-37
NPS
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BankUnited
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About BankUnited's Brand
Among its major competitors, BankUnited is ranked in 3rd place for NPS while Wells Fargo is 1st, and Bank of America is 2nd.Their current market cap is $4.14B
Brand at a Glance
66%
Customer Loyalty
2.6/5
Product Quality
2.6/5
Pricing
2.9/5
Customer Service
BankUnited Ranking
- #3 / 4 of its competitors
BankUnited NPS
BankUnited's Net Promoter Score (NPS) is a -37 with 26% Promoters, 11% Passives, and 63% Detractors. Net Promoter Score tracks whether BankUnited's customers would recommend using the product based on a scale of -100 to 100.
BankUnited Overall NPS
| 26% | Promoters |
|---|---|
| 11% | Passives |
| 63% | Detractors |
BankUnited NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2022 -15 | Jun 2022 | -15 |
Jul 2022 -6 | Jul 2022 | -6 |
Sep 2022 -13 | Sep 2022 | -13 |
Oct 2022 -18 | Oct 2022 | -18 |
Jan 2023 -22 | Jan 2023 | -22 |
Feb 2023 -30 | Feb 2023 | -30 |
May 2023 -34 | May 2023 | -34 |
Jul 2023 -36 | Jul 2023 | -36 |
Oct 2023 -41 | Oct 2023 | -41 |
May 2024 -44 | May 2024 | -44 |
Oct 2024 -40 | Oct 2024 | -40 |
Jan 2025 -38 | Jan 2025 | -38 |
How Other Brands Compare
BankUnited is ranked third for NPS among its competitors. Wells Fargo and Bank of America come in first and second, with First Community Bancshares coming in at #4. Among those competitors, it is the third most valued company behind Bank of America.
BankUnited |  Wells Fargo |  Bank of America |  First Community Bancshares | |
| Global Ranking | #- | #139 | #152 | #- |
| NPS | -37 | 7 | 2 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | $4.14B | $156.41B | $298.80B | $524.82M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BankUnited NPS by Gender
Female customers rated BankUnited's NPS 20 points higher than Male customers.
Male
-100
BankUnited's NPS was rated -100 by Male customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Female
-80
BankUnited's NPS was rated -80 by Female customers on Comparably.
0%
Promoters
20%
Passives
80%
Detractors
BankUnited NPS by Ethnicity
BankUnited's NPS was rated -100 points by both Caucasian and Hispanic or Latino customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
Hispanic or Latino -100 | Hispanic or Latino | -100 |
BankUnited NPS by Usage
BankUnited's NPS was rated -100 points by customers who have used BankUnited's products/services for 2 to 5 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years -100 | 2 to 5 Years | -100 |
BankUnited NPS vs. Competitors
Compared to its competitors, BankUnited's NPS is rated right above SunTrust Banks, and is preceded by Sterling Bancorp.
| COMPANY | NPS Score | |
|---|---|---|
| Wells Fargo | 7 |
| Bank of America | 2 |
 | Sterling Bancorp | N/A |
| BankUnited | -37 |
 | SunTrust Banks | -48 |
BankUnited Customer Reviews
Out of the 2 BankUnited customer reviews 1 was positive and 1 was constructive. BankUnited customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
BankUnited Customer Loyalty
66%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
66% of BankUnited users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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BankUnited Customer Loyalty Score by Gender
Female customers rated BankUnited's Customer Loyalty score 42% higher than Male customers.
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Male
40%
Yes
Female
82%
Yes
BankUnited Customer Loyalty Score by Ethnicity
BankUnited's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
% who answered "Yes"
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40
out of 100
Caucasian
70
out of 100
Hispanic or Latino
BankUnited Customer Loyalty Score by Usage
BankUnited's Customer Loyalty score was rated 40% by customers who have used BankUnited's products/services for 2 to 5 Years.
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BankUnited Customer Loyalty Score by Industry
BankUnited's Customer Loyalty score was rated 40% by Tech industry customers.
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BankUnited Customer Loyalty vs. Competitors
Compared to its competitors, BankUnited's Customer Loyalty score is rated right above Sterling Bancorp, and is preceded by Wells Fargo.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Bank of America | 80% |
| SunTrust Banks | 79% |
| Wells Fargo | 71% |
| BankUnited | 66% |
| Sterling Bancorp | N/A |
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BankUnited Product Quality
2.6/5
BankUnited has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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BankUnited Product Information
BankUnited’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated BankUnited's product the highest.
- Website
- https://www.bankunited.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Banking
FinTech
Quick Insights into BankUnited Product Quality
BankUnited's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked BankUnited Product Quality the Highest
Ranked BankUnited Product Quality the Lowest
BankUnited Product Quality Score by Gender
Female customers rated BankUnited's Product Quality score 0.5 stars higher than Male customers.
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Male
1.5/5
Female
2/5
BankUnited Product Quality Score by Ethnicity
BankUnited's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 2 | Hispanic or Latino | 2 |
BankUnited Product Quality Score by Usage
BankUnited's Product Quality score was rated 1.5 stars by customers who have used BankUnited's products/services for 2 to 5 Years.
