20
NPS
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Ranked
#7
Business and Consumer Services Brands
Brand Page
Accenture
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Accenture is ranked #7 in Business and Consumer Services Brands
Accenture is ranked #7 in Business and Consumer Services Brands
About Accenture's Brand
Accenture is a global management consulting, technology services, and outsourcing company. Accenture’s brand is ranked #124 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Accenture. When compared to other organizations within the Business and Consumer Services industry, Accenture is ranked #7. Among its major competitors, Accenture is ranked in 10th place for NPS while CIBER, INC. is 1st, and Salesforce is 2nd.Their current market cap is $168.12B
Brand at a Glance
71%
Customer Loyalty
3.7/5
Product Quality
3.6/5
Pricing
3.8/5
Customer Service
Accenture CMO
Amy Fuller
Amy Fuller serves as the Chief Marketing and Communications Officer of Accenture. Amy started at Accenture in September of 2017. Amy currently resides in the Greater New York City Area.
Accenture Ranking
- #7 in Business and Consumer Services
- #4 / 4 of its competitors
Accenture NPS
Accenture's Net Promoter Score (NPS) is a 20 with 52% Promoters, 16% Passives, and 32% Detractors. Net Promoter Score tracks whether Accenture's customers would recommend using the product based on a scale of -100 to 100.
Accenture Overall NPS
| 52% | Promoters |
|---|---|
| 16% | Passives |
| 32% | Detractors |
Accenture NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2024 19 | Nov 2024 | 19 |
Dec 2024 19 | Dec 2024 | 19 |
Jan 2025 19 | Jan 2025 | 19 |
Apr 2025 19 | Apr 2025 | 19 |
May 2025 19 | May 2025 | 19 |
Jun 2025 17 | Jun 2025 | 17 |
Jul 2025 17 | Jul 2025 | 17 |
Aug 2025 18 | Aug 2025 | 18 |
Sep 2025 18 | Sep 2025 | 18 |
Oct 2025 18 | Oct 2025 | 18 |
Nov 2025 18 | Nov 2025 | 18 |
Jan 2026 18 | Jan 2026 | 18 |
How Other Brands Compare
Accenture is ranked #4 for NPS among its competitors. Deloitte (US) and IBM come in first and second, with PwC coming in at third. Among those competitors, it is the most valued company.
Accenture |  IBM |  Deloitte (US) |  PwC | |
| Global Ranking | #124 | #106 | #154 | #184 |
| NPS | 20 | 26 | 27 | 25 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $168.12B | $119.05B | $4.87B | $129.97M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Accenture NPS by Gender
Female customers rated Accenture's NPS 6 points higher than Male customers.
Male
9
Accenture's NPS was rated 9 by Male customers on Comparably.
49%
Promoters
11%
Passives
40%
Detractors
Female
15
Accenture's NPS was rated 15 by Female customers on Comparably.
50%
Promoters
15%
Passives
35%
Detractors
Accenture NPS by Ethnicity
Accenture's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -6 | Caucasian | -6 |
African American/Black 0 | African American/Black | 0 |
Asian or Pacific Islander 50 | Asian or Pacific Islander | 50 |
Other 42 | Other | 42 |
Accenture NPS by Age
Accenture's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
Accenture NPS by Usage
Accenture's NPS was rated the highest by customers who have used Accenture's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 33 | Less than 1 Year | 33 |
1 to 2 Years 54 | 1 to 2 Years | 54 |
2 to 5 Years -17 | 2 to 5 Years | -17 |
5 to 10 Years 23 | 5 to 10 Years | 23 |
Over 10 Years 10 | Over 10 Years | 10 |
Accenture NPS vs. Competitors
Compared to its competitors, Accenture's NPS is rated right above Infosys, and is preceded by McKinsey & Company.
| COMPANY | NPS Score | |
|---|---|---|
 | CIBER, INC. | 50 |
 | Salesforce | 36 |
 | SAP | 34 |
| Deloitte (US) | 27 |
| IBM | 26 |
 | KPMG | 25 |
| PwC | 25 |
 | Ernst & Young (EY) | 21 |
 | McKinsey & Company | 20 |
| Accenture | 20 |
 | Infosys | 15 |
 | Cognizant Technology Solutions | 5 |
Accenture Customer Reviews
Out of the 9 Accenture customer reviews 8 were positive and 1 was constructive. Accenture customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Accenture Customer Loyalty
71%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of Accenture users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Accenture Customer Loyalty Score by Gender
Female customers rated Accenture's Customer Loyalty score 11% higher than Male customers.
