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About FanDuel's Brand

Among its major competitors, FanDuel is ranked in 2nd place for NPS while Franchise Ball is 1st, and ESPN is 3rd.

Brand at a Glance

79%
Customer Loyalty
3.6/5
Product Quality
3.5/5
Pricing
3.6/5
Customer Service

FanDuel Ranking

FanDuel NPS

FanDuel's Net Promoter Score (NPS) is a 23 with 54% Promoters, 15% Passives, and 31% Detractors. Net Promoter Score tracks whether FanDuel's customers would recommend using the product based on a scale of -100 to 100.

FanDuel Overall NPS

23
NPS
54%Promoters
15%Passives
31%Detractors
FanDuel Overall NPS

FanDuel NPS Trend

-100
-50
0
50
100
Jun 2024
21
Jun 202421
Jul 2024
21
Jul 202421
Aug 2024
22
Aug 202422
Sep 2024
22
Sep 202422
Oct 2024
21
Oct 202421
Dec 2024
22
Dec 202422
Jan 2025
22
Jan 202522
Feb 2025
22
Feb 202522
Mar 2025
22
Mar 202522
Apr 2025
22
Apr 202522
Sep 2025
22
Sep 202522
Oct 2025
22
Oct 202522

How Other Brands Compare

FanDuel is ranked second for NPS among its competitors. Franchise Ball and ESPN come in first and third, with Kickback coming in at #4.

FanDuel's Logo
FanDuel
ESPN's Logo
ESPN
Franchise Ball's Logo
Franchise Ball
Kickback's Logo
Kickback
Global Ranking#-#595#-#-
NPS23-4100-
Valuation Updated every 24 hours for public companies-$334.95B--

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

FanDuel NPS by Gender

Female customers rated FanDuel's NPS 13 points higher than Male customers.

Male

4

FanDuel's NPS was rated 4 by Male customers on Comparably.

43%
Promoters
18%
Passives
39%
Detractors

Female

17

FanDuel's NPS was rated 17 by Female customers on Comparably.

53%
Promoters
11%
Passives
36%
Detractors

FanDuel NPS by Ethnicity

FanDuel's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
1
Caucasian1
African American/Black
17
African American/Black17
Asian or Pacific Islander
-1
Asian or Pacific Islander-1
Other
-14
Other-14

FanDuel NPS by Age

FanDuel's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.

0
20
40
60
80
100
Promoters
58%
Passives
24%
Detractors
18%
18-2558%24%18%
Promoters
63%
Passives
21%
Detractors
16%
26-3063%21%16%
Promoters
48%
Passives
19%
Detractors
33%
31-3548%19%33%
Promoters
35%
Passives
12%
Detractors
53%
36-4035%12%53%
Promoters
64%
Passives
9%
Detractors
27%
41-4564%9%27%
Promoters
12%
Passives
0%
Detractors
88%
46-5012%0%88%
Promoters
25%
Passives
25%
Detractors
50%
51-5525%25%50%
Promoters
0%
Passives
20%
Detractors
80%
56-600%20%80%
Promoters
25%
Passives
0%
Detractors
75%
61-6525%0%75%

FanDuel NPS by Usage

FanDuel's NPS was rated the highest by customers who have used FanDuel's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-4
Less than 1 Year-4
1 to 2 Years
11
1 to 2 Years11
2 to 5 Years
18
2 to 5 Years18
5 to 10 Years
8
5 to 10 Years8

FanDuel NPS vs. Competitors

Compared to its competitors, FanDuel's NPS is rated right above ESPN, and is preceded by Franchise Ball.

COMPANYNPS Score
Franchise Ball
100
FanDuel
23
ESPN
-4

FanDuel Customer Reviews

Out of the 22 FanDuel customer reviews 14 were positive and 8 were constructive. FanDuel customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
Customer Service does surreptitious things to people and suspends their accounts over what I do not know
What can this brand most improve?
Customer Service and the ability to talk directly to a person.
What do you value most about this brand?
Web interface is user friendly.
What do you value most about this brand?
I love their fantastic customer service
What do you value most about this brand?
the app is easy to understand and navigate

FanDuel Customer Loyalty

79%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

79% of FanDuel users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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79
79%
21
21%
FanDuel Customer Loyalty

FanDuel Customer Loyalty Score by Gender

Male customers rated FanDuel's Customer Loyalty score 7% higher than Female customers.

