47
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Ranked
#152
Business and Consumer Services Brands
Brand Page
IDEO
Marketing or Exec? Claim Your Free Account
IDEO is ranked #152 in Business and Consumer Services Brands
IDEO is ranked #152 in Business and Consumer Services Brands
About IDEO's Brand
IDEO is a global design and innovation consultancy firm providing design-based marketing solutions for the public and private sectors. IDEO’s brand is ranked #817 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of IDEO. When compared to other organizations within the Business and Consumer Services industry, IDEO is ranked #152. Among its major competitors, IDEO is ranked in 1st place for NPS while UNICEF is 2nd, and Accenture is 3rd. Overall, IDEO has a neutral social sentiment, when analyzing social media channels and online mentions.
Brand at a Glance
83%
Customer Loyalty
4.2/5
Product Quality
4.1/5
Pricing
4.3/5
Customer Service
IDEO Ranking
- #817 in Global Best Brands
- #152 in Business and Consumer Services
- #1 / 4 of its competitors
IDEO NPS
IDEO's Net Promoter Score (NPS) is a 47 with 64% Promoters, 19% Passives, and 17% Detractors. Net Promoter Score tracks whether IDEO's customers would recommend using the product based on a scale of -100 to 100.
IDEO Overall NPS
| 64% | Promoters |
|---|---|
| 19% | Passives |
| 17% | Detractors |
IDEO NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2023 47 | Aug 2023 | 47 |
Sep 2023 49 | Sep 2023 | 49 |
Oct 2023 49 | Oct 2023 | 49 |
Nov 2023 50 | Nov 2023 | 50 |
Mar 2024 48 | Mar 2024 | 48 |
Apr 2024 48 | Apr 2024 | 48 |
Jun 2024 47 | Jun 2024 | 47 |
Jul 2024 46 | Jul 2024 | 46 |
Mar 2025 46 | Mar 2025 | 46 |
Apr 2025 46 | Apr 2025 | 46 |
May 2025 45 | May 2025 | 45 |
Oct 2025 45 | Oct 2025 | 45 |
How Other Brands Compare
IDEO is ranked first for NPS among its competitors. UNICEF and Accenture come in second and third, with ThoughtWorks coming in at #4.
IDEO |  Accenture |  ThoughtWorks |  UNICEF | |
| Global Ranking | #817 | #124 | #806 | #- |
| NPS | 47 | 20 | 14 | 21 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | - | $168.12B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
IDEO NPS by Gender
Male customers rated IDEO's NPS 41 points higher than Female customers.
Male
78
IDEO's NPS was rated 78 by Male customers on Comparably.
89%
Promoters
0%
Passives
11%
Detractors
Female
37
IDEO's NPS was rated 37 by Female customers on Comparably.
62%
Promoters
13%
Passives
25%
Detractors
IDEO NPS by Ethnicity
IDEO's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 37 | Caucasian | 37 |
Hispanic or Latino 50 | Hispanic or Latino | 50 |
African American/Black 100 | African American/Black | 100 |
Asian or Pacific Islander 46 | Asian or Pacific Islander | 46 |
Other 60 | Other | 60 |
IDEO NPS by Age
IDEO's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
IDEO NPS by Usage
IDEO's NPS was rated the highest by customers who have used IDEO's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 58 | Less than 1 Year | 58 |
1 to 2 Years 25 | 1 to 2 Years | 25 |
2 to 5 Years 50 | 2 to 5 Years | 50 |
5 to 10 Years 100 | 5 to 10 Years | 100 |
Over 10 Years 34 | Over 10 Years | 34 |
IDEO NPS vs. Competitors
Compared to its competitors, IDEO's NPS is rated right above UNICEF.
| COMPANY | NPS Score | |
|---|---|---|
| IDEO | 47 |
| UNICEF | 21 |
| Accenture | 20 |
 | Frog Design | 15 |
| ThoughtWorks | 14 |
 | Cambridge Consultants | 0 |
 | Owen Mumford Ltd | N/A |
 | Oxfam | -7 |
 | Save the Children | -20 |
IDEO Customer Reviews
Out of the 7 IDEO customer reviews 7 were positive and 0 were constructive. IDEO customer reviews reflect that all customers have a favorable experience using the products/services of the company.
IDEO Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of IDEO users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
IDEO Customer Loyalty Score by Gender
Male customers rated IDEO's Customer Loyalty score 12% higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of IDEO.
Male
90%
Yes
Female
78%
Yes
IDEO Customer Loyalty Score by Ethnicity
IDEO's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of IDEO.
