Famous Footwear NPS & Customer Reviews | Comparably
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Famous Footwear
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About Famous Footwear's Brand

Famous Footwear is a shoe retailer with an stores across the United States and online Among its major competitors, Famous Footwear is ranked in 2nd place for NPS while DSW is 1st, and Rack Room Shoes is 3rd.

Brand at a Glance

69%
Customer Loyalty
2.6/5
Product Quality
2.4/5
Pricing
2.4/5
Customer Service

Famous Footwear Ranking

Famous Footwear NPS

Famous Footwear's Net Promoter Score (NPS) is a -28 with 29% Promoters, 14% Passives, and 57% Detractors. Net Promoter Score tracks whether Famous Footwear's customers would recommend using the product based on a scale of -100 to 100.

Famous Footwear Overall NPS

-28
NPS
29%Promoters
14%Passives
57%Detractors
Famous Footwear Overall NPS

Famous Footwear NPS Trend

-100
-50
0
50
100
Apr 2024
-19
Apr 2024-19
Jul 2024
-21
Jul 2024-21
Aug 2024
-21
Aug 2024-21
Sep 2024
-22
Sep 2024-22
Nov 2024
-25
Nov 2024-25
Dec 2024
-25
Dec 2024-25
Jan 2025
-23
Jan 2025-23
Aug 2025
-25
Aug 2025-25
Sep 2025
-26
Sep 2025-26
Oct 2025
-26
Oct 2025-26
Nov 2025
-28
Nov 2025-28
Jan 2026
-28
Jan 2026-28

How Other Brands Compare

Famous Footwear is ranked second for NPS among its competitors. DSW and Rack Room Shoes come in first and third, with Clique coming in at #4.

Famous Footwear's Logo
Famous Footwear
DSW's Logo
DSW
Rack Room Shoes' Logo
Rack Room Shoes
Clique's Logo
Clique
Global Ranking#-#281#-#-
NPS-28-9-38-
Valuation Updated every 24 hours for public companies-$1.77B$3.36B$85.00M

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Famous Footwear NPS by Gender

Female customers rated Famous Footwear's NPS 36 points higher than Male customers.

Male

-85

Famous Footwear's NPS was rated -85 by Male customers on Comparably.

0%
Promoters
15%
Passives
85%
Detractors

Female

-49

Famous Footwear's NPS was rated -49 by Female customers on Comparably.

21%
Promoters
9%
Passives
70%
Detractors

Famous Footwear NPS by Ethnicity

Famous Footwear's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-57
Caucasian-57
African American/Black
0
African American/Black0
Other
-87
Other-87

Famous Footwear NPS by Age

Famous Footwear's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

0
20
40
60
80
100
Promoters
50%
Passives
50%
Detractors
0%
18-2550%50%0%
Promoters
20%
Passives
20%
Detractors
60%
31-3520%20%60%
Promoters
0%
Passives
25%
Detractors
75%
36-400%25%75%
Promoters
0%
Passives
0%
Detractors
100%
41-450%0%100%
Promoters
25%
Passives
0%
Detractors
75%
46-5025%0%75%
Promoters
0%
Passives
0%
Detractors
100%
56-600%0%100%
Promoters
0%
Passives
0%
Detractors
100%
61-650%0%100%
Promoters
20%
Passives
0%
Detractors
80%
66+20%0%80%

Famous Footwear NPS by Usage

Famous Footwear's NPS was rated the highest by customers who have used Famous Footwear's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
-50
Less than 1 Year-50
1 to 2 Years
20
1 to 2 Years20
2 to 5 Years
-60
2 to 5 Years-60
5 to 10 Years
-40
5 to 10 Years-40
Over 10 Years
-100
Over 10 Years-100

Famous Footwear NPS vs. Competitors

Compared to its competitors, Famous Footwear's NPS is rated right above Rack Room Shoes, and is preceded by DSW.

