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Wells Fargo is
Ranked
#9
in
Banking and Financial Services Brands
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Wells Fargo
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Wells Fargo is ranked #9 in Banking and Financial Services Brands

About Wells Fargo's Brand

Wells Fargo’s brand is ranked #139 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Wells Fargo. When compared to other organizations within the Banking and Financial Services industry, Wells Fargo is ranked #9. Among its major competitors, Wells Fargo is ranked in 7th place for NPS while Provident Credit Union is 1st, and Zions Bancorporation is 2nd.Their current market cap is $156.41B

Brand at a Glance

73%
Customer Loyalty
3.5/5
Product Quality
3.4/5
Pricing
3.6/5
Customer Service
Wells Fargo CMO
  Wells Fargo CMO

Devika Mathrani

Devika Mathrani serves as the Executive Vice President/Chief Marketing Officer, Payments, Virtual Solutions and Innovation of Wells Fargo. Devika started at Wells Fargo in March of 2018. Devika currently resides in the Greater New York City Area.

Wells Fargo Ranking

Wells Fargo NPS

Wells Fargo's Net Promoter Score (NPS) is a 11 with 43% Promoters, 25% Passives, and 32% Detractors. Net Promoter Score tracks whether Wells Fargo's customers would recommend using the product based on a scale of -100 to 100.

Wells Fargo Overall NPS

11
NPS
43%Promoters
25%Passives
32%Detractors
Wells Fargo Overall NPS

Wells Fargo NPS Trend

-100
-50
0
50
100
Jul 2021
12
Jul 202112
Aug 2021
13
Aug 202113
Sep 2021
14
Sep 202114
Oct 2021
14
Oct 202114
Nov 2021
13
Nov 202113
Dec 2021
11
Dec 202111
Jan 2022
12
Jan 202212
Feb 2022
14
Feb 202214
Mar 2022
13
Mar 202213
Apr 2022
10
Apr 202210
May 2022
10
May 202210
Jun 2022
11
Jun 202211

How Other Brands Compare

Wells Fargo is ranked third for NPS among its competitors. JPMorgan Chase & Co and Citi come in first and second, with Bank of America coming in at #4. Among those competitors, it is the third most valued company behind JPMorgan Chase & Co.

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Wells Fargo's Logo
Wells Fargo
JPMorgan Chase & Co's Logo
JPMorgan Chase & Co
Bank of America's Logo
Bank of America
Citi's Logo
Citi
Global Ranking#139#72#152#402
NPS1135-434
Social Sentiment Calculated by analyzing social media and other online mentions--NeutralNeutral
Valuation Updated every 24 hours for public companies$156.41B$451.20B$298.80B$152.62B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Wells Fargo NPS by Gender

Female customers rated Wells Fargo's NPS 3 points higher than Male customers.

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Male

0

Wells Fargo's NPS was rated by Male customers on Comparably.

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29%
Promoters
42%
Passives
29%
Detractors

Female

3

Wells Fargo's NPS was rated 3 by Female customers on Comparably.

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46%
Promoters
11%
Passives
43%
Detractors

Wells Fargo NPS by Ethnicity

Wells Fargo's NPS was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.

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-100
-50
0
50
100
Caucasian
-10
Caucasian-10
Hispanic or Latino
100
Hispanic or Latino100
African American/Black
-16
African American/Black-16
Asian or Pacific Islander
13
Asian or Pacific Islander13

Wells Fargo NPS by Age

Wells Fargo's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full NPS by Ethnicity data of Wells Fargo.
0
20
40
60
80
100
Promoters
62%
Passives
25%
Detractors
13%
18-2562%25%13%
Promoters
28%
Passives
29%
Detractors
43%
26-3028%29%43%
Promoters
24%
Passives
63%
Detractors
13%
31-3524%63%13%
Promoters
25%
Passives
25%
Detractors
50%
41-4525%25%50%
Promoters
60%
Passives
20%
Detractors
20%
46-5060%20%20%
Promoters
60%
Passives
0%
Detractors
40%
51-5560%0%40%
Promoters
0%
Passives
50%
Detractors
50%
56-600%50%50%
Promoters
28%
Passives
29%
Detractors
43%
61-6528%29%43%
Promoters
12%
Passives
25%
Detractors
63%
66+12%25%63%