78
out of 100
Caucasian
78
out of 100
Hispanic or Latino
55
out of 100
African American/Black
100
out of 100
Asian or Pacific Islander
64
out of 100
Other
IDEO Customer Loyalty Score by Age
IDEO's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of IDEO.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 89% | 18-25 | 89% |
26-30 85% | 26-30 | 85% |
31-35 74% | 31-35 | 74% |
36-40 78% | 36-40 | 78% |
41-45 100% | 41-45 | 100% |
46-50 78% | 46-50 | 78% |
IDEO Customer Loyalty Score by Usage
IDEO's Customer Loyalty score was rated the highest by customers who have used IDEO's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
IDEO Customer Loyalty Score by Industry
IDEO's Customer Loyalty score was rated the highest by Automotive and Transportation industry customers, and the lowest by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
IDEO Customer Loyalty vs. Competitors
Compared to its competitors, IDEO's Customer Loyalty score is rated right above UNICEF.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| IDEO | 83% |
| UNICEF | 78% |
| Oxfam | 78% |
| Frog Design | 74% |
| Save the Children | 72% |
| Accenture | 71% |
| ThoughtWorks | 69% |
| Cambridge Consultants | 55% |
| Owen Mumford Ltd | N/A |
Unlock IDEO Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Customer Loyalty vs. Competitors data and gain insights into your customers today.
Customer Loyalty for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, IDEO's Customer Loyalty score is rated right above T-Mobile, and is preceded by Visa.
Unlock IDEO Customer Loyalty vs. Companies in Business and Consumer Services Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Customer Loyalty vs. Companies in Business and Consumer Services data and gain insights into your customers today.
IDEO Product Quality
4.2/5
IDEO has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
Sign Up to unlock IDEO's overall Product Quality score rated by its users and customers.
IDEO Product Information
IDEO’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Consulting industry rated IDEO's product the highest. Reviewers from the Aerospace and Aviation industry rated IDEO the lowest at 1.8.
- Website
- http://www.ideo.com
- Company Size
- 501-1,000 Employees
Industry
Consulting
Quick Insights into IDEO Product Quality
IDEO's Product Quality score was rated highest by customers ages 41-45, and rated lowest by customers from the Aerospace and Aviation industry.
Sign Up to unlock insights into how customers have ranked IDEO's Product Quality.
Ranked IDEO Product Quality the Highest
Ranked IDEO Product Quality the Lowest
IDEO Product Quality Score by Gender
Male customers rated IDEO's Product Quality score 0.4 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of IDEO.
Male
4.6/5
Female
4.2/5
IDEO Product Quality Score by Ethnicity
IDEO's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of IDEO.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
Hispanic or Latino 4.4 | Hispanic or Latino | 4.4 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 4.6 | Other | 4.6 |
IDEO Product Quality Score by Age
IDEO's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of IDEO.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.7 | 18-25 | 4.7 |
26-30 3.7 | 26-30 | 3.7 |
31-35 4 | 31-35 | 4 |
36-40 4.4 | 36-40 | 4.4 |
41-45 5 | 41-45 | 5 |
46-50 4.7 | 46-50 | 4.7 |
IDEO Product Quality Score by Usage
IDEO's Product Quality score was rated the highest by customers who have used IDEO's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
IDEO Product Quality Score by Industry
IDEO's Product Quality score was rated the highest by Consulting industry customers, and the lowest by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
IDEO Product Quality vs. Competitors
Compared to its competitors, IDEO's Product Quality score is rated right above Frog Design.
| COMPANY | Product Quality Score | |
|---|---|---|
| IDEO | 4.2/5 |
| Frog Design | 3.8/5 |
| UNICEF | 3.8/5 |
| Accenture | 3.7/5 |
| Cambridge Consultants | 3.7/5 |
| ThoughtWorks | 3.6/5 |
| Oxfam | 3.6/5 |
| Save the Children | 3.5/5 |
| Owen Mumford Ltd | N/A |
Unlock IDEO Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Product Quality vs. Competitors data and gain insights into your customers today.
Product Quality for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, IDEO's Product Quality score is rated right above Visa.
Unlock IDEO Product Quality vs. Companies in Business and Consumer Services Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Product Quality vs. Companies in Business and Consumer Services data and gain insights into your customers today.
IDEO Pricing
IDEO ROI & Value For Money
4.1/5
IDEO has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock IDEO's overall ROI score rated by its users and customers.
IDEO Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Automotive and Transportation industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from IDEO.
Quick Insights into IDEO ROI
IDEO's ROI score was rated highest by customers ages 41-45, and rated lowest by customers from the Aerospace and Aviation industry.
Sign Up to unlock insights into how customers have ranked IDEO's ROI score.
Ranked IDEO ROI the Highest
Ranked IDEO ROI the Lowest
IDEO ROI Score by Gender
Female customers rated IDEO's ROI score 0.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of IDEO.
