Costco

EMPLOYEE PARTICIPANTS: 2557

TOTAL RATINGS: 24279

Target Claimed Company

EMPLOYEE PARTICIPANTS: 5347

TOTAL RATINGS: 54800

Costco vs Target

Compare Costco versus Target for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 2557 employees and customers of Costco and 5347 employees and customers of Target.

Costco

Costco's brand is ranked #1 in the list of Global Top 100 Brands, as rated by customers of Costco. Their current market cap is $157.15B.

Target

Target's brand is ranked #7 in the list of Global Top 100 Brands, as rated by customers of Target. Their current market cap is $94.56B.

4.3/5

Product Quality

4.1/5

Pricing

3.8/5

4.2/5

Customer Service

4/5

NPS Score

68%	Promoters
14%	Passive
18%	Detractors

Net Promoter Score
Winner by 14

NPS Score

59%	Promoters
18%	Passive
23%	Detractors

See how Costco compares to its competitors

Working at Costco vs Working at Target

79 / 100

CEO Rating
Winner by 16%

Brian Cornell

63 / 100

CEO Rating

Costco

Costco doesn't have enough ratings to calculate the Team Culture Ratings.

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Target

Employees at Target rate their CEO, Brian Cornell, 63/100. This score is 16% lower than the scores of Costco's CEO, W. Craig Jelinek. Employees in the Finance and Business Development departments rate Brian Cornell the highest.

CEO Score 79

CEO Score

CEO Score 63

Overall Culture 77

Overall Culture

Overall Culture 67

eNPS

-9

Gender Score 84

Gender Score

Gender Score 70

Diversity Score 83

Diversity Score

Diversity Score 68

Perk And Benefits 90

Perk And Benefits

Perk And Benefits 65

Professional Dev. 57

Professional Dev.

Professional Dev. 53

Overall Culture at Costco vs Target

/ 100

Costco

Employees at Costco rate their Overall Culture a 77/100, with Communications and Marketing as the two departments that rate their experience the highest.

Overall Culture
Winner by 10%

/ 100

Target

Employees at Target rate their Overall Culture a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Costco77
Target

Employee Net Promoter Score at Costco vs Target

eNPS

Costco

1138 Promoters 55%

326 Passives 16%

590 Detractors 29%

Employee Net Promoter Score
Winner by 35%

-9

eNPS

Target

1468 Promoters 33%

1072 Passives 25%

1869 Detractors 42%

Costco26
Target

Gender Score at Costco vs Target

/ 100

Costco

Employees at Costco rate their Gender Score a 84/100, with Design and Marketing as the two departments that rate their experience the highest.

Gender Score
Winner by 14%

/ 100

Target

Employees at Target rate their Gender Score a /100, with Legal and IT as the two departments that rate their experience the highest.

Costco
Target70

Diversity Score at Costco vs Target

/ 100

Costco

Employees at Costco rate their Diversity Score a 83/100, with Communications and Marketing as the two departments that rate their experience the highest.

Diversity Score
Winner by 15%

/ 100

Target

Employees at Target rate their Diversity Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Costco83
Target

Perk and Benefits Score at Costco vs Target

/ 100

Costco

Employees at Costco rate their Perk and Benefits Score a 90/100, with Finance and Communications as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 25%

/ 100

Target

Employees at Target rate their Perk and Benefits Score a /100, with Business Development and Customer Success as the two departments that rate their experience the highest.

Costco90
Target65

Professional Development Score at Costco vs Target

/ 100

Costco

Employees at Costco rate their Professional Development Score a 57/100, with Marketing and Customer Support as the two departments that rate their experience the highest.

Professional Development Score
Winner by 4%

/ 100

Target

Employees at Target rate their Professional Development Score a /100, with Marketing and Customer Success as the two departments that rate their experience the highest.

Costco57
Target

Leadership Culture Ratings vs Target

Costco

75 / 100

Leadership Culture Ratings vs Target
Winner by 11%

Target

64 / 100

Costco rates % higher than Target on Leadership Culture Ratings vs Target Ratings based on looking at 17309 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your executive team?" and "Do you feel comfortable giving your boss negative feedback?".

Costco75
Target

Compensation Culture Ratings vs Target

Costco

87 / 100

Compensation Culture Ratings vs Target
Winner by 24%

Target

63 / 100

Costco rates % higher than Target on Compensation Culture Ratings vs Target Ratings based on looking at 12506 ratings from employees of the two companies. Ratings come from the answers to questions like "What is the best part about your compensation package?" and "How often do you get a raise?".

Costco87
Target63

Team Culture Ratings vs Target

Costco

77 / 100

Team Culture Ratings vs Target
Winner by 5%

Target

72 / 100

Costco rates % higher than Target on Team Culture Ratings vs Target Ratings based on looking at 11291 ratings from employees of the two companies. Ratings come from the answers to questions like "Do you look forward to interacting with your coworkers?" and "What are some of the best things about your team?".

Costco77
Target72

Environment Culture Ratings vs Target

Costco

78 / 100

Environment Culture Ratings vs Target
Winner by 4%

Target

74 / 100

Costco rates % higher than Target on Environment Culture Ratings vs Target Ratings based on looking at 11085 ratings from employees of the two companies. Ratings come from the answers to questions like "Does someone you work with closely, make you want to quit your job?" and "What % of the time are you bored at work?".

Costco78
Target74

Sentiment Culture Ratings vs Target

Costco

77 / 100

Sentiment Culture Ratings vs Target
Winner by 10%

Target

67 / 100

Costco rates % higher than Target on Sentiment Culture Ratings vs Target Ratings based on looking at 14363 ratings from employees of the two companies. Ratings come from the answers to questions like "What would you most like to see improved at your company?" and "Are you typically excited about going to work each day?".

Costco77
Target