Wells Fargo NPS by Usage

Wells Fargo's NPS was rated the highest by customers who have used Wells Fargo's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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-100
-50
0
50
100
Less than 1 Year
-26
Less than 1 Year-26
1 to 2 Years
0
1 to 2 Years0
2 to 5 Years
-10
2 to 5 Years-10
5 to 10 Years
7
5 to 10 Years7
Over 10 Years
0
Over 10 Years0

Wells Fargo NPS vs. Competitors

Compared to its competitors, Wells Fargo's NPS is rated right above Credorax, and is preceded by State Street.

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Wells Fargo's Logo
VS
Provident Credit Union's Logo
Zions Bancorporation's Logo
JPMorgan Chase & Co's Logo
Citi's Logo
Bank of China's Logo
State Street's Logo
Credorax's Logo
Bank of America's Logo

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Wells Fargo NPS vs Companies in Banking and Financial Services

In the Banking and Financial Services industry, Wells Fargo's NPS is rated right below PayPal.

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Wells Fargo's Logo
VS
Square's Logo
Visa's Logo
JPMorgan Chase & Co's Logo
Mastercard's Logo
Stripe's Logo
American Express' Logo
USAA's Logo
PayPal's Logo

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Wells Fargo Customer Reviews

Out of the 18 Wells Fargo customer reviews 10 were positive and 8 were constructive. Wells Fargo customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
The need for better service on the platform...Bankers are not fully trained on your products or services. This I have experience in Georgia ( New resident here )
Review from San Francisco, CA / Male / African American/Black / 66+Posted a month ago
What can this brand most improve?
Wells cannot seem to get customer service reps on the phone to resolve uncomplex problems (credit card declines, ACH reimbursement returns).
Review from San Francisco, CA / Male / Caucasian / 61-65Posted 8 days ago
What do you value most about this brand?
Good service and friendly staff
Review from San Francisco, CA / Female / African American/Black / 41-45Posted 8 days ago
What do you value most about this brand?
Ease of use on onljne platform
Review from San Francisco, CA / Male / Caucasian / 31-35Posted 16 days ago
What do you value most about this brand?
Varietyif banking ptoducts and services
Review from San Francisco, CA / Female / Caucasian / 61-65Posted 19 days ago

Wells Fargo Customer Loyalty

73%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

73% of Wells Fargo users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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73
73%
27
27%
Wells Fargo Customer Loyalty

Wells Fargo Customer Loyalty Score by Gender

Wells Fargo's Customer Loyalty score was rated 78 by both Female and Male customers on Comparably.

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Male
78%
Yes
Female
78%
Yes

Wells Fargo Customer Loyalty Score by Ethnicity

Wells Fargo's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

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78
out of 100
Caucasian
100
out of 100
Hispanic or Latino
100
out of 100
African American/Black
61
out of 100
Asian or Pacific Islander

Wells Fargo Customer Loyalty Score by Age

Wells Fargo's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.

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0
20%
40%
60%
80%
100%
18-25
55%
18-2555%
26-30
49%
26-3049%
31-35
78%
31-3578%
41-45
100%
41-45100%
46-50
64%
46-5064%
51-55
100%
51-55100%
56-60
78%
56-6078%
61-65
74%
61-6574%
66+
89%
66+89%

Wells Fargo Customer Loyalty Score by Usage

Wells Fargo's Customer Loyalty score was rated the highest by customers who have used Wells Fargo's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
55%
1 to 2 Years
37%
2 to 5 Years
73%
5 to 10 Years
81%
Over 10 Years
93%

Wells Fargo Customer Loyalty Score by Industry

Wells Fargo's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Accounting industry customers.

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Tech
82%
Accounting
51%
Aerospace and Aviation
100%
Banking and Financial Services
69%
Consulting
70%

Wells Fargo Customer Loyalty vs. Competitors

Compared to its competitors, Wells Fargo's Customer Loyalty score is rated right above State Street, and is preceded by Zions Bancorporation.