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Male
70%
Yes
Female
81%
Yes
Accenture Customer Loyalty Score by Ethnicity
Accenture's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Accenture.
76
out of 100
Caucasian
70
out of 100
African American/Black
86
out of 100
Asian or Pacific Islander
74
out of 100
Other
Accenture Customer Loyalty Score by Age
Accenture's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 82% | 18-25 | 82% |
26-30 70% | 26-30 | 70% |
31-35 80% | 31-35 | 80% |
36-40 78% | 36-40 | 78% |
41-45 66% | 41-45 | 66% |
46-50 100% | 46-50 | 100% |
51-55 87% | 51-55 | 87% |
56-60 55% | 56-60 | 55% |
Accenture Customer Loyalty Score by Usage
Accenture's Customer Loyalty score was rated the highest by customers who have used Accenture's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Accenture Customer Loyalty Score by Industry
Accenture's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.
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Accenture Customer Loyalty vs. Competitors
Compared to its competitors, Accenture's Customer Loyalty score is rated right above PwC, and is preceded by Deloitte (US).
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Infosys | 82% |
| Cognizant Technology Solutions | 82% |
| SAP | 80% |
| IBM | 79% |
| Ernst & Young (EY) | 76% |
| Salesforce | 75% |
| KPMG | 74% |
| McKinsey & Company | 74% |
| Deloitte (US) | 72% |
| Accenture | 71% |
| PwC | 68% |
| CIBER, INC. | 55% |
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Customer Loyalty for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, Accenture's Customer Loyalty score is rated right below Allstate.
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Accenture Product Quality
3.7/5
Accenture has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Accenture Product Information
Accenture’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Accenture's product the highest. Reviewers from the Architecture and Planning industry rated Accenture the lowest at 2.8.
- Website
- http://www.accenture.com
- Company Size
- 10,000+ Employees
Industry
Tech
Business Services
SaaS
Quick Insights into Accenture Product Quality
Accenture's Product Quality score was rated highest by customers ages 46-50, and rated lowest by customers from the Architecture and Planning industry.
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Ranked Accenture Product Quality the Highest
Ranked Accenture Product Quality the Lowest
Accenture Product Quality Score by Gender
Female customers rated Accenture's Product Quality score 0.5 stars higher than Male customers.
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Male
3.5/5
Female
4/5
Accenture Product Quality Score by Ethnicity
Accenture's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.8 | Other | 3.8 |
Accenture Product Quality Score by Age
Accenture's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
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3
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| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.4 | 26-30 | 3.4 |
31-35 4.2 | 31-35 | 4.2 |
36-40 3.9 | 36-40 | 3.9 |
41-45 3 | 41-45 | 3 |
46-50 4.3 | 46-50 | 4.3 |
51-55 4 | 51-55 | 4 |
56-60 3.2 | 56-60 | 3.2 |
Accenture Product Quality Score by Usage
Accenture's Product Quality score was rated the highest by customers who have used Accenture's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Accenture Product Quality Score by Industry
Accenture's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Architecture and Planning industry customers.
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Accenture Product Quality vs. Competitors
Compared to its competitors, Accenture's Product Quality score is rated right above Infosys, and is preceded by PwC.
| COMPANY | Product Quality Score | |
|---|---|---|
| SAP | 4.1/5 |
| Salesforce | 4/5 |
| McKinsey & Company | 4/5 |
| Deloitte (US) | 3.9/5 |
| Ernst & Young (EY) | 3.9/5 |
| IBM | 3.8/5 |
| KPMG | 3.8/5 |
| PwC | 3.8/5 |
| Accenture | 3.7/5 |
| Infosys | 3.7/5 |
| Cognizant Technology Solutions | 3.4/5 |
| CIBER, INC. | 2.2/5 |
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Product Quality for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, Accenture's Product Quality score is rated right above FedEx, and is preceded by Bloomberg.
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Accenture Pricing
Accenture ROI & Value For Money
3.6/5
Accenture has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Accenture Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry. The users from the Utilities industry think that they had the lowest ROI from Accenture.
Quick Insights into Accenture ROI
Accenture's ROI score was rated highest by customers ages 36-40, and rated lowest by customers from the Utilities industry.