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Male
85%
Yes
Female
78%
Yes

FanDuel Customer Loyalty Score by Ethnicity

FanDuel's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.

% who answered "Yes"

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89
out of 100
Caucasian
78
out of 100
African American/Black
74
out of 100
Asian or Pacific Islander
74
out of 100
Other

FanDuel Customer Loyalty Score by Age

FanDuel's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 61-65.

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0
20%
40%
60%
80%
100%
18-25
79%
18-2579%
26-30
91%
26-3091%
31-35
83%
31-3583%
36-40
79%
36-4079%
41-45
100%
41-45100%
46-50
100%
46-50100%
51-55
78%
51-5578%
56-60
64%
56-6064%
61-65
33%
61-6533%

FanDuel Customer Loyalty Score by Usage

FanDuel's Customer Loyalty score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
69%
1 to 2 Years
89%
2 to 5 Years
89%
5 to 10 Years
85%

FanDuel Customer Loyalty Score by Industry

FanDuel's Customer Loyalty score was rated the highest by Business and Consumer Services industry customers, and the lowest by Architecture and Planning industry customers.

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Tech
85%
Accounting
89%
Aerospace and Aviation
55%
Architecture and Planning
40%
Arts and Entertainment
87%
Business and Consumer Services
100%
Marketing, Advertising and Research
85%

FanDuel Customer Loyalty vs. Competitors

Compared to its competitors, FanDuel's Customer Loyalty score is rated right above ESPN, and is preceded by Franchise Ball.

COMPANYCustomer Loyalty Score
Franchise Ball87%
FanDuel79%
ESPN74%

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FanDuel's Logo
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Franchise Ball's Logo
ESPN's Logo

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FanDuel Product Quality

3.6/5

FanDuel has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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FanDuel Product Information

FanDuel’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Marketing, Advertising and Research industry rated FanDuel's product the highest. Reviewers from the Arts and Entertainment industry rated FanDuel the lowest at 2.6.

Website
https://www.fanduel.com
Company Size
1,001-5,000 Employees

Industry

Gaming
Social
Sports & Entertainment

Quick Insights into FanDuel Product Quality

FanDuel's Product Quality score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 46-50.

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Ranked FanDuel Product Quality the Highest

Marketing, Advertising and Research
4.8
26-30
4.3
African American/Black
3.9

Ranked FanDuel Product Quality the Lowest

Arts and Entertainment
2.6
Other
2.6
46-50
1.5

FanDuel Product Quality Score by Gender

Female customers rated FanDuel's Product Quality score 0.3 stars higher than Male customers.

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Male

3.2/5

Female

3.5/5

FanDuel Product Quality Score by Ethnicity

FanDuel's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of FanDuel.
0
1
2
3
4
5
Caucasian
3.2
Caucasian3.2
African American/Black
3.9
African American/Black3.9
Asian or Pacific Islander
3.8
Asian or Pacific Islander3.8
Other
2.6
Other2.6

FanDuel Product Quality Score by Age

FanDuel's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 46-50.

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0
1
2
3
4
5
18-25
4.2
18-254.2
26-30
4.3
26-304.3
31-35
3.3
31-353.3
36-40
3
36-403
41-45
4.1
41-454.1
46-50
1.5
46-501.5
51-55
2.1
51-552.1
56-60
1.6
56-601.6
61-65
1.6
61-651.6

FanDuel Product Quality Score by Usage

FanDuel's Product Quality score was rated the highest by customers who have used FanDuel's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.9
1 to 2 Years
3.6
2 to 5 Years
3.7
5 to 10 Years
3

FanDuel Product Quality Score by Industry

FanDuel's Product Quality score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech
4.4
Accounting
3.1
Aerospace and Aviation
3.1
Architecture and Planning
3.5
Arts and Entertainment
2.6
Business and Consumer Services
4.6
Marketing, Advertising and Research
4.8

FanDuel Product Quality vs. Competitors

Compared to its competitors, FanDuel's Product Quality score is rated right above ESPN, and is preceded by Franchise Ball.

