

Compare Amazon versus Apple for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 9792 employees and customers of Amazon and 3257 employees and customers of Apple.
| 66% | Promoters |
|---|---|
| 17% | Passive |
| 17% | Detractors |
Net Promoter Score
Winner by 3
| 64% | Promoters |
|---|---|
| 18% | Passive |
| 18% | Detractors |