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Ranked Accenture ROI the Highest
Ranked Accenture ROI the Lowest
Accenture ROI Score by Gender
Female customers rated Accenture's ROI score 0.5 stars higher than Male customers.
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Male
3.4/5
Female
3.9/5
Accenture ROI Score by Ethnicity
Accenture's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 3.7 | Other | 3.7 |
Accenture ROI Score by Age
Accenture's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
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0
1
2
3
4
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| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.4 | 26-30 | 3.4 |
31-35 4.4 | 31-35 | 4.4 |
36-40 4.5 | 36-40 | 4.5 |
41-45 3.7 | 41-45 | 3.7 |
46-50 4.1 | 46-50 | 4.1 |
51-55 3.3 | 51-55 | 3.3 |
56-60 3.1 | 56-60 | 3.1 |
Accenture ROI Score by Usage
Accenture's ROI score was rated the highest by customers who have used Accenture's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Accenture ROI Score by Industry
Accenture's ROI score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Utilities industry customers.
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Accenture Pricing vs. Competitors
Compared to its competitors, Accenture's ROI score is rated right above Cognizant Technology Solutions, and is preceded by Infosys.
| COMPANY | Pricing Score | |
|---|---|---|
| Salesforce | 4/5 |
| SAP | 3.9/5 |
| Deloitte (US) | 3.9/5 |
| IBM | 3.8/5 |
| KPMG | 3.8/5 |
| Ernst & Young (EY) | 3.8/5 |
| McKinsey & Company | 3.8/5 |
| PwC | 3.7/5 |
| Infosys | 3.7/5 |
| Accenture | 3.6/5 |
| Cognizant Technology Solutions | 3.5/5 |
| CIBER, INC. | 2.7/5 |
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ROI for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, Accenture's ROI score is rated right above FedEx, and is preceded by Bloomberg.
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Accenture Customer Satisfaction (CSAT)
Accenture Customer Satisfaction (CSAT) Score
75 / 100
Accenture has an overall Customer Satisfaction score of 75 rated by its users and customers.
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Very Satisfied
46%
Satisfied
29%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
5%
Very Dissatisfied
6%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Accenture Customer Satisfaction
Accenture's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers from the Architecture and Planning industry.
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Ranked Accenture Customer Satisfaction the Highest
Ranked Accenture Customer Satisfaction the Lowest
Accenture Customer Satisfaction Score by Gender
Female customers rated Accenture's Customer Satisfaction score 17 points higher than Male customers.
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68 / 100
MaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 36% | |
Neither Satisfied nor Dissatisfied | 21% | |
Dissatisfied | 0% | |
Very Dissatisfied | 11% |
85 / 100
FemaleVery Satisfied | 62% | |
|---|---|---|
Satisfied | 23% | |
Neither Satisfied nor Dissatisfied | 15% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Accenture Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Accenture's Customer Satisfaction (CSAT) score was rated 54% according to Caucasian users and customers.
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54 / 100
Very Satisfied
39%
Satisfied
15%
Neither Satisfied nor Dissatisfied
31%
Dissatisfied
0%
Very Dissatisfied
15%
CSAT according to African American/Black
Accenture's Customer Satisfaction (CSAT) score was rated 87% according to African American/Black users and customers.
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87 / 100
Very Satisfied
50%
Satisfied
37%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
Accenture's Customer Satisfaction (CSAT) score was rated 77% according to Asian or Pacific Islander users and customers.
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77 / 100
Very Satisfied
15%
Satisfied
62%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Accenture's Customer Satisfaction (CSAT) score was rated 86% according to Other users and customers.
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86 / 100
Very Satisfied
86%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
14%
Accenture Customer Satisfaction Score by Age
Accenture's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.
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0
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| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 67% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 87% | |||||||||||||||
| 41-45 | 50% | |||||||||||||||
| 51-55 | 83% | |||||||||||||||
| 56-60 | 60% |
Accenture Customer Satisfaction Score by Usage
Accenture's Customer Satisfaction score was rated the highest by customers who have used Accenture's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Accenture Customer Satisfaction Score by Industry
Accenture's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Architecture and Planning industry customers.