Male
4/5
Female
4.1/5
IDEO ROI Score by Ethnicity
IDEO's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of IDEO.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 3.7 | Hispanic or Latino | 3.7 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 4.2 | Other | 4.2 |
IDEO ROI Score by Age
IDEO's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full ROI by Age data of IDEO.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.7 | 36-40 | 3.7 |
41-45 4.7 | 41-45 | 4.7 |
46-50 4 | 46-50 | 4 |
IDEO ROI Score by Usage
IDEO's ROI score was rated the highest by customers who have used IDEO's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
IDEO ROI Score by Industry
IDEO's ROI score was rated the highest by Automotive and Transportation industry customers, and the lowest by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
IDEO Pricing vs. Competitors
Compared to its competitors, IDEO's ROI score is rated right above Frog Design, and is preceded by Cambridge Consultants.
| COMPANY | Pricing Score | |
|---|---|---|
| Cambridge Consultants | 4.5/5 |
| IDEO | 4.1/5 |
| Frog Design | 3.9/5 |
| Accenture | 3.6/5 |
| UNICEF | 3.6/5 |
| ThoughtWorks | 3.5/5 |
| Oxfam | 3.5/5 |
| Save the Children | 3.1/5 |
| Owen Mumford Ltd | N/A |
Unlock IDEO ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full IDEO ROI vs. Competitors data and gain insights into your customers today.
ROI for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, IDEO's ROI score is rated right above Visa.
Unlock IDEO ROI vs. Companies in Business and Consumer Services Data
VS
Sign Up for Brand Profile PRO to get the full IDEO ROI vs. Companies in Business and Consumer Services data and gain insights into your customers today.
IDEO Customer Satisfaction (CSAT)
IDEO Customer Satisfaction (CSAT) Score
75 / 100
IDEO has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
51%
Satisfied
24%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
3%
Very Dissatisfied
13%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into IDEO Customer Satisfaction
IDEO's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Aerospace and Aviation industry.
Sign Up to unlock insights into how customers have ranked IDEO's Customer Satisfaction.
Ranked IDEO Customer Satisfaction the Highest
Ranked IDEO Customer Satisfaction the Lowest
IDEO Customer Satisfaction Score by Gender
Male customers rated IDEO's Customer Satisfaction score 23 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of IDEO.
92 / 100
MaleVery Satisfied | 69% | |
|---|---|---|
Satisfied | 23% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 8% | |
Very Dissatisfied | 0% |
69 / 100
FemaleVery Satisfied | 38% | |
|---|---|---|
Satisfied | 31% | |
Neither Satisfied nor Dissatisfied | 15% | |
Dissatisfied | 0% | |
Very Dissatisfied | 16% |
IDEO Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
IDEO's Customer Satisfaction (CSAT) score was rated 71% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of IDEO.
71 / 100
Very Satisfied
42%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
29%
CSAT according to Hispanic or Latino
IDEO's Customer Satisfaction (CSAT) score was rated 75% according to Hispanic or Latino users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of IDEO.
75 / 100
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to African American/Black
IDEO's Customer Satisfaction (CSAT) score was rated 75% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of IDEO.
75 / 100
Very Satisfied
25%
Satisfied
50%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
IDEO's Customer Satisfaction (CSAT) score was rated 80% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of IDEO.
80 / 100
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
10%
IDEO Customer Satisfaction Score by Age
IDEO's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of IDEO.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 50% | |||||||||||||||
| 31-35 | 80% | |||||||||||||||
| 36-40 | 67% | |||||||||||||||
| 41-45 | 100% | |||||||||||||||
| 46-50 | 67% |
IDEO Customer Satisfaction Score by Usage
IDEO's Customer Satisfaction score was rated the highest by customers who have used IDEO's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
IDEO Customer Satisfaction Score by Industry
IDEO's Customer Satisfaction score was rated the highest by Consulting industry customers, and the lowest by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "IDEO Customer Satisfaction Score by Industry",
"text": "IDEO's Customer Satisfaction score was rated the highest by Consulting industry customers, and the lowest by Aerospace and Aviation industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "IDEO's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "IDEO's Customer Satisfaction score is rated by Aerospace and Aviation customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Consulting",
"groupId": 511,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "IDEO's Customer Satisfaction score is rated by Consulting customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
}
]
}IDEO Customer Satisfaction vs. Competitors
Compared to its competitors, IDEO's Customer Satisfaction score is rated right above Accenture, and is preceded by Cambridge Consultants.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Cambridge Consultants | 100% |
| IDEO | 75% |
| Accenture | 75% |
| Frog Design | 75% |
| UNICEF | 73% |
| Oxfam | 70% |
| Save the Children | 62% |
| ThoughtWorks | 56% |
| Owen Mumford Ltd | 0% |
Unlock IDEO Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Customer Satisfaction for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, IDEO's Customer Satisfaction score is rated right above Accenture, and is preceded by Bloomberg.
