11
NPS
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Cantor Fitzgerald
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About Cantor Fitzgerald's Brand
Cantor Fitzgerald, formed in 1945 as an investment bank and brokerage business, became known for its innovation in computer-based bond Among its major competitors, Cantor Fitzgerald is ranked in 4th place for NPS while Jefferies & Company is 1st, and BGC Partners is 2nd.
Brand at a Glance
54%
Customer Loyalty
3.8/5
Product Quality
3.9/5
Pricing
3.6/5
Customer Service
Cantor Fitzgerald Ranking
- #4 / 4 of its competitors
Cantor Fitzgerald NPS
Cantor Fitzgerald's Net Promoter Score (NPS) is a 11 with 49% Promoters, 13% Passives, and 38% Detractors. Net Promoter Score tracks whether Cantor Fitzgerald's customers would recommend using the product based on a scale of -100 to 100.
Cantor Fitzgerald Overall NPS
| 49% | Promoters |
|---|---|
| 13% | Passives |
| 38% | Detractors |
Cantor Fitzgerald NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2022 0 | Jan 2022 | 0 |
Aug 2022 25 | Aug 2022 | 25 |
Sep 2022 49 | Sep 2022 | 49 |
May 2023 29 | May 2023 | 29 |
Oct 2023 13 | Oct 2023 | 13 |
Jan 2024 22 | Jan 2024 | 22 |
Jun 2024 10 | Jun 2024 | 10 |
Jul 2024 9 | Jul 2024 | 9 |
Sep 2024 -1 | Sep 2024 | -1 |
Oct 2024 -1 | Oct 2024 | -1 |
Nov 2025 6 | Nov 2025 | 6 |
Jan 2026 13 | Jan 2026 | 13 |
How Other Brands Compare
Cantor Fitzgerald is ranked #4 for NPS among its competitors. Jefferies & Company and BGC Partners come in first and second, with Deutsche Bank coming in at third.
Cantor Fitzgerald |  Deutsche Bank |  Jefferies & Company |  BGC Partners | |
| Global Ranking | #- | #570 | #- | #- |
| NPS | 11 | 14 | 28 | 20 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $24.04B | $7.60B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cantor Fitzgerald NPS by Ethnicity
Cantor Fitzgerald's NPS was rated 67 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 67 | Caucasian | 67 |
Cantor Fitzgerald NPS vs. Competitors
Compared to its competitors, Cantor Fitzgerald's NPS is rated right below Deutsche Bank.
| COMPANY | NPS Score | |
|---|---|---|
| Jefferies & Company | 28 |
| BGC Partners | 20 |
| Deutsche Bank | 14 |
| Cantor Fitzgerald | 11 |
Cantor Fitzgerald Customer Loyalty
54%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
54% of Cantor Fitzgerald users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cantor Fitzgerald Customer Loyalty Score by Ethnicity
Cantor Fitzgerald's Customer Loyalty score was rated 40% by Caucasian customers on Comparably.
% who answered "Yes"
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40
out of 100
Caucasian
Cantor Fitzgerald Customer Loyalty vs. Competitors
Compared to its competitors, Cantor Fitzgerald's Customer Loyalty score is rated right below BGC Partners.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Jefferies & Company | 87% |
| Deutsche Bank | 74% |
| BGC Partners | 64% |
| Cantor Fitzgerald | 54% |
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Cantor Fitzgerald Product Quality
3.8/5
Cantor Fitzgerald has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Cantor Fitzgerald Product Information
Cantor Fitzgerald’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- http://cantor.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Business Services
FinTech
Quick Insights into Cantor Fitzgerald Product Quality
Cantor Fitzgerald's Product Quality score was rated highest by Caucasian customers.
