72
NPS
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Blue Mountain
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About Blue Mountain's Brand
BlueMountain.com operates an online card and entertainment Internet site. The company, through its Web site, offers free animated and Among its major competitors, Blue Mountain is ranked in 1st place for NPS while Hallmark is 2nd, and American Greetings is 3rd.
Brand at a Glance
89%
Customer Loyalty
3.5/5
Product Quality
4/5
Pricing
4.1/5
Customer Service
Blue Mountain Ranking
- #1 / 4 of its competitors
Blue Mountain NPS
Blue Mountain's Net Promoter Score (NPS) is a 72 with 86% Promoters, 0% Passives, and 14% Detractors. Net Promoter Score tracks whether Blue Mountain's customers would recommend using the product based on a scale of -100 to 100.
Blue Mountain Overall NPS
| 86% | Promoters |
|---|---|
| 0% | Passives |
| 14% | Detractors |
Blue Mountain NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2022 100 | Oct 2022 | 100 |
Feb 2024 100 | Feb 2024 | 100 |
Mar 2024 100 | Mar 2024 | 100 |
Dec 2024 100 | Dec 2024 | 100 |
Jul 2025 100 | Jul 2025 | 100 |
Oct 2025 71 | Oct 2025 | 71 |
How Other Brands Compare
Blue Mountain is ranked first for NPS among its competitors. Hallmark and American Greetings come in second and third, with 123Greetings coming in at #4.
Blue Mountain |  Hallmark |  American Greetings |  123Greetings | |
| Global Ranking | #- | #378 | #- | #- |
| NPS | 72 | 32 | -10 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $71.48M | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Blue Mountain NPS vs. Competitors
Compared to its competitors, Blue Mountain's NPS is rated right above Hallmark.
| COMPANY | NPS Score | |
|---|---|---|
| Blue Mountain | 72 |
| Hallmark | 32 |
 | Care2 | N/A |
| American Greetings | -10 |
Blue Mountain Customer Loyalty
89%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
89% of Blue Mountain users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Blue Mountain Customer Loyalty vs. Competitors
Compared to its competitors, Blue Mountain's Customer Loyalty score is rated right above Hallmark.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Blue Mountain | 89% |
| Hallmark | 79% |
| American Greetings | 57% |
| Care2 | N/A |
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Blue Mountain Product Quality
3.5/5
Blue Mountain has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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Blue Mountain Product Information
Blue Mountain’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://www.bluemountain.com
- Company Size
- 51-200 Employees
Industry
Tech
SaaS
Blue Mountain Product Quality vs. Competitors
Compared to its competitors, Blue Mountain's Product Quality score is rated right above American Greetings, and is preceded by Hallmark.
| COMPANY | Product Quality Score | |
|---|---|---|
| Hallmark | 4/5 |
| Blue Mountain | 3.5/5 |
| American Greetings | 3.3/5 |
| Care2 | N/A |
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Blue Mountain Pricing
Blue Mountain ROI & Value For Money
4/5
Blue Mountain has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Blue Mountain Pricing vs. Competitors
Compared to its competitors, Blue Mountain's ROI score is rated right above Hallmark.
| COMPANY | Pricing Score | |
|---|---|---|
| Blue Mountain | 4/5 |
| Hallmark | 3.7/5 |
| American Greetings | 3.3/5 |
| Care2 | N/A |
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Blue Mountain Customer Satisfaction (CSAT)
Blue Mountain Customer Satisfaction (CSAT) Score
67 / 100
Blue Mountain has an overall Customer Satisfaction score of 67 rated by its users and customers.
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Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
16%
Very Dissatisfied
17%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Blue Mountain Customer Satisfaction vs. Competitors
Compared to its competitors, Blue Mountain's Customer Satisfaction score is rated right above American Greetings, and is preceded by Hallmark.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Hallmark | 74% |
| Blue Mountain | 67% |
| American Greetings | 52% |
| Care2 | 0% |
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Blue Mountain Customer Service
4.1/5
Blue Mountain has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Blue Mountain's Customer Service
Address
1010 Turquoise Street, Suite 215, San Diego, CA
Website
http://www.bluemountain.com
Phone Number
858-539-7370
Blue Mountain Customer Service vs. Competitors
Compared to its competitors, Blue Mountain's Customer Service score is rated right above Hallmark.
| COMPANY | Customer Service Score | |
|---|---|---|
| Blue Mountain | 4.1/5 |
| Hallmark | 3.9/5 |
| American Greetings | 3.4/5 |
| Care2 | N/A |
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Blue Mountain as an Employer
Consumer vs. Employees
Blue Mountain scored a 72 for Net Promoter Score and a 73 for Employee Net Promoter Score. NPS gauges how likely a customer of Blue Mountain would recommend the brand to a friend. ENPS measures how likely Blue Mountain employees would recommend working at Blue Mountain to a friend.
Net Promoter Score
72
NPS Score
| 86% | Promoters |
|---|---|
| 0% | Passive |
| 14% | Detractors |
Employee Net Promoter Score
73
eNPS Score
| 73% | Promoters |
|---|---|
| 27% | Passive |
| 0% | Detractors |
