75
NPS
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American Financial Group
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About American Financial Group's Brand
American Financial Group is an insurance holding company based in Cincinnati, Ohio. Among its major competitors, American Financial Group is ranked in 1st place for NPS while Markel Corporation is 2nd, and Allstate is 3rd.Their current market cap is $9.84B
Brand at a Glance
68%
Customer Loyalty
3.7/5
Product Quality
3.9/5
Pricing
4/5
Customer Service
American Financial Group Ranking
- #1 / 4 of its competitors
American Financial Group NPS
American Financial Group's Net Promoter Score (NPS) is a 75 with 75% Promoters, 25% Passives, and 0% Detractors. Net Promoter Score tracks whether American Financial Group's customers would recommend using the product based on a scale of -100 to 100.
American Financial Group Overall NPS
| 75% | Promoters |
|---|---|
| 25% | Passives |
| 0% | Detractors |
American Financial Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2021 100 | Sep 2021 | 100 |
Jun 2022 50 | Jun 2022 | 50 |
Aug 2023 66 | Aug 2023 | 66 |
Jul 2024 75 | Jul 2024 | 75 |
How Other Brands Compare
American Financial Group is ranked first for NPS among its competitors. Markel Corporation and Allstate come in second and third, with United Services coming in at #4. Among those competitors, it is the third most valued company behind Allstate.
American Financial Group |  Allstate |  Markel Corporation |  United Services | |
| Global Ranking | #- | #122 | #- | #- |
| NPS | 75 | -31 | 18 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $9.84B | $31.46B | $18.17B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
American Financial Group NPS vs. Competitors
Compared to its competitors, American Financial Group's NPS is rated right above Markel Corporation.
| COMPANY | NPS Score | |
|---|---|---|
| American Financial Group | 75 |
| Markel Corporation | 18 |
| United Services | N/A |
| Allstate | -31 |
American Financial Group Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of American Financial Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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American Financial Group Customer Loyalty vs. Competitors
Compared to its competitors, American Financial Group's Customer Loyalty score is rated right above United Services, and is preceded by Allstate.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Markel Corporation | 77% |
| Allstate | 74% |
| American Financial Group | 68% |
| United Services | N/A |
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American Financial Group Product Quality
3.7/5
American Financial Group has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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American Financial Group Product Information
American Financial Group’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- https://www.afginc.com/
- Company Size
- 1,001-5,000 Employees
Industry
Insurance
American Financial Group Product Quality vs. Competitors
Compared to its competitors, American Financial Group's Product Quality score is rated right above Allstate, and is preceded by Markel Corporation.
| COMPANY | Product Quality Score | |
|---|---|---|
| Markel Corporation | 3.8/5 |
| American Financial Group | 3.7/5 |
| Allstate | 2.3/5 |
| United Services | N/A |
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American Financial Group Pricing
American Financial Group ROI & Value For Money
3.9/5
American Financial Group has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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American Financial Group Pricing vs. Competitors
Compared to its competitors, American Financial Group's ROI score is rated right above Markel Corporation.
| COMPANY | Pricing Score | |
|---|---|---|
| American Financial Group | 3.9/5 |
| Markel Corporation | 3.7/5 |
| Allstate | 2.3/5 |
| United Services | N/A |
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American Financial Group Customer Satisfaction (CSAT)
American Financial Group Customer Satisfaction (CSAT) Score
75 / 100
American Financial Group has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
American Financial Group Customer Satisfaction vs. Competitors
Compared to its competitors, American Financial Group's Customer Satisfaction score is rated right above Markel Corporation.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| American Financial Group | 75% |
| Markel Corporation | 52% |
| Allstate | 33% |
| United Services | 0% |
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American Financial Group Customer Service
4/5
American Financial Group has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About American Financial Group's Customer Service
Address
301 E. Fourth Street, Cincinnati, OH 45202
Website
https://www.afginc.com/
Phone Number
513-369-5000
American Financial Group Customer Service vs. Competitors
Compared to its competitors, American Financial Group's Customer Service score is rated right above Markel Corporation.
| COMPANY | Customer Service Score | |
|---|---|---|
| American Financial Group | 4/5 |
| Markel Corporation | 3.7/5 |
| Allstate | 2.4/5 |
| United Services | N/A |
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American Financial Group as an Employer
4.7/5
American Financial Group has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
CEO of American Financial Group
In the Top 5% of Similar Sized Companies on Comparably.
Consumer vs. Employees
American Financial Group scored a 75 for Net Promoter Score and a 87 for Employee Net Promoter Score. NPS gauges how likely a customer of American Financial Group would recommend the brand to a friend. ENPS measures how likely American Financial Group employees would recommend working at American Financial Group to a friend.
Net Promoter Score
75
NPS Score
| 75% | Promoters |
|---|---|
| 25% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
87
eNPS Score
| 87% | Promoters |
|---|---|
| 13% | Passive |
| 0% | Detractors |