COMPANYNPS Score
Clique
N/A
DSW
-9
Famous Footwear
-28
Rack Room Shoes
-38
italist
-100

Famous Footwear Customer Reviews

Out of the 8 Famous Footwear customer reviews 2 were positive and 6 were constructive. Famous Footwear customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
I called customer service because I could not view anything on the website, and the representative told me to clear my cookies. She said that she would let her IT area know. I do not think she will do anything. I am distraught with this company.
What can this brand most improve?
The customer service of the company. Unstanding that great customer is the key to sucess
What can this brand most improve?
Treatment of the Sales Associates through acceptable Business Practices and Ethical Leadership
What do you value most about this brand?
It is not that expensive and it has great quality.
What do you value most about this brand?
The policy of customer satisfaction

Famous Footwear Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of Famous Footwear users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

69
69%
31
31%
Famous Footwear Customer Loyalty

Famous Footwear Customer Loyalty Score by Gender

Female customers rated Famous Footwear's Customer Loyalty score 26% higher than Male customers.

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Male
58%
Yes
Female
84%
Yes

Famous Footwear Customer Loyalty Score by Ethnicity

Famous Footwear's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.

% who answered "Yes"

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79
out of 100
Caucasian
70
out of 100
African American/Black
55
out of 100
Other

Famous Footwear Customer Loyalty Score by Age

Famous Footwear's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.

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0
20%
40%
60%
80%
100%
18-25
78%
18-2578%
31-35
100%
31-35100%
36-40
55%
36-4055%
41-45
70%
41-4570%
46-50
78%
46-5078%
56-60
78%
56-6078%
61-65
78%
61-6578%
66+
64%
66+64%

Famous Footwear Customer Loyalty Score by Usage

Famous Footwear's Customer Loyalty score was rated the highest by customers who have used Famous Footwear's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
55%
1 to 2 Years
82%
2 to 5 Years
64%
5 to 10 Years
100%
Over 10 Years
65%

Famous Footwear Customer Loyalty Score by Industry

Famous Footwear's Customer Loyalty score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
64%
Education
82%
Healthcare, Hospitals and Medicine
100%
Retail
78%

Famous Footwear Customer Loyalty vs. Competitors

Compared to its competitors, Famous Footwear's Customer Loyalty score is rated right above Rack Room Shoes, and is preceded by DSW.

COMPANYCustomer Loyalty Score
DSW75%
Famous Footwear69%
Rack Room Shoes69%
italist38%
CliqueN/A

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Famous Footwear's Logo
VS
DSW's Logo
Rack Room Shoes' Logo
italist's Logo
Clique's Logo

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Famous Footwear Product Quality

2.6/5

Famous Footwear has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.

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Famous Footwear Product Information

Famous Footwear’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Retail industry rated Famous Footwear's product the highest. Reviewers from the Tech industry rated Famous Footwear the lowest at 1.5.

Website
http://www.famousfootwear.com
Company Size
201-500 Employees

Industry

Tech
Fashion and Beauty
Ecommerce and Marketplaces

Quick Insights into Famous Footwear Product Quality

Famous Footwear's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Famous Footwear Product Quality the Highest

18-25
4.7
African American/Black
4.3
5 to 10 Years
3.2

Ranked Famous Footwear Product Quality the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Famous Footwear Product Quality Score by Gender

Female customers rated Famous Footwear's Product Quality score 1 stars higher than Male customers.

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Male

1.5/5

Female

2.5/5

Famous Footwear Product Quality Score by Ethnicity

Famous Footwear's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
2.1
Caucasian2.1
African American/Black
4.3
African American/Black4.3
Other
1.5
Other1.5

Famous Footwear Product Quality Score by Age

Famous Footwear's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
18-25
4.7
18-254.7
31-35
2
31-352
36-40
1.5
36-401.5
41-45
1.6
41-451.6
46-50
1.9
46-501.9
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
2.3
66+2.3

Famous Footwear Product Quality Score by Usage

Famous Footwear's Product Quality score was rated the highest by customers who have used Famous Footwear's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
1.6
1 to 2 Years
2.7
2 to 5 Years
1.9
5 to 10 Years
3.2
Over 10 Years
1.5

Famous Footwear Product Quality Score by Industry

Famous Footwear's Product Quality score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Education
1.6
Healthcare, Hospitals and Medicine
2.6
Retail
2.7

Famous Footwear Product Quality vs. Competitors

Compared to its competitors, Famous Footwear's Product Quality score is rated right above Rack Room Shoes, and is preceded by DSW.

