Associated British Foods NPS & Customer Reviews | Comparably
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Associated British Foods
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About Associated British Foods' Brand

Retailer of food products. The company operates as a food processing and retailing company and is engaged in the sale of bakery products, biscuits, agricultural and grocery products. Among its major competitors, Associated British Foods is ranked in 3rd place for NPS while Primark Corporation is 1st, and BAE Systems is 2nd.Their current valuation is $25.41B

Brand at a Glance

10%
Customer Loyalty
4/5
Product Quality
4.2/5
Pricing
4.5/5
Customer Service

Associated British Foods Ranking

Associated British Foods NPS

Associated British Foods's Net Promoter Score (NPS) is a 0 with 33% Promoters, 34% Passives, and 33% Detractors. Net Promoter Score tracks whether Associated British Foods's customers would recommend using the product based on a scale of -100 to 100.

Associated British Foods Overall NPS

0
NPS
33%Promoters
34%Passives
33%Detractors
Associated British Foods Overall NPS

Associated British Foods NPS Trend

-100
-50
0
50
100
Mar 2022
0
Mar 20220
Aug 2022
-50
Aug 2022-50
Nov 2022
0
Nov 20220

How Other Brands Compare

Associated British Foods is ranked third for NPS among its competitors. Primark Corporation and BAE Systems come in first and second, with Hochdorf Holding coming in at #4. Among those competitors, it is the third most valued company behind BAE Systems.

Associated British Foods' Logo
Associated British Foods
BAE Systems' Logo
BAE Systems
Primark Corporation's Logo
Primark Corporation
Hochdorf Holding's Logo
Hochdorf Holding
Global Ranking#-#540#-#-
NPS01735-
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral--
Valuation Updated every 24 hours for public companies$25.41B$126.78B--

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Associated British Foods NPS vs. Competitors

Compared to its competitors, Associated British Foods's NPS is rated right below BAE Systems.

Associated British Foods Customer Loyalty

10%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

10% of Associated British Foods users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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10
10%
90
90%
Associated British Foods Customer Loyalty

Associated British Foods Customer Loyalty vs. Competitors

Compared to its competitors, Associated British Foods's Customer Loyalty score is rated right below Primark Corporation.

COMPANYCustomer Loyalty Score
BAE Systems72%
Primark Corporation68%
Associated British Foods10%

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Associated British Foods Product Quality

4/5

Associated British Foods has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Associated British Foods Product Information

Associated British Foods’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
www.abf.co.uk
Company Size
10,000+ Employees

Associated British Foods Product Quality vs. Competitors

Compared to its competitors, Associated British Foods's Product Quality score is rated right above BAE Systems.

COMPANYProduct Quality Score
Associated British Foods4/5
BAE Systems3.8/5
Primark Corporation3.5/5

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Associated British Foods Pricing

Associated British Foods ROI & Value For Money

4.2/5

Associated British Foods has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.

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Associated British Foods Pricing vs. Competitors

Compared to its competitors, Associated British Foods's ROI score is rated right above Primark Corporation.

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Associated British Foods Customer Satisfaction (CSAT)

Associated British Foods Customer Satisfaction (CSAT) Score

100 / 100

Associated British Foods has an overall Customer Satisfaction score of 100 rated by its users and customers.

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Very Satisfied33%
Satisfied67%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Associated British Foods Customer Satisfaction vs. Competitors

Compared to its competitors, Associated British Foods's Customer Satisfaction score is rated right above Primark Corporation.

COMPANYCustomer Satisfaction (CSAT) Score
Associated British Foods100%
Primark Corporation80%
BAE Systems72%

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Associated British Foods Customer Service

4.5/5

Associated British Foods has an overall Customer Service score of 4.5 out of 5 stars rated by its users and customers.

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About Associated British Foods's Customer Service

Address

Weston Centre, London, W1K 4QY Bahamas


Website

www.abf.co.uk


Phone Number

7

Associated British Foods Customer Service vs. Competitors

Compared to its competitors, Associated British Foods's Customer Service score is rated right above Primark Corporation.

COMPANYCustomer Service Score
Associated British Foods4.5/5
Primark Corporation3.8/5
BAE Systems3.7/5

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Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail