford Motor Company Claimed Company

EMPLOYEE PARTICIPANTS: 892

TOTAL RATINGS: 8762

Toyota Claimed Company

EMPLOYEE PARTICIPANTS: 996

TOTAL RATINGS: 6741

Ford Motor Company vs Toyota

Compare Ford Motor Company versus Toyota for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 892 employees and customers of Ford Motor Company and 996 employees and customers of Toyota.

Ford Motor Company

Ford Motor Company's brand is ranked #120 in the list of Global Top 1000 Brands, as rated by customers of Ford Motor Company. Their current market cap is $45.25B.

Toyota

Toyota's brand is ranked #82 in the list of Global Top 100 Brands, as rated by customers of Toyota. Their current market cap is $250.52B.

3.5/5

Product Quality

4.2/5

3.4/5

Pricing

4/5

3.4/5

Customer Service

4.1/5

NPS Score

48%	Promoters
17%	Passive
35%	Detractors

NPS Score

63%	Promoters
17%	Passive
20%	Detractors

Net Promoter Score
Winner by 30

See how Ford Motor Company compares to its competitors

Fiat Chrysler Automobiles (FCA)

See how Toyota compares to its competitors

Working at Ford Motor Company vs Working at Toyota

69 / 100

CEO Rating

Akio Toyoda

75 / 100

CEO Rating
Winner by 6%

Ford Motor Company

Ford Motor Company doesn't have enough ratings to calculate the Team Culture Ratings.

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Toyota

Employees at Toyota rate their CEO, Akio Toyoda, 75/100. This score is 6% higher than the scores of Ford Motor Company's CEO, James Farley. Employees in the Business Development and Finance departments rate Akio Toyoda the highest.

CEO Score 69

CEO Score

CEO Score 75

Overall Culture 68

Overall Culture

Overall Culture 72

eNPS

Gender Score 69

Gender Score

Gender Score 67

Diversity Score 71

Diversity Score

Diversity Score 72

Perk And Benefits 75

Perk And Benefits

Perk And Benefits 72

Professional Dev. 55

Professional Dev.

Professional Dev. 51

Overall Culture at Ford Motor Company vs Toyota

/ 100

Ford Motor Company

Employees at Ford Motor Company rate their Overall Culture a 68/100, with Business Development and IT as the two departments that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Overall Culture a /100, with Customer Support and Design as the two departments that rate their experience the highest.

Overall Culture
Winner by 4%

Ford Motor Company68
Toyota72

Employee Net Promoter Score at Ford Motor Company vs Toyota

eNPS

Ford Motor Company

295 Promoters 44%

133 Passives 20%

236 Detractors 36%

eNPS

Toyota

373 Promoters 51%

132 Passives 18%

228 Detractors 31%

Employee Net Promoter Score
Winner by %

Ford Motor Company9
Toyota19

Gender Score at Ford Motor Company vs Toyota

/ 100

Ford Motor Company

Employees at Ford Motor Company rate their Gender Score a 69/100, with IT and Admin as the two departments that rate their experience the highest.

Gender Score
Winner by 2%

/ 100

Toyota

Employees at Toyota rate their Gender Score a /100, with Sales and Customer Support as the two departments that rate their experience the highest.

Ford Motor Company
Toyota67

Diversity Score at Ford Motor Company vs Toyota

/ 100

Ford Motor Company

Employees at Ford Motor Company rate their Diversity Score a 71/100, with Marketing and Finance as the two departments that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Diversity Score a /100, with Customer Support and Sales as the two departments that rate their experience the highest.

Diversity Score
Winner by 1%

Ford Motor Company71
Toyota

Perk and Benefits Score at Ford Motor Company vs Toyota

/ 100

Ford Motor Company

Employees at Ford Motor Company rate their Perk and Benefits Score a 75/100, with Business Development and Customer Success as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 3%

/ 100

Toyota

Employees at Toyota rate their Perk and Benefits Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Ford Motor Company
Toyota72

Professional Development Score at Ford Motor Company vs Toyota

/ 100

Ford Motor Company

Employees at Ford Motor Company rate their Professional Development Score a 55/100, with Sales and IT as the two departments that rate their experience the highest.

Professional Development Score
Winner by 4%

/ 100

Toyota

Employees at Toyota rate their Professional Development Score a /100, with Engineering and Operations as the two departments that rate their experience the highest.

Ford Motor Company
Toyota51

Leadership Culture Ratings vs Toyota

Ford Motor Company rates % lower than Toyota on Leadership Culture Ratings vs Toyota Ratings based on looking at 3619 ratings from employees of the two companies. Ratings come from the answers to questions like "Do Your Company Leaders Do What They Should to Retain You as an Employee?" and "Are your company's goals clear, and are you invested in them?".

Ford Motor Company68
Toyota72

Compensation Culture Ratings vs Toyota

Ford Motor Company

73 / 100

Compensation Culture Ratings vs Toyota
Winner by 4%

Toyota

69 / 100

Ford Motor Company rates % higher than Toyota on Compensation Culture Ratings vs Toyota Ratings based on looking at 2258 ratings from employees of the two companies. Ratings come from the answers to questions like "What is the best part about your compensation package?" and "Do you believe you're paid fairly?".

Ford Motor Company
Toyota69

Team Culture Ratings vs Toyota

Ford Motor Company rates % lower than Toyota on Team Culture Ratings vs Toyota Ratings based on looking at 1936 ratings from employees of the two companies. Ratings come from the answers to questions like "What do your coworkers need to improve and how could you work together better?" and "How would you rate the quality of your coworkers?".

Ford Motor Company
Toyota76

Environment Culture Ratings vs Toyota

Ford Motor Company rates % lower than Toyota on Environment Culture Ratings vs Toyota Ratings based on looking at 1950 ratings from employees of the two companies. Ratings come from the answers to questions like "What needs to change to make the company culture better?" and "On average, how many hours do you work a day?".

Ford Motor Company
Toyota69

Sentiment Culture Ratings vs Toyota

Ford Motor Company rates % lower than Toyota on Sentiment Culture Ratings vs Toyota Ratings based on looking at 2931 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you typically excited about going to work each day?" and "What makes you most happy at work?".

Ford Motor Company69
Toyota77