-71
NPS
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Apto
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About Apto's Brand
Apto provides a cloud-based platform for commercial real estate brokerage businesses. Among its major competitors, Apto is ranked in 4th place for NPS while Ventas, Inc. is 1st, and Act! is 2nd. Overall, Apto has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $60.15M
Brand at a Glance
100%
Customer Loyalty
3.2/5
Product Quality
3/5
Pricing
4/5
Customer Service
Apto Ranking
- #3 / 4 of its competitors
Apto NPS
Apto's Net Promoter Score (NPS) is a -71 with 0% Promoters, 29% Passives, and 71% Detractors. Net Promoter Score tracks whether Apto's customers would recommend using the product based on a scale of -100 to 100.
Apto Overall NPS
| 0% | Promoters |
|---|---|
| 29% | Passives |
| 71% | Detractors |
Apto NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2021 -100 | Sep 2021 | -100 |
Mar 2022 -50 | Mar 2022 | -50 |
Sep 2022 -66 | Sep 2022 | -66 |
Nov 2022 -75 | Nov 2022 | -75 |
May 2023 -80 | May 2023 | -80 |
Feb 2024 -66 | Feb 2024 | -66 |
Oct 2024 -71 | Oct 2024 | -71 |
How Other Brands Compare
Apto is ranked third for NPS among its competitors. Ventas, Inc. and CoStar Group come in first and second, with Mack-Cali Realty Corporation coming in at #4. Among those competitors, it is the lowest valued company behind CoStar Group.
Apto |  CoStar Group |  Ventas, Inc. |  Mack-Cali Realty Corporation | |
| Global Ranking | #- | #522 | #- | #- |
| NPS | -71 | 0 | 100 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | - | - |
| Valuation Updated every 24 hours for public companies | $60.15M | $36.00B | $17.83B | $1.62B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Apto NPS vs. Competitors
Compared to its competitors, Apto's NPS is rated right below RealtyAPX.
| COMPANY | NPS Score | |
|---|---|---|
| Ventas, Inc. | 100 |
 | Act! | 28 |
| CoStar Group | 0 |
 | REthink CRM | N/A |
 | Xceligent | N/A |
 | RealtyAPX | N/A |
| Apto | -71 |
Apto Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Apto users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Apto Customer Loyalty vs. Competitors
Compared to its competitors, Apto's Customer Loyalty score is rated right above Ventas, Inc., and is preceded by Act!.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Act! | 100% |
| Apto | 100% |
| Ventas, Inc. | 83% |
| CoStar Group | 75% |
| REthink CRM | N/A |
| Xceligent | N/A |
| RealtyAPX | N/A |
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Apto Product Quality
3.2/5
Apto has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
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Apto Product Information
Apto’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- http://www.apto.com/
- Company Size
- 51-200 Employees
Industry
Tech
Real Estate
SaaS
Apto Product Quality vs. Competitors
Compared to its competitors, Apto's Product Quality score is rated right above REthink CRM, and is preceded by CoStar Group.
| COMPANY | Product Quality Score | |
|---|---|---|
| Ventas, Inc. | 3.7/5 |
| Act! | 3.7/5 |
| CoStar Group | 3.6/5 |
| Apto | 3.2/5 |
| REthink CRM | N/A |
| Xceligent | N/A |
| RealtyAPX | N/A |
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Apto Pricing
Apto ROI & Value For Money
3/5
Apto has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Apto Pricing vs. Competitors
Compared to its competitors, Apto's ROI score is rated right above REthink CRM, and is preceded by Ventas, Inc..
| COMPANY | Pricing Score | |
|---|---|---|
| Act! | 3.7/5 |
| CoStar Group | 3.3/5 |
| Ventas, Inc. | 3.3/5 |
| Apto | 3/5 |
| REthink CRM | N/A |
| Xceligent | N/A |
| RealtyAPX | N/A |
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Apto Customer Satisfaction (CSAT)
Apto Customer Satisfaction (CSAT) Score
67 / 100
Apto has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Apto Customer Satisfaction vs. Competitors
Compared to its competitors, Apto's Customer Satisfaction score is rated right above CoStar Group, and is preceded by Ventas, Inc..
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Ventas, Inc. | 100% |
| Apto | 67% |
| CoStar Group | 65% |
| Act! | 0% |
| REthink CRM | 0% |
| Xceligent | 0% |
| RealtyAPX | 0% |
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Apto Customer Service
4/5
Apto has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About Apto's Customer Service
Address
1730 Blake St., Suite 200, Denver, CO 80202
Website
http://www.apto.com/
Phone Number
(888)633-6424
Apto's Social Links
Apto Customer Service vs. Competitors
Compared to its competitors, Apto's Customer Service score is rated right above Act!.
| COMPANY | Customer Service Score | |
|---|---|---|
| Apto | 4/5 |
| Act! | 3.6/5 |
| Ventas, Inc. | 3.4/5 |
| CoStar Group | 3.4/5 |
| REthink CRM | N/A |
| Xceligent | N/A |
| RealtyAPX | N/A |
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Apto as an Employer
4.3/5
Apto has a 4.3/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Apto scored a -71 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Apto would recommend the brand to a friend. ENPS measures how likely Apto employees would recommend working at Apto to a friend.
Net Promoter Score
-71
NPS Score
| 0% | Promoters |
|---|---|
| 29% | Passive |
| 71% | Detractors |
Employee Net Promoter Score
50
eNPS Score
| 70% | Promoters |
|---|---|
| 10% | Passive |
| 20% | Detractors |
