-100
NPS
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Cooper
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About Cooper's Brand
Cooper, a design and business strategy consultancy, provides training on creative leadership and design-based practices. Among its major competitors, Cooper is ranked in 3rd place for NPS while IDEO is 1st, and Frog Design is 2nd.
Brand at a Glance
10%
Customer Loyalty
2.5/5
Product Quality
5/5
Pricing
5/5
Customer Service
Cooper Ranking
- #3 / 4 of its competitors
Cooper NPS
Cooper's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Cooper's customers would recommend using the product based on a scale of -100 to 100.
Cooper Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Cooper NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 -100 | Apr 2022 | -100 |
How Other Brands Compare
Cooper is ranked third for NPS among its competitors. IDEO and Frog Design come in first and second, with Adaptive Path coming in at #4.
Cooper |  IDEO |  Frog Design |  Adaptive Path | |
| Global Ranking | #- | #817 | #- | #- |
| NPS | -100 | 47 | 15 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cooper NPS vs. Competitors
Compared to its competitors, Cooper's NPS is rated right below Smart Design.
| COMPANY | NPS Score | |
|---|---|---|
| IDEO | 47 |
| Frog Design | 15 |
 | Smart Design | N/A |
| Cooper | -100 |
Cooper Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Cooper users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Cooper Customer Loyalty vs. Competitors
Compared to its competitors, Cooper's Customer Loyalty score is rated right above Smart Design, and is preceded by Frog Design.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| IDEO | 83% |
| Frog Design | 74% |
| Cooper | 10% |
| Smart Design | N/A |
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Cooper Product Quality
2.5/5
Cooper has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.
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Cooper Product Information
Cooper’s product quality score is a 2.5 out of 5 as rated by its users and customers.
- Website
- http://www.cooper.com
- Company Size
- 11-50 Employees
Industry
Tech
Education
Enterprise
Small Business Services
Cooper Product Quality vs. Competitors
Compared to its competitors, Cooper's Product Quality score is rated right above Smart Design, and is preceded by Frog Design.
| COMPANY | Product Quality Score | |
|---|---|---|
| IDEO | 4.2/5 |
| Frog Design | 3.8/5 |
| Cooper | 2.5/5 |
| Smart Design | N/A |
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Cooper Pricing
Cooper ROI & Value For Money
5/5
Cooper has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.
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Cooper Pricing vs. Competitors
Compared to its competitors, Cooper's ROI score is rated right above IDEO.
| COMPANY | Pricing Score | |
|---|---|---|
| Cooper | 5/5 |
| IDEO | 4.1/5 |
| Frog Design | 3.9/5 |
| Smart Design | N/A |
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Cooper Customer Satisfaction (CSAT)
Cooper Customer Satisfaction (CSAT) Score
100 / 100
Cooper has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cooper Customer Satisfaction vs. Competitors
Compared to its competitors, Cooper's Customer Satisfaction score is rated right above IDEO.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Cooper | 100% |
| IDEO | 75% |
| Frog Design | 75% |
| Smart Design | 0% |
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Cooper Customer Service
5/5
Cooper has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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About Cooper's Customer Service
Address
85 Second St, 8th Floor, San Francisco, CA
Website
http://www.cooper.com
Phone Number
(415)267-3500
Cooper Customer Service vs. Competitors
Compared to its competitors, Cooper's Customer Service score is rated right above IDEO.
| COMPANY | Customer Service Score | |
|---|---|---|
| Cooper | 5/5 |
| IDEO | 4.3/5 |
| Frog Design | 3.9/5 |
| Smart Design | N/A |
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Cooper as an Employer
2.9/5
Cooper has a 2.9/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
Cooper scored a -100 for Net Promoter Score and a 31 for Employee Net Promoter Score. NPS gauges how likely a customer of Cooper would recommend the brand to a friend. ENPS measures how likely Cooper employees would recommend working at Cooper to a friend.
Net Promoter Score
-100
NPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
Employee Net Promoter Score
31
eNPS Score
| 54% | Promoters |
|---|---|
| 23% | Passive |
| 23% | Detractors |
