

Famous Footwear is a shoe retailer with an stores across the United States and online Among its major competitors, Famous Footwear is ranked in 2nd place for NPS while DSW is 1st, and Rack Room Shoes is 3rd.
Famous Footwear's Net Promoter Score (NPS) is a -28 with 29% Promoters, 14% Passives, and 57% Detractors. Net Promoter Score tracks whether Famous Footwear's customers would recommend using the product based on a scale of -100 to 100.
| 29% | Promoters |
|---|---|
| 14% | Passives |
| 57% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2024 -19 | Apr 2024 | -19 |
Jul 2024 -21 | Jul 2024 | -21 |
Aug 2024 -21 | Aug 2024 | -21 |
Sep 2024 -22 | Sep 2024 | -22 |
Nov 2024 -25 | Nov 2024 | -25 |
Dec 2024 -25 | Dec 2024 | -25 |
Jan 2025 -23 | Jan 2025 | -23 |
Aug 2025 -25 | Aug 2025 | -25 |
Sep 2025 -26 | Sep 2025 | -26 |
Oct 2025 -26 | Oct 2025 | -26 |
Nov 2025 -28 | Nov 2025 | -28 |
Jan 2026 -28 | Jan 2026 | -28 |
Famous Footwear is ranked second for NPS among its competitors. DSW and Rack Room Shoes come in first and third, with Clique coming in at #4.
![]() Famous Footwear | ![]() DSW | ![]() Rack Room Shoes | ![]() Clique | |
| Global Ranking | #- | #281 | #- | #- |
| NPS | -28 | -9 | -38 | - |
| Valuation Updated every 24 hours for public companies | - | $1.77B | $3.36B | $85.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Famous Footwear's NPS 36 points higher than Male customers.
Famous Footwear's NPS was rated -85 by Male customers on Comparably.
Famous Footwear's NPS was rated -49 by Female customers on Comparably.
Famous Footwear's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -57 | Caucasian | -57 |
African American/Black 0 | African American/Black | 0 |
Other -87 | Other | -87 |
Famous Footwear's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Famous Footwear's NPS was rated the highest by customers who have used Famous Footwear's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -50 | Less than 1 Year | -50 |
1 to 2 Years 20 | 1 to 2 Years | 20 |
2 to 5 Years -60 | 2 to 5 Years | -60 |
5 to 10 Years -40 | 5 to 10 Years | -40 |
Over 10 Years -100 | Over 10 Years | -100 |
Compared to its competitors, Famous Footwear's NPS is rated right above Rack Room Shoes, and is preceded by DSW.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Clique | N/A |
![]() | DSW | -9 |
![]() | Famous Footwear | -28 |
![]() | Rack Room Shoes | -38 |
![]() | italist | -100 |
Out of the 8 Famous Footwear customer reviews 2 were positive and 6 were constructive. Famous Footwear customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Famous Footwear users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Famous Footwear's Customer Loyalty score 26% higher than Male customers.
Famous Footwear's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Famous Footwear's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
31-35 100% | 31-35 | 100% |
36-40 55% | 36-40 | 55% |
41-45 70% | 41-45 | 70% |
46-50 78% | 46-50 | 78% |
56-60 78% | 56-60 | 78% |
61-65 78% | 61-65 | 78% |
66+ 64% | 66+ | 64% |
Famous Footwear's Customer Loyalty score was rated the highest by customers who have used Famous Footwear's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Famous Footwear's Customer Loyalty score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Famous Footwear's Customer Loyalty score is rated right above Rack Room Shoes, and is preceded by DSW.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | DSW | 75% |
![]() | Famous Footwear | 69% |
![]() | Rack Room Shoes | 69% |
![]() | italist | 38% |
![]() | Clique | N/A |
Famous Footwear has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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Famous Footwear’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Retail industry rated Famous Footwear's product the highest. Reviewers from the Tech industry rated Famous Footwear the lowest at 1.5.
Famous Footwear's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.
Female customers rated Famous Footwear's Product Quality score 1 stars higher than Male customers.
Famous Footwear's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
African American/Black 4.3 | African American/Black | 4.3 |
Other 1.5 | Other | 1.5 |
Famous Footwear's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 4.7 | 18-25 | 4.7 |
31-35 2 | 31-35 | 2 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.6 | 41-45 | 1.6 |
46-50 1.9 | 46-50 | 1.9 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.3 | 66+ | 2.3 |
Famous Footwear's Product Quality score was rated the highest by customers who have used Famous Footwear's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Famous Footwear's Product Quality score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Famous Footwear's Product Quality score is rated right above Rack Room Shoes, and is preceded by DSW.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | DSW | 3/5 |
![]() | Famous Footwear | 2.6/5 |
![]() | Rack Room Shoes | 2.1/5 |
![]() | italist | 1.9/5 |
![]() | Clique | N/A |
Famous Footwear has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Tech industry think that they had the lowest ROI from Famous Footwear.
Famous Footwear's ROI score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.
Female customers rated Famous Footwear's ROI score 0.8 stars higher than Male customers.
Famous Footwear's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
African American/Black 3.8 | African American/Black | 3.8 |
Other 1.5 | Other | 1.5 |
Famous Footwear's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
31-35 2.4 | 31-35 | 2.4 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.6 | 41-45 | 1.6 |
46-50 2.5 | 46-50 | 2.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2.2 | 66+ | 2.2 |
Famous Footwear's ROI score was rated the highest by customers who have used Famous Footwear's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Famous Footwear's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Famous Footwear's ROI score is rated right above italist, and is preceded by Rack Room Shoes.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | DSW | 3/5 |
![]() | Rack Room Shoes | 2.5/5 |
![]() | Famous Footwear | 2.4/5 |
![]() | italist | 1.9/5 |
![]() | Clique | N/A |
Famous Footwear has an overall Customer Satisfaction score of 38 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Famous Footwear's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.
Female customers rated Famous Footwear's Customer Satisfaction score 12 points higher than Male customers.
Very Satisfied | 9% | |
|---|---|---|
Satisfied | 8% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 83% |
Very Satisfied | 29% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 5% | |
Very Dissatisfied | 62% |
Famous Footwear's Customer Satisfaction (CSAT) score was rated 15% according to Caucasian users and customers.
Famous Footwear's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
Famous Footwear's Customer Satisfaction (CSAT) score was rated 17% according to Other users and customers.
Famous Footwear's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 31-35 | 20% | |||||||||||||||
| 41-45 | 0% | |||||||||||||||
| 46-50 | 25% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 0% | |||||||||||||||
| 66+ | 40% |
Famous Footwear's Customer Satisfaction score was rated the highest by customers who have used Famous Footwear's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Famous Footwear's Customer Satisfaction score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Famous Footwear's Customer Satisfaction score is rated right above Rack Room Shoes, and is preceded by DSW.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | DSW | 47% |
![]() | Famous Footwear | 38% |
![]() | Rack Room Shoes | 28% |
![]() | italist | 0% |
![]() | Clique | 0% |
Famous Footwear has an overall Customer Service score of 2.4 out of 5 stars rated by its users and customers.
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Saint Louis, MO
http://www.famousfootwear.com
Famous Footwear's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.
Female customers rated Famous Footwear's Customer Service score 0.2 stars higher than Male customers.
Famous Footwear's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 3 | African American/Black | 3 |
Other 1.5 | Other | 1.5 |
Famous Footwear's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
31-35 2 | 31-35 | 2 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.7 | 46-50 | 1.7 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Famous Footwear's Customer Service score was rated the highest by customers who have used Famous Footwear's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Famous Footwear's Customer Service score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Famous Footwear's Customer Service score is rated right above Rack Room Shoes, and is preceded by DSW.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | DSW | 2.8/5 |
![]() | Famous Footwear | 2.4/5 |
![]() | Rack Room Shoes | 2.2/5 |
![]() | italist | 1.9/5 |
![]() | Clique | N/A |
Famous Footwear has a 2.9/5 stars for its overall company culture rated by their employees

Famous Footwear scored a -28 for Net Promoter Score and a -22 for Employee Net Promoter Score. NPS gauges how likely a customer of Famous Footwear would recommend the brand to a friend. ENPS measures how likely Famous Footwear employees would recommend working at Famous Footwear to a friend.
| 29% | Promoters |
|---|---|
| 14% | Passive |
| 57% | Detractors |
| 30% | Promoters |
|---|---|
| 18% | Passive |
| 52% | Detractors |