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Wells Fargo's Logo
VS
Provident Credit Union's Logo
Bank of America's Logo
JPMorgan Chase & Co's Logo
Citi's Logo
Bank of China's Logo
Zions Bancorporation's Logo
State Street's Logo
Credorax's Logo

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Customer Loyalty for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Wells Fargo's Customer Loyalty score is rated right below Stripe.

COMPANYCustomer Loyalty Score
USAA92%
Visa88%
American Express85%
JPMorgan Chase & Co82%
Mastercard80%
Square78%
PayPal78%
Stripe78%
Wells Fargo73%

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Wells Fargo's Logo
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USAA's Logo
Visa's Logo
American Express' Logo
JPMorgan Chase & Co's Logo
Mastercard's Logo
Square's Logo
PayPal's Logo
Stripe's Logo

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Wells Fargo Product Quality

3.5/5

Wells Fargo has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.

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Wells Fargo Product Information

Wells Fargo’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Wells Fargo's product the highest. Reviewers from the Consulting industry rated Wells Fargo the lowest at 2.3.

Website
https://www.wellsfargo.com
Company Size
10,000+ Employees

Industry

Financial Services
FinTech

Quick Insights into Wells Fargo Product Quality

Wells Fargo's Product Quality score was rated highest by Hispanic or Latino customers, and rated lowest by customers from the Consulting industry.

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Ranked Wells Fargo Product Quality the Highest

Hispanic or Latino
5
18-25
4
Aerospace and Aviation
4

Ranked Wells Fargo Product Quality the Lowest

Less than 1 Year
3.1
26-30
2.3
Consulting
2.3

Wells Fargo Product Quality Score by Gender

Female customers rated Wells Fargo's Product Quality score 0.2 stars higher than Male customers.

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Male

3.2/5

Female

3.4/5

Wells Fargo Product Quality Score by Ethnicity

Wells Fargo's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
3.3
Caucasian3.3
Hispanic or Latino
5
Hispanic or Latino5
African American/Black
3.3
African American/Black3.3
Asian or Pacific Islander
3.3
Asian or Pacific Islander3.3

Wells Fargo Product Quality Score by Age

Wells Fargo's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

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0
1
2
3
4
5
18-25
4
18-254
26-30
2.3
26-302.3
31-35
3.8
31-353.8
41-45
3.4
41-453.4
46-50
3.9
46-503.9
51-55
3.4
51-553.4
56-60
2.4
56-602.4
61-65
3.3
61-653.3
66+
3.1
66+3.1

Wells Fargo Product Quality Score by Usage

Wells Fargo's Product Quality score was rated the highest by customers who have used Wells Fargo's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.1
1 to 2 Years
3.2
2 to 5 Years
3.3
5 to 10 Years
3.4
Over 10 Years
3.6

Wells Fargo Product Quality Score by Industry

Wells Fargo's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Consulting industry customers.

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Tech
3.5
Accounting
3.4
Aerospace and Aviation
4
Banking and Financial Services
3.7
Consulting
2.3

Wells Fargo Product Quality vs. Competitors

Compared to its competitors, Wells Fargo's Product Quality score is rated right above State Street, and is preceded by Bank of America.

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Wells Fargo's Logo
VS
Provident Credit Union's Logo
Zions Bancorporation's Logo
JPMorgan Chase & Co's Logo
Citi's Logo
Bank of China's Logo
Bank of America's Logo
State Street's Logo
Credorax's Logo

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Product Quality for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Wells Fargo's Product Quality score is rated right below PayPal.

COMPANYProduct Quality Score
Visa4.2/5
JPMorgan Chase & Co4.1/5
Mastercard4.1/5
Square4/5
Stripe3.9/5
American Express3.8/5
USAA3.8/5
PayPal3.7/5
Wells Fargo3.5/5

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JPMorgan Chase & Co's Logo
Mastercard's Logo
Square's Logo
Stripe's Logo
American Express' Logo
USAA's Logo
PayPal's Logo

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Wells Fargo Pricing

Wells Fargo ROI & Value For Money

3.4/5

Wells Fargo has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.

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Wells Fargo Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Consulting industry think that they had the lowest ROI from Wells Fargo.