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BankUnited Product Quality Score by Industry
BankUnited's Product Quality score was rated 1.5 stars by Tech industry customers.
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BankUnited Product Quality vs. Competitors
Compared to its competitors, BankUnited's Product Quality score is rated right above SunTrust Banks, and is preceded by Wells Fargo.
| COMPANY | Product Quality Score | |
|---|---|---|
| Bank of America | 3.5/5 |
| Wells Fargo | 3.4/5 |
| BankUnited | 2.6/5 |
| SunTrust Banks | 2.1/5 |
| Sterling Bancorp | N/A |
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BankUnited Pricing
BankUnited ROI & Value For Money
2.6/5
BankUnited has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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BankUnited Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into BankUnited ROI
BankUnited's ROI score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked BankUnited ROI the Highest
Ranked BankUnited ROI the Lowest
BankUnited ROI Score by Gender
Female customers rated BankUnited's ROI score 1.2 stars higher than Male customers.
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Male
1.5/5
Female
2.7/5
BankUnited ROI Score by Ethnicity
BankUnited's ROI score was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Hispanic or Latino 1.6 | Hispanic or Latino | 1.6 |
BankUnited ROI Score by Usage
BankUnited's ROI score was rated 2 stars by customers who have used BankUnited's products/services for 2 to 5 Years.
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BankUnited ROI Score by Industry
BankUnited's ROI score was rated 1.5 stars by Tech industry customers.
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BankUnited Pricing vs. Competitors
Compared to its competitors, BankUnited's ROI score is rated right above SunTrust Banks, and is preceded by Bank of America.
| COMPANY | Pricing Score | |
|---|---|---|
| Wells Fargo | 3.4/5 |
| Bank of America | 3.3/5 |
| BankUnited | 2.6/5 |
| SunTrust Banks | 1.9/5 |
| Sterling Bancorp | N/A |
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BankUnited Customer Satisfaction (CSAT)
BankUnited Customer Satisfaction (CSAT) Score
37 / 100
BankUnited has an overall Customer Satisfaction score of 37 rated by its users and customers.
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Very Satisfied
16%
Satisfied
21%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
16%
Very Dissatisfied
37%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into BankUnited Customer Satisfaction
BankUnited's Customer Satisfaction score was rated highest by Female customers.
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Ranked BankUnited Customer Satisfaction the Highest
BankUnited Customer Satisfaction Score by Gender
BankUnited's Customer Satisfaction score was rated 20 by Female customers on Comparably.
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20 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 40% | |
Dissatisfied | 40% | |
Very Dissatisfied | 0% |
BankUnited Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
BankUnited's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
67%
BankUnited Customer Satisfaction Score by Usage
BankUnited's Customer Satisfaction score was rated 0 points by customers who have used BankUnited's products/services for 2 to 5 Years.
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BankUnited Customer Satisfaction vs. Competitors
Compared to its competitors, BankUnited's Customer Satisfaction score is rated right above SunTrust Banks, and is preceded by Wells Fargo.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Bank of America | 70% |
| Wells Fargo | 60% |
| BankUnited | 37% |
| SunTrust Banks | 27% |
| Sterling Bancorp | 0% |
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BankUnited Customer Service
2.9/5
BankUnited has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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About BankUnited's Customer Service
Address
Miami Beach, FL
Website
https://www.bankunited.com
Quick Insights into BankUnited Customer Service
BankUnited's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked BankUnited Customer Service the Highest
Ranked BankUnited Customer Service the Lowest
BankUnited Customer Service Score by Gender
Female customers rated BankUnited's Customer Service score 1.6 stars higher than Male customers.
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Male
1.5/5
Female
3.1/5
BankUnited Customer Service Score by Ethnicity
BankUnited's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Hispanic or Latino 2.6 | Hispanic or Latino | 2.6 |
BankUnited Customer Service Score by Usage
BankUnited's Customer Service score was rated 2.1 stars by customers who have used BankUnited's products/services for 2 to 5 Years.
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BankUnited Customer Service Score by Industry
BankUnited's Customer Service score was rated 1.5 stars by Tech industry customers.
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BankUnited Customer Service vs. Competitors
Compared to its competitors, BankUnited's Customer Service score is rated right above SunTrust Banks, and is preceded by Bank of America.
| COMPANY | Customer Service Score | |
|---|---|---|
| Wells Fargo | 3.5/5 |
| Bank of America | 3.4/5 |
| BankUnited | 2.9/5 |
| SunTrust Banks | 1.9/5 |
| Sterling Bancorp | N/A |
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BankUnited as an Employer
3.7/5
BankUnited has a 3.7/5 stars for its overall company culture rated by their employees
top
20%
Consumer vs. Employees
BankUnited scored a -37 for Net Promoter Score and a -12 for Employee Net Promoter Score. NPS gauges how likely a customer of BankUnited would recommend the brand to a friend. ENPS measures how likely BankUnited employees would recommend working at BankUnited to a friend.
Net Promoter Score
-37
NPS Score
| 26% | Promoters |
|---|---|
| 11% | Passive |
| 63% | Detractors |
Employee Net Promoter Score
-12
eNPS Score
| 41% | Promoters |
|---|---|
| 6% | Passive |
| 53% | Detractors |
