Amazon vs Target | Comparably
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Amazon Claimed Company
This companyis accepting feedback from verified employees
EMPLOYEE
PARTICIPANTS
9761
TOTAL
RATINGS
117488
Target Claimed Company
EMPLOYEE
PARTICIPANTS
5299
TOTAL
RATINGS
54342

Amazon vs Target

Compare Amazon versus Target for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 9761 employees and customers of Amazon and 5299 employees and customers of Target.

Amazon

Amazon's brand is ranked #9 in the list of Global Top 100 Brands, as rated by customers of Amazon. Their current market cap is $1.64T.

Target

Target's brand is ranked #7 in the list of Global Top 100 Brands, as rated by customers of Target. Their current market cap is $94.56B.


4.2/5
Product Quality
4.1/5
4.1/5
Pricing
3.9/5
4.2/5
Customer Service
4/5
49
NPS Score
66%Promoters
17%Passive
17%Detractors

Net Promoter Score
Winner by 13

36
NPS Score
59%Promoters
18%Passive
23%Detractors

Working at Amazon vs Working at Target

Andy Jassy Amazon's CEO
73 / 100

CEO Rating
Winner by 10%

63 / 100

CEO Rating

Amazon

Amazon doesn't have enough ratings to calculate the Team Culture Ratings.

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Target

Employees at Target rate their CEO, Brian Cornell, 63/100. This score is 10% lower than the scores of Amazon's CEO, Andy Jassy. Employees in the Finance and Business Development departments rate Brian Cornell the highest.


CEO Score 73
CEO Score
CEO Score 63
Overall Culture 73
Overall Culture
Overall Culture 67
12
eNPS
-9
Gender Score 74
Gender Score
Gender Score 70
Diversity Score 73
Diversity Score
Diversity Score 68
Perk And Benefits 77
Perk And Benefits
Perk And Benefits 65
Professional Dev. 67
Professional Dev.
Professional Dev. 54

Overall Culture at Amazon vs Target

73
/ 100
Amazon

Employees at Amazon rate their Overall Culture a 73/100, with Business Development and Marketing as the two departments that rate their experience the highest.

Overall Culture
Winner by 6%

67
/ 100
Target

Employees at Target rate their Overall Culture a /100, with Business Development and Finance as the two departments that rate their experience the highest.

  • Amazon73
  • Target67

Employee Net Promoter Score at Amazon vs Target

12
eNPS
Amazon
3472 Promoters 44%
1900 Passives 24%
2559 Detractors 32%

Employee Net Promoter Score
Winner by 21%

-9
eNPS
Target
1460 Promoters 33%
1065 Passives 25%
1846 Detractors 42%
  • Amazon10
  • Target-9

Gender Score at Amazon vs Target

74
/ 100
Amazon

Employees at Amazon rate their Gender Score a 74/100, with Business Development and Engineering as the two departments that rate their experience the highest.

Gender Score
Winner by 4%

70
/ 100
Target

Employees at Target rate their Gender Score a /100, with Legal and IT as the two departments that rate their experience the highest.

  • Amazon74
  • Target

Diversity Score at Amazon vs Target

73
/ 100
Amazon

Employees at Amazon rate their Diversity Score a 73/100, with Business Development and Marketing as the two departments that rate their experience the highest.

Diversity Score
Winner by 5%

68
/ 100
Target

Employees at Target rate their Diversity Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

  • Amazon73
  • Target

Perk and Benefits Score at Amazon vs Target

77
/ 100
Amazon

Employees at Amazon rate their Perk and Benefits Score a 77/100, with Admin and IT as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 12%

65
/ 100
Target

Employees at Target rate their Perk and Benefits Score a /100, with Business Development and Customer Success as the two departments that rate their experience the highest.

  • Amazon77
  • Target

Professional Development Score at Amazon vs Target

67
/ 100
Amazon

Employees at Amazon rate their Professional Development Score a 67/100, with Communications and Marketing as the two departments that rate their experience the highest.

Professional Development Score
Winner by 13%

54
/ 100
Target

Employees at Target rate their Professional Development Score a /100, with Marketing and Customer Success as the two departments that rate their experience the highest.

  • Amazon67
  • Target

Leadership Culture Ratings vs Target

Amazon
72 / 100

Leadership Culture Ratings vs Target
Winner by 8%

Amazon rates % higher than Target on Leadership Culture Ratings vs Target Ratings based on looking at 37845 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your manager?" and "What do you like best about the leadership team?".

  • Amazon72
  • Target64

Compensation Culture Ratings vs Target

Amazon
73 / 100

Compensation Culture Ratings vs Target
Winner by 10%

Amazon rates % higher than Target on Compensation Culture Ratings vs Target Ratings based on looking at 27047 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you satisfied with your stock/equity compensation?" and "Are you satisfied with your Benefits?".

  • Amazon73
  • Target

Team Culture Ratings vs Target

Amazon
77 / 100

Team Culture Ratings vs Target
Winner by 5%

Amazon rates % higher than Target on Team Culture Ratings vs Target Ratings based on looking at 24239 ratings from employees of the two companies. Ratings come from the answers to questions like "Does Your Boss Hurt Your Company Culture?" and "What are some of the best things about your team?".

  • Amazon77
  • Target

Environment Culture Ratings vs Target

Amazon rates % lower than Target on Environment Culture Ratings vs Target Ratings based on looking at 24449 ratings from employees of the two companies. Ratings come from the answers to questions like "What % of the time are you bored at work?" and "What is most positive about the culture and environment at your company?".

  • Amazon73
  • Target

Sentiment Culture Ratings vs Target

Amazon
77 / 100

Sentiment Culture Ratings vs Target
Winner by 10%

Amazon rates % higher than Target on Sentiment Culture Ratings vs Target Ratings based on looking at 28368 ratings from employees of the two companies. Ratings come from the answers to questions like "What makes you most happy at work?" and "What's going wrong and how can it be improved?".

  • Amazon77
  • Target67