Quick Insights into Wells Fargo ROI

Wells Fargo's ROI score was rated highest by Hispanic or Latino customers, and rated lowest by customers ages 56-60.

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Ranked Wells Fargo ROI the Highest

Hispanic or Latino
5
18-25
4.2
Accounting
4

Ranked Wells Fargo ROI the Lowest

Caucasian
3
Consulting
2.5
56-60
2

Wells Fargo ROI Score by Gender

Wells Fargo's ROI score was rated 3.3 by both Female and Male customers on Comparably.

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Male

3.3/5

Female

3.3/5

Wells Fargo ROI Score by Ethnicity

Wells Fargo's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
3
Caucasian3
Hispanic or Latino
5
Hispanic or Latino5
African American/Black
3.1
African American/Black3.1
Asian or Pacific Islander
4
Asian or Pacific Islander4

Wells Fargo ROI Score by Age

Wells Fargo's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

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0
1
2
3
4
5
18-25
4.2
18-254.2
26-30
3.1
26-303.1
31-35
3.7
31-353.7
41-45
2.9
41-452.9
46-50
4
46-504
51-55
3.3
51-553.3
56-60
2
56-602
61-65
3
61-653
66+
2.6
66+2.6

Wells Fargo ROI Score by Usage

Wells Fargo's ROI score was rated the highest by customers who have used Wells Fargo's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
3.5
1 to 2 Years
3.4
2 to 5 Years
3.3
5 to 10 Years
3.1
Over 10 Years
3.3

Wells Fargo ROI Score by Industry

Wells Fargo's ROI score was rated the highest by Accounting industry customers, and the lowest by Consulting industry customers.

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Tech
3.2
Accounting
4
Aerospace and Aviation
3.3
Banking and Financial Services
3.5
Consulting
2.5

Wells Fargo Pricing vs. Competitors

Compared to its competitors, Wells Fargo's ROI score is rated right above State Street, and is preceded by Citi.

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Wells Fargo's Logo
VS
Provident Credit Union's Logo
Zions Bancorporation's Logo
JPMorgan Chase & Co's Logo
Bank of China's Logo
Citi's Logo
State Street's Logo
Bank of America's Logo
Credorax's Logo

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ROI for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Wells Fargo's ROI score is rated right below PayPal.

COMPANYPricing Score
Square4.1/5
Visa4/5
JPMorgan Chase & Co4/5
Mastercard3.9/5
Stripe3.9/5
American Express3.6/5
USAA3.6/5
PayPal3.5/5
Wells Fargo3.4/5

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Mastercard's Logo
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Wells Fargo Customer Satisfaction (CSAT)

Wells Fargo Customer Satisfaction (CSAT) Score

71 / 100

Wells Fargo has an overall Customer Satisfaction score of 71 rated by its users and customers.

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Very Satisfied30%
Satisfied41%
Neither Satisfied nor Dissatisfied12%
Dissatisfied8%
Very Dissatisfied9%
Very Satisfied
30%
Satisfied
41%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
8%
Very Dissatisfied
9%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Wells Fargo Customer Satisfaction

Wells Fargo's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers who have used Wells Fargo's products/services for Less than 1 Year.

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Ranked Wells Fargo Customer Satisfaction the Highest

18-25
100%
Hispanic or Latino
100%
Banking and Financial Services
80%

Ranked Wells Fargo Customer Satisfaction the Lowest

African American/Black
50%
26-30
33%
Less than 1 Year
33%

Wells Fargo Customer Satisfaction Score by Gender

Female customers rated Wells Fargo's Customer Satisfaction score 23 points higher than Male customers.

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53 / 100
Male
Very Satisfied
20%
Satisfied
33%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
7%
76 / 100
Female
Very Satisfied
41%
Satisfied
35%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
6%
Very Dissatisfied
12%

Wells Fargo Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Wells Fargo's Customer Satisfaction (CSAT) score was rated 63% according to Caucasian users and customers.

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63 / 100
Very Satisfied25%
Satisfied38%
Neither Satisfied nor Dissatisfied6%
Dissatisfied18%
Very Dissatisfied13%
Very Satisfied
25%
Satisfied
38%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
18%
Very Dissatisfied
13%

CSAT according to Hispanic or Latino

Wells Fargo's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.

