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Cainiao Logistics
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About Cainiao Logistics' Brand

Cainiao Logistics is the logistics affiliate of Alibaba Group Holding Limited Among its major competitors, Cainiao Logistics is ranked in 5th place for NPS while Amazon is 1st, and FedEx is 2nd.

Brand at a Glance

10%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service

Cainiao Logistics Ranking

Cainiao Logistics NPS

Cainiao Logistics's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Cainiao Logistics's customers would recommend using the product based on a scale of -100 to 100.

Cainiao Logistics Overall NPS

-100
NPS
0%Promoters
0%Passives
100%Detractors
Cainiao Logistics Overall NPS

Cainiao Logistics NPS Trend

-100
-50
0
50
100
Mar 2022
-100
Mar 2022-100

How Other Brands Compare

Cainiao Logistics is ranked #4 for NPS among its competitors. Amazon and FedEx come in first and second, with UPS coming in at third.

Cainiao Logistics' Logo
Cainiao Logistics
Amazon's Logo
Amazon
FedEx's Logo
FedEx
UPS' Logo
UPS
Global Ranking#-#9#95#150
NPS-10049190
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutralNeutral
Valuation Updated every 24 hours for public companies-$1.64T$57.73B$146.94B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Cainiao Logistics NPS vs. Competitors

Compared to its competitors, Cainiao Logistics's NPS is rated right below JD.com.

COMPANYNPS Score
Amazon
49
FedEx
19
UPS
0
JD.com
0
Cainiao Logistics
-100

Cainiao Logistics Customer Reviews

What can this brand most improve?
Never have i had a package take 45 DAYS to arrive. Absolutely ridiculous! Poorest service EVER. Should have ordered elsewhere, would have been here by now.

Cainiao Logistics Customer Loyalty

10%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

10% of Cainiao Logistics users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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10
10%
90
90%
Cainiao Logistics Customer Loyalty

Cainiao Logistics Customer Loyalty vs. Competitors

Compared to its competitors, Cainiao Logistics's Customer Loyalty score is rated right below UPS.

COMPANYCustomer Loyalty Score
JD.com100%
Amazon89%
FedEx74%
UPS71%
Cainiao Logistics10%

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Cainiao Logistics Product Quality

1.5/5

Cainiao Logistics has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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Cainiao Logistics Product Information

Cainiao Logistics’s product quality score is a 1.5 out of 5 as rated by its users and customers.

Cainiao Logistics Product Quality vs. Competitors

Compared to its competitors, Cainiao Logistics's Product Quality score is rated right below UPS.

COMPANYProduct Quality Score
Amazon4.2/5
JD.com3.8/5
FedEx3.6/5
UPS3.1/5
Cainiao Logistics1.5/5

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Cainiao Logistics Pricing

Cainiao Logistics ROI & Value For Money

1.5/5

Cainiao Logistics has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.

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Cainiao Logistics Pricing vs. Competitors

Compared to its competitors, Cainiao Logistics's ROI score is rated right below UPS.

COMPANYPricing Score
Amazon4.1/5
JD.com3.6/5
FedEx3.4/5
UPS3/5
Cainiao Logistics1.5/5

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Cainiao Logistics Customer Satisfaction (CSAT)

Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied100%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Cainiao Logistics Customer Satisfaction vs. Competitors

Compared to its competitors, Cainiao Logistics's Customer Satisfaction score is rated right below UPS.

COMPANYCustomer Satisfaction (CSAT) Score
Amazon84%
JD.com80%
FedEx65%
UPS53%
Cainiao Logistics0%

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Cainiao Logistics Customer Service

1.5/5

Cainiao Logistics has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About Cainiao Logistics's Customer Service

Address

Hangzhou, China

Cainiao Logistics Customer Service vs. Competitors

Compared to its competitors, Cainiao Logistics's Customer Service score is rated right below UPS.

COMPANYCustomer Service Score
JD.com4.5/5
Amazon4.2/5
FedEx3.5/5
UPS3/5
Cainiao Logistics1.5/5

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Consumer vs. Employees

Cainiao Logistics scored a -100 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Cainiao Logistics would recommend the brand to a friend. ENPS measures how likely Cainiao Logistics employees would recommend working at Cainiao Logistics to a friend.

Net Promoter Score

-100
NPS Score
0%Promoters
0%Passive
100%Detractors

Employee Net Promoter Score

100
eNPS Score
100%Promoters
0%Passive
0%Detractors

Global Ranking Snapshot

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