Unlock IDEO Customer Satisfaction vs. Companies in Business and Consumer Services Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Customer Satisfaction vs. Companies in Business and Consumer Services data and gain insights into your customers today.
IDEO Customer Service
4.3/5
IDEO has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.
Sign Up to unlock IDEO's overall Customer Service score rated by its users and customers.
About IDEO's Customer Service
Address
Palo Alto, CA 94301
Website
http://www.ideo.com
Phone Number
(415) 615-5000
IDEO's Social Links
Quick Insights into IDEO Customer Service
IDEO's Customer Service score was rated highest by customers who have used IDEO's products/services for 5 to 10 Years, and rated lowest by customers from the Aerospace and Aviation industry.
Sign Up to unlock insights into how customers have ranked IDEO's Customer Service score.
Ranked IDEO Customer Service the Highest
Ranked IDEO Customer Service the Lowest
IDEO Customer Service Score by Gender
Male customers rated IDEO's Customer Service score 0.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of IDEO.
Male
4.3/5
Female
4.2/5
IDEO Customer Service Score by Ethnicity
IDEO's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of IDEO.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 4.4 | African American/Black | 4.4 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 4.2 | Other | 4.2 |
IDEO Customer Service Score by Age
IDEO's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of IDEO.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 4.4 | 26-30 | 4.4 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.9 | 36-40 | 3.9 |
41-45 4.5 | 41-45 | 4.5 |
46-50 4.2 | 46-50 | 4.2 |
IDEO Customer Service Score by Usage
IDEO's Customer Service score was rated the highest by customers who have used IDEO's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
IDEO Customer Service Score by Industry
IDEO's Customer Service score was rated the highest by Automotive and Transportation industry customers, and the lowest by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
IDEO Customer Service vs. Competitors
Compared to its competitors, IDEO's Customer Service score is rated right above Frog Design.
| COMPANY | Customer Service Score | |
|---|---|---|
| IDEO | 4.3/5 |
| Frog Design | 3.9/5 |
| Accenture | 3.8/5 |
| UNICEF | 3.7/5 |
| ThoughtWorks | 3.7/5 |
| Oxfam | 3.6/5 |
| Save the Children | 3.3/5 |
| Cambridge Consultants | 3.2/5 |
| Owen Mumford Ltd | N/A |
Unlock IDEO Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Customer Service vs. Competitors data and gain insights into your customers today.
Customer Service for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, IDEO's Customer Service score is rated right above Visa.
Unlock IDEO Customer Service vs. Companies in Business and Consumer Services Data
VS
Sign Up for Brand Profile PRO to get the full IDEO Customer Service vs. Companies in Business and Consumer Services data and gain insights into your customers today.
IDEO as an Employer
4.0/5
IDEO has a 4.0/5 stars for its overall company culture rated by their employees
top
30%
Consumer vs. Employees
IDEO scored a 47 for Net Promoter Score and a 13 for Employee Net Promoter Score. NPS gauges how likely a customer of IDEO would recommend the brand to a friend. ENPS measures how likely IDEO employees would recommend working at IDEO to a friend.
Net Promoter Score
47
NPS Score
| 64% | Promoters |
|---|---|
| 19% | Passive |
| 17% | Detractors |
Employee Net Promoter Score
13
eNPS Score
| 42% | Promoters |
|---|---|
| 29% | Passive |
| 29% | Detractors |
Global Ranking Snapshot
IDEO is ranked #817 in the Global Top 100 Brands. It ranks just behind Juniper Networks and just ahead of DENTSPLY SIRONA.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
815 |  | Texas Children's Hospital |  | Mark Wallace | Health and Wellness |
816 |  | Juniper Networks |  | Rami Rahim | Business and Consumer Services |
817 | | IDEO | | Derek Robson | Business and Consumer Services |
818 |  | DENTSPLY SIRONA |  | Donald M. Casey Jr. | Energy and Manufacturing |
819 |  | Tata Motors Ltd |  | Guenter Butschek | Automotive and Transportation |
820 |  | Zambeef Products |  | Francis Grogan | Food and Beverages |
821 |  | Mary Kay |  | David Holl | Fashion and Beauty |
Business and Consumer Services Ranking Snapshot
IDEO is ranked #152 in the Business and Consumer Services Industry. It ranks just behind Juniper Networks and just ahead of Elastic.
| RANK | COMPANY | Location | |
|---|---|---|---|
150 |  | Accenture (Global) | |
151 | | Juniper Networks | Sunnyvale, CA |
152 | | IDEO | Palo Alto, CA |
153 |  | Elastic | San Francisco, CA |
154 |  | Golden Hippo | Woodland Hills, CA |
155 |  | TaskUs | New Braunfels, TX |
156 |  | FHI 360 | Durham, NC |