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Ranked Cantor Fitzgerald Product Quality the Highest
Cantor Fitzgerald Product Quality Score by Ethnicity
Cantor Fitzgerald's Product Quality score was rated 4.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Cantor Fitzgerald.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
Cantor Fitzgerald Product Quality vs. Competitors
Compared to its competitors, Cantor Fitzgerald's Product Quality score is rated right above Jefferies & Company.
| COMPANY | Product Quality Score | |
|---|---|---|
| Cantor Fitzgerald | 3.8/5 |
| Jefferies & Company | 3.6/5 |
| Deutsche Bank | 3.6/5 |
| BGC Partners | 3.2/5 |
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Cantor Fitzgerald Pricing
Cantor Fitzgerald ROI & Value For Money
3.9/5
Cantor Fitzgerald has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Quick Insights into Cantor Fitzgerald ROI
Cantor Fitzgerald's ROI score was rated highest by Caucasian customers.
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Ranked Cantor Fitzgerald ROI the Highest
Cantor Fitzgerald ROI Score by Ethnicity
Cantor Fitzgerald's ROI score was rated 4.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Cantor Fitzgerald.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
Cantor Fitzgerald Pricing vs. Competitors
Compared to its competitors, Cantor Fitzgerald's ROI score is rated right above Deutsche Bank, and is preceded by Jefferies & Company.
| COMPANY | Pricing Score | |
|---|---|---|
| Jefferies & Company | 4.2/5 |
| Cantor Fitzgerald | 3.9/5 |
| Deutsche Bank | 3.7/5 |
| BGC Partners | 3.1/5 |
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Cantor Fitzgerald Customer Satisfaction (CSAT)
Cantor Fitzgerald Customer Satisfaction (CSAT) Score
78 / 100
Cantor Fitzgerald has an overall Customer Satisfaction score of 78 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
56%
Satisfied
22%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Cantor Fitzgerald Customer Satisfaction
Cantor Fitzgerald's Customer Satisfaction score was rated highest by Caucasian customers.
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Ranked Cantor Fitzgerald Customer Satisfaction the Highest
Cantor Fitzgerald Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Cantor Fitzgerald's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
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100 / 100
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Cantor Fitzgerald Customer Satisfaction vs. Competitors
Compared to its competitors, Cantor Fitzgerald's Customer Satisfaction score is rated right above Jefferies & Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Cantor Fitzgerald | 78% |
| Jefferies & Company | 76% |
| Deutsche Bank | 73% |
| BGC Partners | 47% |
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Cantor Fitzgerald Customer Service
3.6/5
Cantor Fitzgerald has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About Cantor Fitzgerald's Customer Service
Address
499 Park Avenue, New York City, NY
Website
http://cantor.com
Phone Number
(121) 293-8500
Quick Insights into Cantor Fitzgerald Customer Service
Cantor Fitzgerald's Customer Service score was rated highest by Caucasian customers.
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Ranked Cantor Fitzgerald Customer Service the Highest
Cantor Fitzgerald Customer Service Score by Ethnicity
Cantor Fitzgerald's Customer Service score was rated 4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Cantor Fitzgerald.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
Cantor Fitzgerald Customer Service vs. Competitors
Compared to its competitors, Cantor Fitzgerald's Customer Service score is rated right above BGC Partners, and is preceded by Deutsche Bank.
| COMPANY | Customer Service Score | |
|---|---|---|
| Jefferies & Company | 4.1/5 |
| Deutsche Bank | 3.8/5 |
| Cantor Fitzgerald | 3.6/5 |
| BGC Partners | 3.2/5 |
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Cantor Fitzgerald as an Employer
2.9/5
Cantor Fitzgerald has a 2.9/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
Cantor Fitzgerald scored a 11 for Net Promoter Score and a -27 for Employee Net Promoter Score. NPS gauges how likely a customer of Cantor Fitzgerald would recommend the brand to a friend. ENPS measures how likely Cantor Fitzgerald employees would recommend working at Cantor Fitzgerald to a friend.
Net Promoter Score
11
NPS Score
| 49% | Promoters |
|---|---|
| 13% | Passive |
| 38% | Detractors |
Employee Net Promoter Score
-27
eNPS Score
| 33% | Promoters |
|---|---|
| 7% | Passive |
| 60% | Detractors |
