19
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
CNH Industrial N.V.
Marketing or Exec? Claim Your Free Account
About CNH Industrial N.V. Brand
Among its major competitors, CNH Industrial N.V. is ranked in 4th place for NPS while Oshkosh Corporation is 1st, and Caterpillar Inc. is 2nd.Their current market cap is $18.42B
Brand at a Glance
79%
Customer Loyalty
3.9/5
Product Quality
3.7/5
Pricing
4.1/5
Customer Service
CNH Industrial N.V. Ranking
- #4 / 4 of its competitors
CNH Industrial N.V. NPS
CNH Industrial N.V.'s Net Promoter Score (NPS) is a 19 with 52% Promoters, 15% Passives, and 33% Detractors. Net Promoter Score tracks whether CNH Industrial N.V.'s customers would recommend using the product based on a scale of -100 to 100.
CNH Industrial N.V. Overall NPS
| 52% | Promoters |
|---|---|
| 15% | Passives |
| 33% | Detractors |
CNH Industrial N.V. NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2023 25 | Feb 2023 | 25 |
Jun 2023 29 | Jun 2023 | 29 |
Jul 2023 23 | Jul 2023 | 23 |
Aug 2023 19 | Aug 2023 | 19 |
Sep 2023 16 | Sep 2023 | 16 |
Oct 2023 15 | Oct 2023 | 15 |
Feb 2024 8 | Feb 2024 | 8 |
Aug 2024 11 | Aug 2024 | 11 |
Oct 2024 13 | Oct 2024 | 13 |
Feb 2025 12 | Feb 2025 | 12 |
May 2025 17 | May 2025 | 17 |
Aug 2025 19 | Aug 2025 | 19 |
How Other Brands Compare
CNH Industrial N.V. is ranked #4 for NPS among its competitors. Oshkosh Corporation and Caterpillar Inc. come in first and second, with John Deere coming in at third. Among those competitors, it is the third most valued company behind Caterpillar Inc..
CNH Industrial N.V. |  Caterpillar Inc. |  John Deere |  Oshkosh Corporation | |
| Global Ranking | #- | #171 | #187 | #- |
| NPS | 19 | 38 | 26 | 40 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | $18.42B | $126.91B | $116.64B | $8.11B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CNH Industrial N.V. NPS by Gender
CNH Industrial N.V.'s NPS was rated 40 by Male customers on Comparably.
Male
40
CNH Industrial N.V.'s NPS was rated 40 by Male customers on Comparably.
60%
Promoters
20%
Passives
20%
Detractors
Female
N/A
CNH Industrial N.V.'s NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
CNH Industrial N.V. NPS vs. Competitors
Compared to its competitors, CNH Industrial N.V.'s NPS is rated right below John Deere.
| COMPANY | NPS Score | |
|---|---|---|
| Oshkosh Corporation | 40 |
| Caterpillar Inc. | 38 |
| John Deere | 26 |
| CNH Industrial N.V. | 19 |
CNH Industrial N.V. Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of CNH Industrial N.V. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
CNH Industrial N.V. Customer Loyalty Score by Gender
CNH Industrial N.V.'s Customer Loyalty score was rated 64 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of CNH Industrial N.V..
Male
64%
Yes
Female
N/A
Yes
CNH Industrial N.V. Customer Loyalty vs. Competitors
Compared to its competitors, CNH Industrial N.V.'s Customer Loyalty score is rated right above Caterpillar Inc., and is preceded by John Deere.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| John Deere | 82% |
| CNH Industrial N.V. | 79% |
| Caterpillar Inc. | 78% |
| Oshkosh Corporation | 71% |
Unlock CNH Industrial N.V. Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full CNH Industrial N.V. Customer Loyalty vs. Competitors data and gain insights into your customers today.
CNH Industrial N.V. Product Quality
3.9/5
CNH Industrial N.V. has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock CNH Industrial N.V. overall Product Quality score rated by its users and customers.
CNH Industrial N.V. Product Information
CNH Industrial N.V.’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- http://www.cnhindustrial.com
Quick Insights into CNH Industrial N.V. Product Quality
CNH Industrial N.V.'s Product Quality score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked CNH Industrial N.V. Product Quality.
Ranked CNH Industrial N.V. Product Quality the Highest
CNH Industrial N.V. Product Quality Score by Gender
CNH Industrial N.V.'s Product Quality score was rated 4.1 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of CNH Industrial N.V..
Male
4.1/5
Female
N/A
CNH Industrial N.V. Product Quality vs. Competitors
Compared to its competitors, CNH Industrial N.V.'s Product Quality score is rated right below John Deere.
| COMPANY | Product Quality Score | |
|---|---|---|
| Oshkosh Corporation | 4.1/5 |
| Caterpillar Inc. | 3.9/5 |
| John Deere | 3.9/5 |
| CNH Industrial N.V. | 3.9/5 |
Unlock CNH Industrial N.V. Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full CNH Industrial N.V. Product Quality vs. Competitors data and gain insights into your customers today.