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}Accenture Customer Satisfaction vs. Competitors
Compared to its competitors, Accenture's Customer Satisfaction score is rated right above Ernst & Young (EY), and is preceded by IBM.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| SAP | 82% |
| Salesforce | 79% |
| McKinsey & Company | 78% |
| KPMG | 77% |
| Infosys | 77% |
| IBM | 76% |
| Accenture | 75% |
| Ernst & Young (EY) | 74% |
| Deloitte (US) | 73% |
| Cognizant Technology Solutions | 64% |
| PwC | 60% |
| CIBER, INC. | 0% |
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Customer Satisfaction for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, Accenture's Customer Satisfaction score is rated right above FedEx, and is preceded by Bloomberg.
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Accenture Customer Service
3.8/5
Accenture has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Accenture's Customer Service
Address
Chicago, IL
Website
http://www.accenture.com
Phone Number
(877) 889-9009
Accenture's Social Links
Quick Insights into Accenture Customer Service
Accenture's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Banking and Financial Services industry.
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Ranked Accenture Customer Service the Highest
Ranked Accenture Customer Service the Lowest
Accenture Customer Service Score by Gender
Female customers rated Accenture's Customer Service score 0.4 stars higher than Male customers.
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Male
3.6/5
Female
4/5
Accenture Customer Service Score by Ethnicity
Accenture's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
African American/Black 3.7 | African American/Black | 3.7 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 3.7 | Other | 3.7 |
Accenture Customer Service Score by Age
Accenture's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
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0
20
40
60
80
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 3.5 | 26-30 | 3.5 |
31-35 4.5 | 31-35 | 4.5 |
36-40 4.6 | 36-40 | 4.6 |
41-45 3.7 | 41-45 | 3.7 |
46-50 4.3 | 46-50 | 4.3 |
51-55 3.3 | 51-55 | 3.3 |
56-60 3.1 | 56-60 | 3.1 |
Accenture Customer Service Score by Usage
Accenture's Customer Service score was rated the highest by customers who have used Accenture's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Accenture Customer Service Score by Industry
Accenture's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Banking and Financial Services industry customers.
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Accenture Customer Service vs. Competitors
Compared to its competitors, Accenture's Customer Service score is rated right above Infosys, and is preceded by McKinsey & Company.
| COMPANY | Customer Service Score | |
|---|---|---|
| CIBER, INC. | 4.5/5 |
| SAP | 4/5 |
| Salesforce | 4/5 |
| KPMG | 4/5 |
| Ernst & Young (EY) | 4/5 |
| Deloitte (US) | 3.9/5 |
| IBM | 3.9/5 |
| PwC | 3.9/5 |
| McKinsey & Company | 3.9/5 |
| Accenture | 3.8/5 |
| Infosys | 3.8/5 |
| Cognizant Technology Solutions | 3.5/5 |
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Customer Service for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, Accenture's Customer Service score is rated right above FedEx, and is preceded by Bloomberg.
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Accenture as an Employer
4.0/5
Accenture has a 4.0/5 stars for its overall company culture rated by their employees
top
20%
Consumer vs. Employees
Accenture scored a 20 for Net Promoter Score and a 9 for Employee Net Promoter Score. NPS gauges how likely a customer of Accenture would recommend the brand to a friend. ENPS measures how likely Accenture employees would recommend working at Accenture to a friend.
Net Promoter Score
20
NPS Score
| 52% | Promoters |
|---|---|
| 16% | Passive |
| 32% | Detractors |
Employee Net Promoter Score
9
eNPS Score
| 42% | Promoters |
|---|---|
| 25% | Passive |
| 33% | Detractors |
Global Ranking Snapshot
Accenture is ranked #124 in the Global Top 100 Brands. It ranks just behind Stanley Black & Decker and just ahead of Snap Inc..
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
122 | | Allstate |  | Thomas Wilson | Business and Consumer Services |
123 |  | Stanley Black & Decker |  | Don Allen | Consumer Goods |
124 | | Accenture | | Julie Sweet | Business and Consumer Services |
125 |  | Snap Inc. |  | Evan Spiegel | Tech |
126 |  | Warner Bros. |  | Media and Entertainment | |
127 |  | Hulu |  | Bob Chapek | Media and Entertainment |
128 |  | Lowe's Home Improvement |  | Marvin Ellison | Retail |
Business and Consumer Services Ranking Snapshot
Accenture is ranked #7 in the Business and Consumer Services Industry. It ranks just behind Allstate and just ahead of Bloomberg.
