


Compare Lincoln Financial Group versus Principal Financial Group for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 73 employees and customers of Lincoln Financial Group and 89 employees and customers of Principal Financial Group.

Lincoln Financial Group's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Lincoln Financial Group. Their current valuation is $5.94B.

Principal Financial Group's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Principal Financial Group.
| 35% | Promoters |
|---|---|
| 9% | Passive |
| 56% | Detractors |
| 44% | Promoters |
|---|---|
| 21% | Passive |
| 35% | Detractors |
Net Promoter Score
Winner by 30
CEO Rating
Winner by 5%

Lincoln Financial Group doesn't have enough ratings to calculate the Team Culture Ratings.
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Employees at Principal Financial Group rate their CEO, Daniel Houston, 78/100. This score is 5% higher than the scores of Lincoln Financial Group's CEO, Dennis R. Glass. Employees in the Customer Support department rate Daniel Houston the highest.

Employees at Lincoln Financial Group rate their Overall Culture a 73/100, with Operations and Customer Support as the two departments that rate their experience the highest.

Employees at Principal Financial Group rate their Overall Culture a /100, with Customer Support as the department that rate their experience the highest.
Overall Culture
Winner by 4%


Employee Net Promoter Score
Winner by %

Employees at Lincoln Financial Group rate their Gender Score a 79/100, with Customer Support as the department that rate their experience the highest.

Employees at Principal Financial Group rate their Gender Score a /100, with Customer Support as the department that rate their experience the highest.
Gender Score
Winner by 7%

Employees at Lincoln Financial Group rate their Diversity Score a 62/100.

Employees at Principal Financial Group rate their Diversity Score a /100.
Diversity Score
Winner by 25%

Employees at Lincoln Financial Group rate their Perk and Benefits Score a 88/100, with Operations and Customer Support as the two departments that rate their experience the highest.
Perk and Benefits Score
Winner by 11%

Employees at Principal Financial Group rate their Perk and Benefits Score a /100, with Customer Support as the department that rate their experience the highest.

Employees at Lincoln Financial Group rate their Professional Development Score a 55/100.

Employees at Principal Financial Group rate their Professional Development Score a /100.
Professional Development Score
Winner by 22%
Lincoln Financial Group rates % lower than Principal Financial Group on Leadership Culture Ratings vs Principal Financial Group Ratings based on looking at 327 ratings from employees of the two companies. Ratings come from the answers to questions like "Do Your Company Leaders Do What They Should to Retain You as an Employee?" and "Do you approve of the job your executive team is doing at your company?".

Compensation Culture Ratings vs Principal Financial Group
Winner by 5%
Lincoln Financial Group rates % higher than Principal Financial Group on Compensation Culture Ratings vs Principal Financial Group Ratings based on looking at 221 ratings from employees of the two companies. Ratings come from the answers to questions like "How often do you get a raise?" and "Does your company give annual bonuses?".
Lincoln Financial Group rates % lower than Principal Financial Group on Team Culture Ratings vs Principal Financial Group Ratings based on looking at 193 ratings from employees of the two companies. Ratings come from the answers to questions like "Does Your Boss Hurt Your Company Culture?" and "Do you look forward to interacting with your coworkers?".
Lincoln Financial Group rates % lower than Principal Financial Group on Environment Culture Ratings vs Principal Financial Group Ratings based on looking at 190 ratings from employees of the two companies. Ratings come from the answers to questions like "On average, how many hours do you work a day?" and "Do you have a close friend at work?".
Lincoln Financial Group rates % lower than Principal Financial Group on Sentiment Culture Ratings vs Principal Financial Group Ratings based on looking at 265 ratings from employees of the two companies. Ratings come from the answers to questions like "What makes you most happy at work?" and "What would you most like to see improved at your company?".