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100 / 100
Very Satisfied100%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to African American/Black

Wells Fargo's Customer Satisfaction (CSAT) score was rated 50% according to African American/Black users and customers.

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50 / 100
Very Satisfied17%
Satisfied33%
Neither Satisfied nor Dissatisfied17%
Dissatisfied16%
Very Dissatisfied17%
Very Satisfied
17%
Satisfied
33%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
16%
Very Dissatisfied
17%

CSAT according to Asian or Pacific Islander

Wells Fargo's Customer Satisfaction (CSAT) score was rated 71% according to Asian or Pacific Islander users and customers.

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71 / 100
Very Satisfied28%
Satisfied43%
Neither Satisfied nor Dissatisfied29%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
28%
Satisfied
43%
Neither Satisfied nor Dissatisfied
29%
Dissatisfied
0%
Very Dissatisfied
0%

Wells Fargo Customer Satisfaction Score by Age

Wells Fargo's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

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0
20
40
60
80
100
18-25 CSAT Score
100%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
18-25100%
26-30 CSAT Score
33%
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
67%
Dissatisfied
0%
Very Dissatisfied
0%
26-3033%
31-35 CSAT Score
100%
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
31-35100%
46-50 CSAT Score
67%
Very Satisfied
33%
Satisfied
34%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
46-5067%
61-65 CSAT Score
50%
Very Satisfied
17%
Satisfied
33%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
33%
Very Dissatisfied
0%
61-6550%
66+ CSAT Score
60%
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
20%
66+60%

Wells Fargo Customer Satisfaction Score by Usage

Wells Fargo's Customer Satisfaction score was rated the highest by customers who have used Wells Fargo's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
33
1 to 2 Years
75
2 to 5 Years
67
5 to 10 Years
72
Over 10 Years
69

Wells Fargo Customer Satisfaction Score by Industry

Wells Fargo's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Accounting industry customers.

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Accounting
75
Banking and Financial Services
80

Wells Fargo Customer Satisfaction vs. Competitors

Compared to its competitors, Wells Fargo's Customer Satisfaction score is rated right above State Street, and is preceded by Bank of America.

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Wells Fargo's Logo
VS
Provident Credit Union's Logo
Zions Bancorporation's Logo
Citi's Logo
JPMorgan Chase & Co's Logo
Bank of China's Logo
Bank of America's Logo
State Street's Logo
Credorax's Logo

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Customer Satisfaction for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Wells Fargo's Customer Satisfaction score is rated right above PayPal, and is preceded by JPMorgan Chase & Co.

COMPANYCustomer Satisfaction (CSAT) Score
Visa84%
Mastercard79%
Square76%
JPMorgan Chase & Co75%
Wells Fargo71%
PayPal71%
Stripe71%
American Express67%
USAA31%

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Visa's Logo
Mastercard's Logo
Square's Logo
JPMorgan Chase & Co's Logo
PayPal's Logo
Stripe's Logo
American Express' Logo
USAA's Logo

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Wells Fargo Customer Service

3.6/5

Wells Fargo has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Wells Fargo's Customer Service

Address

San Francisco, CA


Website

https://www.wellsfargo.com


Phone Number

(480) 814-2820

Quick Insights into Wells Fargo Customer Service

Wells Fargo's Customer Service score was rated highest by Hispanic or Latino customers, and rated lowest by customers ages 56-60.

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Ranked Wells Fargo Customer Service the Highest

Hispanic or Latino
5
46-50
4.4
Accounting
4.1

Ranked Wells Fargo Customer Service the Lowest

African American/Black
2.9
Consulting
2.8
56-60
2.7

Wells Fargo Customer Service Score by Gender

Wells Fargo's Customer Service score was rated 3.5 by both Female and Male customers on Comparably.

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Male

3.5/5

Female

3.5/5

Wells Fargo Customer Service Score by Ethnicity

Wells Fargo's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.