COMPANYProduct Quality Score
DSW3/5
Famous Footwear2.6/5
Rack Room Shoes2.1/5
italist1.9/5
CliqueN/A

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Famous Footwear's Logo
VS
DSW's Logo
Rack Room Shoes' Logo
italist's Logo
Clique's Logo

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Famous Footwear Pricing

Famous Footwear ROI & Value For Money

2.4/5

Famous Footwear has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.

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Famous Footwear Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Tech industry think that they had the lowest ROI from Famous Footwear.

Quick Insights into Famous Footwear ROI

Famous Footwear's ROI score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Famous Footwear ROI the Highest

18-25
4
African American/Black
3.8
1 to 2 Years
2.8

Ranked Famous Footwear ROI the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Famous Footwear ROI Score by Gender

Female customers rated Famous Footwear's ROI score 0.8 stars higher than Male customers.

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Male

1.5/5

Female

2.3/5

Famous Footwear ROI Score by Ethnicity

Famous Footwear's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
2
Caucasian2
African American/Black
3.8
African American/Black3.8
Other
1.5
Other1.5

Famous Footwear ROI Score by Age

Famous Footwear's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Famous Footwear.
0
1
2
3
4
5
18-25
4
18-254
31-35
2.4
31-352.4
36-40
1.5
36-401.5
41-45
1.6
41-451.6
46-50
2.5
46-502.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
2.2
66+2.2

Famous Footwear ROI Score by Usage

Famous Footwear's ROI score was rated the highest by customers who have used Famous Footwear's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
1.9
1 to 2 Years
2.8
2 to 5 Years
1.9
5 to 10 Years
2.8
Over 10 Years
1.5

Famous Footwear ROI Score by Industry

Famous Footwear's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Education
2.1
Healthcare, Hospitals and Medicine
2.3
Retail
2.1

Famous Footwear Pricing vs. Competitors

Compared to its competitors, Famous Footwear's ROI score is rated right above italist, and is preceded by Rack Room Shoes.

COMPANYPricing Score
DSW3/5
Rack Room Shoes2.5/5
Famous Footwear2.4/5
italist1.9/5
CliqueN/A

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Famous Footwear's Logo
VS
DSW's Logo
Rack Room Shoes' Logo
italist's Logo
Clique's Logo

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Famous Footwear Customer Satisfaction (CSAT)

Famous Footwear Customer Satisfaction (CSAT) Score

38 / 100

Famous Footwear has an overall Customer Satisfaction score of 38 rated by its users and customers.

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Very Satisfied27%
Satisfied11%
Neither Satisfied nor Dissatisfied5%
Dissatisfied7%
Very Dissatisfied50%
Very Satisfied
27%
Satisfied
11%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
7%
Very Dissatisfied
50%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Famous Footwear Customer Satisfaction

Famous Footwear's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Famous Footwear Customer Satisfaction the Highest

18-25
100%
African American/Black
67%
Healthcare, Hospitals and Medicine
67%

Ranked Famous Footwear Customer Satisfaction the Lowest

61-65
0%
Over 10 Years
0%
Tech
0%

Famous Footwear Customer Satisfaction Score by Gender

Female customers rated Famous Footwear's Customer Satisfaction score 12 points higher than Male customers.

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17 / 100
Male
Very Satisfied
9%
Satisfied
8%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
83%
29 / 100
Female
Very Satisfied
29%
Satisfied
0%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
5%
Very Dissatisfied
62%

Famous Footwear Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Famous Footwear's Customer Satisfaction (CSAT) score was rated 15% according to Caucasian users and customers.

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15 / 100
Very Satisfied15%
Satisfied0%
Neither Satisfied nor Dissatisfied5%
Dissatisfied5%
Very Dissatisfied75%
Very Satisfied
15%
Satisfied
0%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
5%
Very Dissatisfied
75%

CSAT according to African American/Black

Famous Footwear's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.

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67 / 100
Very Satisfied34%
Satisfied33%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied33%
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

CSAT according to Other

Famous Footwear's Customer Satisfaction (CSAT) score was rated 17% according to Other users and customers.

