0
NPS
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Ajinomoto
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About Ajinomoto's Brand
Producer of food and chemicals. The company manufactures, distributes and sells food products, amino acids and pharmaceuticals. It also offers processed foods & enzymes for food processing. Among its major competitors, Ajinomoto is ranked in 4th place for NPS while Cookpad Inc. is 1st, and Kewpie is 2nd.
Brand at a Glance
10%
Customer Loyalty
4.5/5
Product Quality
4.5/5
Pricing
4.5/5
Customer Service
Ajinomoto Ranking
- #4 / 4 of its competitors
Ajinomoto NPS
Ajinomoto's Net Promoter Score (NPS) is a 0 with 0% Promoters, 100% Passives, and 0% Detractors. Net Promoter Score tracks whether Ajinomoto's customers would recommend using the product based on a scale of -100 to 100.
Ajinomoto Overall NPS
| 0% | Promoters |
|---|---|
| 100% | Passives |
| 0% | Detractors |
Ajinomoto NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2022 0 | Jun 2022 | 0 |
Oct 2024 0 | Oct 2024 | 0 |
How Other Brands Compare
Ajinomoto is ranked #4 for NPS among its competitors. Cookpad Inc. and Kewpie come in first and second, with RB US coming in at third.
Ajinomoto |  RB US |  Cookpad Inc. |  Kewpie | |
| Global Ranking | #- | #899 | #- | #- |
| NPS | 0 | 48 | 100 | 100 |
| Valuation Updated every 24 hours for public companies | - | $61.08B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ajinomoto NPS vs. Competitors
Compared to its competitors, Ajinomoto's NPS is rated right below RB US.
| COMPANY | NPS Score | |
|---|---|---|
| Cookpad Inc. | 100 |
| Kewpie | 100 |
| RB US | 48 |
| Ajinomoto | 0 |
Ajinomoto Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Ajinomoto users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Ajinomoto Customer Loyalty vs. Competitors
Compared to its competitors, Ajinomoto's Customer Loyalty score is rated right below Cookpad Inc..
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Kewpie | 100% |
| RB US | 86% |
| Cookpad Inc. | 83% |
| Ajinomoto | 10% |
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Ajinomoto Product Quality
4.5/5
Ajinomoto has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
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Ajinomoto Product Information
Ajinomoto’s product quality score is a 4.5 out of 5 as rated by its users and customers.
- Website
- www.ajinomoto.co.jp
- Company Size
- 10,000+ Employees
Ajinomoto Product Quality vs. Competitors
Compared to its competitors, Ajinomoto's Product Quality score is rated right above RB US.
| COMPANY | Product Quality Score | |
|---|---|---|
| Ajinomoto | 4.5/5 |
| RB US | 4.1/5 |
| Kewpie | 4/5 |
| Cookpad Inc. | 3.7/5 |
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Ajinomoto Pricing
Ajinomoto ROI & Value For Money
4.5/5
Ajinomoto has a value for money and ROI score of 4.5 out of 5 stars rated by its users and customers.
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Ajinomoto Pricing vs. Competitors
Compared to its competitors, Ajinomoto's ROI score is rated right above Cookpad Inc..
| COMPANY | Pricing Score | |
|---|---|---|
| Ajinomoto | 4.5/5 |
| Cookpad Inc. | 3.8/5 |
| RB US | 3.8/5 |
| Kewpie | 3.5/5 |
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Ajinomoto Customer Satisfaction (CSAT)
Ajinomoto Customer Satisfaction (CSAT) Score
100 / 100
Ajinomoto has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Ajinomoto Customer Satisfaction vs. Competitors
Compared to its competitors, Ajinomoto's Customer Satisfaction score is rated right above RB US, and is preceded by Kewpie.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Kewpie | 100% |
| Ajinomoto | 100% |
| RB US | 60% |
| Cookpad Inc. | 50% |
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Ajinomoto Customer Service
4.5/5
Ajinomoto has an overall Customer Service score of 4.5 out of 5 stars rated by its users and customers.
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About Ajinomoto's Customer Service
Address
1-15-1 Kyobashi, Tokyo, 104-8315
Website
www.ajinomoto.co.jp
Phone Number
7
Ajinomoto Customer Service vs. Competitors
Compared to its competitors, Ajinomoto's Customer Service score is rated right above Cookpad Inc..
| COMPANY | Customer Service Score | |
|---|---|---|
| Ajinomoto | 4.5/5 |
| Cookpad Inc. | 4/5 |
| RB US | 3.8/5 |
| Kewpie | 3/5 |
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Consumer vs. Employees
Ajinomoto scored a 0 for both Net Promoter Score and Employee Net Promoter Score. NPS gauges how likely a customer of Ajinomoto would recommend the brand to a friend. ENPS measures how likely Ajinomoto employees would recommend working at Ajinomoto to a friend.
Net Promoter Score
0
NPS Score
| 0% | Promoters |
|---|---|
| 100% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 50% | Promoters |
|---|---|
| 0% | Passive |
| 50% | Detractors |