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0
20
40
60
80
100
Caucasian
3.3
Caucasian3.3
Hispanic or Latino
5
Hispanic or Latino5
African American/Black
2.9
African American/Black2.9
Asian or Pacific Islander
4
Asian or Pacific Islander4

Wells Fargo Customer Service Score by Age

Wells Fargo's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.

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0
20
40
60
80
100
18-25
4.2
18-254.2
26-30
3.5
26-303.5
31-35
4
31-354
41-45
2.9
41-452.9
46-50
4.4
46-504.4
51-55
3.3
51-553.3
56-60
2.7
56-602.7
61-65
2.8
61-652.8
66+
2.9
66+2.9

Wells Fargo Customer Service Score by Usage

Wells Fargo's Customer Service score was rated the highest by customers who have used Wells Fargo's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
3.8
1 to 2 Years
3.4
2 to 5 Years
3.5
5 to 10 Years
3.4
Over 10 Years
3.5

Wells Fargo Customer Service Score by Industry

Wells Fargo's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Consulting industry customers.

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Tech
3.4
Accounting
4.1
Aerospace and Aviation
3.6
Banking and Financial Services
3.6
Consulting
2.8

Wells Fargo Customer Service vs. Competitors

Compared to its competitors, Wells Fargo's Customer Service score is rated right above Bank of America, and is preceded by Bank of China.

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Wells Fargo's Logo
VS
Provident Credit Union's Logo
Zions Bancorporation's Logo
JPMorgan Chase & Co's Logo
Citi's Logo
Bank of China's Logo
Bank of America's Logo
State Street's Logo
Credorax's Logo

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Customer Service for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Wells Fargo's Customer Service score is rated right above PayPal, and is preceded by American Express.

COMPANYCustomer Service Score
JPMorgan Chase & Co4.2/5
Visa4.1/5
Square4/5
Mastercard4/5
Stripe3.8/5
USAA3.7/5
American Express3.7/5
Wells Fargo3.6/5
PayPal3.4/5

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Wells Fargo's Logo
VS
JPMorgan Chase & Co's Logo
Visa's Logo
Square's Logo
Mastercard's Logo
Stripe's Logo
USAA's Logo
American Express' Logo
PayPal's Logo

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Wells Fargo as an Employer

4.1/5

Wells Fargo has a 4.1/5 stars for its overall company culture rated by their employees

  Wells Fargo CEO
top
35%
CEO of Wells Fargo

In the Top 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Wells Fargo scored a 11 for Net Promoter Score and a 13 for Employee Net Promoter Score. NPS gauges how likely a customer of Wells Fargo would recommend the brand to a friend. ENPS measures how likely Wells Fargo employees would recommend working at Wells Fargo to a friend.

Net Promoter Score

11
NPS Score
43%Promoters
25%Passive
32%Detractors

Employee Net Promoter Score

13
eNPS Score
47%Promoters
19%Passive
34%Detractors

Global Ranking Snapshot

Wells Fargo is ranked #139 in the Global Top 100 Brands. It ranks just behind American Airlines and just ahead of General Motors.

RANKCOMPANYCEOINDUSTRY
137
Pixar Animation Studios  Pixar Animation Studios CEO
Jim Morris
Media and Entertainment
138
American Airlines  American Airlines CEO
Doug Parker
Automotive and Transportation
139
Wells Fargo  Wells Fargo CEO
Charles Scharf
Banking and Financial Services
140
General Motors  General Motors CEO
Mary Barra
Automotive and Transportation
141
Nestle USA  Nestle USA CEO
Steve Presley
Food and Beverages
142
JetBlue Airways  JetBlue Airways CEO
Robin Hayes
Automotive and Transportation
143
Taco Bell  Taco Bell CEO
Mark King
Travel and Hospitality

Banking and Financial Services Ranking Snapshot

Wells Fargo is ranked #9 in the Banking and Financial Services Industry. It ranks just behind Stripe and just ahead of Goldman Sachs.

RANKCOMPANYLocation
7
PayPal
San Jose, CA
8
Stripe
San Francisco, CA
9
Wells Fargo
San Francisco, CA
10
Goldman Sachs
New York City, NY
11
Western Union
Englewood, CO
12
Bank of America
Charlotte, NC
13
Fidelity Investments
Boston, MA