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17 / 100
Very Satisfied17%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied83%
Very Satisfied
17%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
83%

Famous Footwear Customer Satisfaction Score by Age

Famous Footwear's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25 CSAT Score
100%
Very Satisfied
75%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
18-25100%
31-35 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
60%
31-3520%
41-45 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
41-450%
46-50 CSAT Score
25%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
75%
46-5025%
56-60 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
56-600%
61-65 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
61-650%
66+ CSAT Score
40%
Very Satisfied
40%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
40%
66+40%

Famous Footwear Customer Satisfaction Score by Usage

Famous Footwear's Customer Satisfaction score was rated the highest by customers who have used Famous Footwear's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
50
1 to 2 Years
34
2 to 5 Years
40
5 to 10 Years
38
Over 10 Years
0

Famous Footwear Customer Satisfaction Score by Industry

Famous Footwear's Customer Satisfaction score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
0
Education
25
Healthcare, Hospitals and Medicine
67
Retail
0

Famous Footwear Customer Satisfaction vs. Competitors

Compared to its competitors, Famous Footwear's Customer Satisfaction score is rated right above Rack Room Shoes, and is preceded by DSW.

COMPANYCustomer Satisfaction (CSAT) Score
DSW47%
Famous Footwear38%
Rack Room Shoes28%
italist0%
Clique0%

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Famous Footwear's Logo
VS
DSW's Logo
Rack Room Shoes' Logo
italist's Logo
Clique's Logo

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Famous Footwear Customer Service

2.4/5

Famous Footwear has an overall Customer Service score of 2.4 out of 5 stars rated by its users and customers.

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About Famous Footwear's Customer Service

Address

Saint Louis, MO


Website

http://www.famousfootwear.com

Quick Insights into Famous Footwear Customer Service

Famous Footwear's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Famous Footwear Customer Service the Highest

18-25
4.5
1 to 2 Years
3
African American/Black
3

Ranked Famous Footwear Customer Service the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Famous Footwear Customer Service Score by Gender

Female customers rated Famous Footwear's Customer Service score 0.2 stars higher than Male customers.

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Male

1.5/5

Female

1.7/5

Famous Footwear Customer Service Score by Ethnicity

Famous Footwear's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5
African American/Black
3
African American/Black3
Other
1.5
Other1.5

Famous Footwear Customer Service Score by Age

Famous Footwear's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

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0
20
40
60
80
100
18-25
4.5
18-254.5
31-35
2
31-352
36-40
1.5
36-401.5
41-45
1.5
41-451.5
46-50
1.7
46-501.7
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Famous Footwear Customer Service Score by Usage

Famous Footwear's Customer Service score was rated the highest by customers who have used Famous Footwear's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
1.6
1 to 2 Years
3
2 to 5 Years
1.9
5 to 10 Years
2.3
Over 10 Years
1.5

Famous Footwear Customer Service Score by Industry

Famous Footwear's Customer Service score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Education
1.5
Healthcare, Hospitals and Medicine
2
Retail
1.5

Famous Footwear Customer Service vs. Competitors

Compared to its competitors, Famous Footwear's Customer Service score is rated right above Rack Room Shoes, and is preceded by DSW.

COMPANYCustomer Service Score
DSW2.8/5
Famous Footwear2.4/5
Rack Room Shoes2.2/5
italist1.9/5
CliqueN/A

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Famous Footwear as an Employer

2.9/5

Famous Footwear has a 2.9/5 stars for its overall company culture rated by their employees

  Famous Footwear CEO
bottom
25%
CEO of Famous Footwear

In the Bottom 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Famous Footwear scored a -28 for Net Promoter Score and a -22 for Employee Net Promoter Score. NPS gauges how likely a customer of Famous Footwear would recommend the brand to a friend. ENPS measures how likely Famous Footwear employees would recommend working at Famous Footwear to a friend.

Net Promoter Score

-28
NPS Score
29%Promoters
14%Passive
57%Detractors

Employee Net Promoter Score

-22
eNPS Score
30%Promoters
18%Passive
52%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail