

Among its major competitors, FanDuel is ranked in 2nd place for NPS while Franchise Ball is 1st, and ESPN is 3rd.
FanDuel's Net Promoter Score (NPS) is a 23 with 54% Promoters, 15% Passives, and 31% Detractors. Net Promoter Score tracks whether FanDuel's customers would recommend using the product based on a scale of -100 to 100.
| 54% | Promoters |
|---|---|
| 15% | Passives |
| 31% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jun 2024 21 | Jun 2024 | 21 |
Jul 2024 21 | Jul 2024 | 21 |
Aug 2024 22 | Aug 2024 | 22 |
Sep 2024 22 | Sep 2024 | 22 |
Oct 2024 21 | Oct 2024 | 21 |
Dec 2024 22 | Dec 2024 | 22 |
Jan 2025 22 | Jan 2025 | 22 |
Feb 2025 22 | Feb 2025 | 22 |
Mar 2025 22 | Mar 2025 | 22 |
Apr 2025 22 | Apr 2025 | 22 |
Sep 2025 22 | Sep 2025 | 22 |
Oct 2025 22 | Oct 2025 | 22 |
FanDuel is ranked second for NPS among its competitors. Franchise Ball and ESPN come in first and third, with Kickback coming in at #4.
![]() FanDuel | ![]() ESPN | ![]() Franchise Ball | ![]() Kickback | |
| Global Ranking | #- | #595 | #- | #- |
| NPS | 23 | -4 | 100 | - |
| Valuation Updated every 24 hours for public companies | - | $334.95B | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated FanDuel's NPS 13 points higher than Male customers.
FanDuel's NPS was rated 4 by Male customers on Comparably.
FanDuel's NPS was rated 17 by Female customers on Comparably.
FanDuel's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1 | Caucasian | 1 |
African American/Black 17 | African American/Black | 17 |
Asian or Pacific Islander -1 | Asian or Pacific Islander | -1 |
Other -14 | Other | -14 |
FanDuel's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
FanDuel's NPS was rated the highest by customers who have used FanDuel's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -4 | Less than 1 Year | -4 |
1 to 2 Years 11 | 1 to 2 Years | 11 |
2 to 5 Years 18 | 2 to 5 Years | 18 |
5 to 10 Years 8 | 5 to 10 Years | 8 |
Compared to its competitors, FanDuel's NPS is rated right above ESPN, and is preceded by Franchise Ball.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Franchise Ball | 100 |
![]() | FanDuel | 23 |
![]() | ESPN | -4 |
Out of the 22 FanDuel customer reviews 14 were positive and 8 were constructive. FanDuel customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of FanDuel users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Male customers rated FanDuel's Customer Loyalty score 7% higher than Female customers.
FanDuel's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
FanDuel's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 79% | 18-25 | 79% |
26-30 91% | 26-30 | 91% |
31-35 83% | 31-35 | 83% |
36-40 79% | 36-40 | 79% |
41-45 100% | 41-45 | 100% |
46-50 100% | 46-50 | 100% |
51-55 78% | 51-55 | 78% |
56-60 64% | 56-60 | 64% |
61-65 33% | 61-65 | 33% |
FanDuel's Customer Loyalty score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
FanDuel's Customer Loyalty score was rated the highest by Business and Consumer Services industry customers, and the lowest by Architecture and Planning industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, FanDuel's Customer Loyalty score is rated right above ESPN, and is preceded by Franchise Ball.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Franchise Ball | 87% |
![]() | FanDuel | 79% |
![]() | ESPN | 74% |
FanDuel has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock FanDuel's overall Product Quality score rated by its users and customers.
FanDuel’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Marketing, Advertising and Research industry rated FanDuel's product the highest. Reviewers from the Arts and Entertainment industry rated FanDuel the lowest at 2.6.
FanDuel's Product Quality score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 46-50.
Female customers rated FanDuel's Product Quality score 0.3 stars higher than Male customers.
FanDuel's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 2.6 | Other | 2.6 |
FanDuel's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
26-30 4.3 | 26-30 | 4.3 |
31-35 3.3 | 31-35 | 3.3 |
36-40 3 | 36-40 | 3 |
41-45 4.1 | 41-45 | 4.1 |
46-50 1.5 | 46-50 | 1.5 |
51-55 2.1 | 51-55 | 2.1 |
56-60 1.6 | 56-60 | 1.6 |
61-65 1.6 | 61-65 | 1.6 |
FanDuel's Product Quality score was rated the highest by customers who have used FanDuel's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
FanDuel's Product Quality score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, FanDuel's Product Quality score is rated right above ESPN, and is preceded by Franchise Ball.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Franchise Ball | 4.1/5 |
![]() | FanDuel | 3.6/5 |
![]() | ESPN | 3/5 |
FanDuel has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock FanDuel's overall ROI score rated by its users and customers.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from FanDuel.
FanDuel's ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 61-65.
Female customers rated FanDuel's ROI score 0.3 stars higher than Male customers.
FanDuel's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
African American/Black 3.2 | African American/Black | 3.2 |
Asian or Pacific Islander 3.4 | Asian or Pacific Islander | 3.4 |
Other 2.8 | Other | 2.8 |
FanDuel's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 4 | 26-30 | 4 |
31-35 3.5 | 31-35 | 3.5 |
36-40 3.1 | 36-40 | 3.1 |
41-45 3.9 | 41-45 | 3.9 |
46-50 1.7 | 46-50 | 1.7 |
51-55 2.5 | 51-55 | 2.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
FanDuel's ROI score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
FanDuel's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Compared to its competitors, FanDuel's ROI score is rated right above ESPN, and is preceded by Franchise Ball.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Franchise Ball | 3.7/5 |
![]() | FanDuel | 3.5/5 |
![]() | ESPN | 2.9/5 |
FanDuel has an overall Customer Satisfaction score of 65 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
FanDuel's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers ages 61-65.
Male customers rated FanDuel's Customer Satisfaction score 4 points higher than Female customers.
Very Satisfied | 31% | |
|---|---|---|
Satisfied | 32% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 7% | |
Very Dissatisfied | 25% |
Very Satisfied | 23% | |
|---|---|---|
Satisfied | 36% | |
Neither Satisfied nor Dissatisfied | 9% | |
Dissatisfied | 9% | |
Very Dissatisfied | 23% |
FanDuel's Customer Satisfaction (CSAT) score was rated 60% according to Caucasian users and customers.
FanDuel's Customer Satisfaction (CSAT) score was rated 70% according to African American/Black users and customers.
FanDuel's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
FanDuel's Customer Satisfaction (CSAT) score was rated 39% according to Other users and customers.
FanDuel's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 90% | |||||||||||||||
| 26-30 | 94% | |||||||||||||||
| 31-35 | 60% | |||||||||||||||
| 36-40 | 58% | |||||||||||||||
| 41-45 | 80% | |||||||||||||||
| 46-50 | 0% | |||||||||||||||
| 51-55 | 25% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 0% |
FanDuel's Customer Satisfaction score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
FanDuel's Customer Satisfaction score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "FanDuel Customer Satisfaction Score by Industry",
"text": "FanDuel's Customer Satisfaction score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 92,
"stars": 0,
"csatScore": 92,
"text": "FanDuel's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 92
},
{
"label": "Accounting",
"groupId": 495,
"score": 61,
"stars": 0,
"csatScore": 61,
"text": "FanDuel's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 61
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "FanDuel's Customer Satisfaction score is rated by Aerospace and Aviation customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 29,
"stars": 0,
"csatScore": 29,
"text": "FanDuel's Customer Satisfaction score is rated by Arts and Entertainment customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 29
},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "FanDuel's Customer Satisfaction score is rated by Marketing, Advertising and Research customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
}
]
}Compared to its competitors, FanDuel's Customer Satisfaction score is rated right above ESPN, and is preceded by Franchise Ball.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Franchise Ball | 100% |
![]() | FanDuel | 65% |
![]() | ESPN | 50% |
FanDuel has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock FanDuel's overall Customer Service score rated by its users and customers.
300 Park Avenue South, New York City, NY NY10010
https://www.fanduel.com
1-800-475-2250
FanDuel's Customer Service score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers ages 61-65.
Female customers rated FanDuel's Customer Service score 0.4 stars higher than Male customers.
FanDuel's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.4 | Asian or Pacific Islander | 3.4 |
Other 2.7 | Other | 2.7 |
FanDuel's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 4.2 | 26-30 | 4.2 |
31-35 3.5 | 31-35 | 3.5 |
36-40 2.9 | 36-40 | 2.9 |
41-45 3.9 | 41-45 | 3.9 |
46-50 1.7 | 46-50 | 1.7 |
51-55 3 | 51-55 | 3 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
FanDuel's Customer Service score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
FanDuel's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Arts and Entertainment industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, FanDuel's Customer Service score is rated right above ESPN, and is preceded by Franchise Ball.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Franchise Ball | 4.2/5 |
![]() | FanDuel | 3.6/5 |
![]() | ESPN | 2.9/5 |
FanDuel has a 4.5/5 stars for its overall company culture rated by their employees

FanDuel scored a 23 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of FanDuel would recommend the brand to a friend. ENPS measures how likely FanDuel employees would recommend working at FanDuel to a friend.
| 54% | Promoters |
|---|---|
| 15% | Passive |
| 31% | Detractors |
| 60% | Promoters |
|---|---|
| 14% | Passive |
| 26% | Detractors |