CNH Industrial N.V. Pricing
CNH Industrial N.V. ROI & Value For Money
3.7/5
CNH Industrial N.V. has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock CNH Industrial N.V. overall ROI score rated by its users and customers.
Quick Insights into CNH Industrial N.V. ROI
CNH Industrial N.V.'s ROI score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked CNH Industrial N.V. ROI score.
Ranked CNH Industrial N.V. ROI the Highest
CNH Industrial N.V. ROI Score by Gender
CNH Industrial N.V.'s ROI score was rated 4.1 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of CNH Industrial N.V..
Male
4.1/5
Female
N/A
CNH Industrial N.V. Pricing vs. Competitors
Compared to its competitors, CNH Industrial N.V.'s ROI score is rated right below John Deere.
| COMPANY | Pricing Score | |
|---|---|---|
| Caterpillar Inc. | 4/5 |
| Oshkosh Corporation | 3.8/5 |
| John Deere | 3.8/5 |
| CNH Industrial N.V. | 3.7/5 |
Unlock CNH Industrial N.V. ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full CNH Industrial N.V. ROI vs. Competitors data and gain insights into your customers today.
CNH Industrial N.V. Customer Satisfaction (CSAT)
CNH Industrial N.V. Customer Satisfaction (CSAT) Score
71 / 100
CNH Industrial N.V. has an overall Customer Satisfaction score of 71 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
39%
Satisfied
32%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
11%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into CNH Industrial N.V. Customer Satisfaction
CNH Industrial N.V.'s Customer Satisfaction score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked CNH Industrial N.V. Customer Satisfaction.
Ranked CNH Industrial N.V. Customer Satisfaction the Highest
CNH Industrial N.V. Customer Satisfaction Score by Gender
CNH Industrial N.V.'s Customer Satisfaction score was rated 80 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of CNH Industrial N.V..
80 / 100
MaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
CNH Industrial N.V. Customer Satisfaction vs. Competitors
Compared to its competitors, CNH Industrial N.V.'s Customer Satisfaction score is rated right below Oshkosh Corporation.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| John Deere | 74% |
| Caterpillar Inc. | 72% |
| Oshkosh Corporation | 71% |
| CNH Industrial N.V. | 71% |
Unlock CNH Industrial N.V. Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full CNH Industrial N.V. Customer Satisfaction vs. Competitors data and gain insights into your customers today.
CNH Industrial N.V. Customer Service
4.1/5
CNH Industrial N.V. has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock CNH Industrial N.V. overall Customer Service score rated by its users and customers.
About CNH Industrial N.V.'s Customer Service
Website
http://www.cnhindustrial.com
Quick Insights into CNH Industrial N.V. Customer Service
CNH Industrial N.V.'s Customer Service score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked CNH Industrial N.V. Customer Service score.
Ranked CNH Industrial N.V. Customer Service the Highest
CNH Industrial N.V. Customer Service Score by Gender
CNH Industrial N.V.'s Customer Service score was rated 4.3 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of CNH Industrial N.V..
Male
4.3/5
Female
N/A
CNH Industrial N.V. Customer Service vs. Competitors
Compared to its competitors, CNH Industrial N.V.'s Customer Service score is rated right above Oshkosh Corporation.
| COMPANY | Customer Service Score | |
|---|---|---|
| CNH Industrial N.V. | 4.1/5 |
| Oshkosh Corporation | 4/5 |
| Caterpillar Inc. | 4/5 |
| John Deere | 3.8/5 |
Unlock CNH Industrial N.V. Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full CNH Industrial N.V. Customer Service vs. Competitors data and gain insights into your customers today.
CNH Industrial N.V. as an Employer
2.9/5
CNH Industrial N.V. has a 2.9/5 stars for its overall company culture rated by their employees
bottom
35%
CEO of CNH Industrial N.V.
In the Bottom 35% of Similar Sized Companies on Comparably.
Consumer vs. Employees
CNH Industrial N.V. scored a 19 for Net Promoter Score and a -31 for Employee Net Promoter Score. NPS gauges how likely a customer of CNH Industrial N.V. would recommend the brand to a friend. ENPS measures how likely CNH Industrial N.V. employees would recommend working at CNH Industrial N.V. to a friend.
Net Promoter Score
19
NPS Score
| 52% | Promoters |
|---|---|
| 15% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
-31
eNPS Score
| 22% | Promoters |
|---|---|
| 25% | Passive |
| 53% | Detractors |