COMPANYProduct Quality Score
Franchise Ball4.1/5
FanDuel3.6/5
ESPN3/5

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Franchise Ball's Logo
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FanDuel Pricing

FanDuel ROI & Value For Money

3.5/5

FanDuel has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.

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FanDuel Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from FanDuel.

Quick Insights into FanDuel ROI

FanDuel's ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 61-65.

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Ranked FanDuel ROI the Highest

Marketing, Advertising and Research
4.2
26-30
4
1 to 2 Years
3.6

Ranked FanDuel ROI the Lowest

Other
2.8
Less than 1 Year
2.7
61-65
1.5

FanDuel ROI Score by Gender

Female customers rated FanDuel's ROI score 0.3 stars higher than Male customers.

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Male

3.1/5

Female

3.4/5

FanDuel ROI Score by Ethnicity

FanDuel's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
3.1
Caucasian3.1
African American/Black
3.2
African American/Black3.2
Asian or Pacific Islander
3.4
Asian or Pacific Islander3.4
Other
2.8
Other2.8

FanDuel ROI Score by Age

FanDuel's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
18-25
3.7
18-253.7
26-30
4
26-304
31-35
3.5
31-353.5
36-40
3.1
36-403.1
41-45
3.9
41-453.9
46-50
1.7
46-501.7
51-55
2.5
51-552.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5

FanDuel ROI Score by Usage

FanDuel's ROI score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.7
1 to 2 Years
3.6
2 to 5 Years
3.5
5 to 10 Years
3.1

FanDuel ROI Score by Industry

FanDuel's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech
3.9
Accounting
3.2
Aerospace and Aviation
3.2
Architecture and Planning
3.5
Arts and Entertainment
2.9
Business and Consumer Services
4.1
Marketing, Advertising and Research
4.2

FanDuel Pricing vs. Competitors

Compared to its competitors, FanDuel's ROI score is rated right above ESPN, and is preceded by Franchise Ball.

COMPANYPricing Score
Franchise Ball3.7/5
FanDuel3.5/5
ESPN2.9/5

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Franchise Ball's Logo
ESPN's Logo

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FanDuel Customer Satisfaction (CSAT)

FanDuel Customer Satisfaction (CSAT) Score

65 / 100

FanDuel has an overall Customer Satisfaction score of 65 rated by its users and customers.

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Very Satisfied35%
Satisfied30%
Neither Satisfied nor Dissatisfied10%
Dissatisfied4%
Very Dissatisfied21%
Very Satisfied
35%
Satisfied
30%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
4%
Very Dissatisfied
21%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into FanDuel Customer Satisfaction

FanDuel's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers ages 61-65.

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Ranked FanDuel Customer Satisfaction the Highest

Asian or Pacific Islander
100%
Marketing, Advertising and Research
100%
26-30
94%

Ranked FanDuel Customer Satisfaction the Lowest

Other
39%
Arts and Entertainment
28%
61-65
0%

FanDuel Customer Satisfaction Score by Gender

Male customers rated FanDuel's Customer Satisfaction score 4 points higher than Female customers.

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63 / 100
Male
Very Satisfied
31%
Satisfied
32%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
7%
Very Dissatisfied
25%
59 / 100
Female
Very Satisfied
23%
Satisfied
36%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
9%
Very Dissatisfied
23%

FanDuel Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

FanDuel's Customer Satisfaction (CSAT) score was rated 60% according to Caucasian users and customers.

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60 / 100
Very Satisfied32%
Satisfied28%
Neither Satisfied nor Dissatisfied4%
Dissatisfied8%
Very Dissatisfied28%
Very Satisfied
32%
Satisfied
28%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
8%
Very Dissatisfied
28%

CSAT according to African American/Black

FanDuel's Customer Satisfaction (CSAT) score was rated 70% according to African American/Black users and customers.

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70 / 100
Very Satisfied50%
Satisfied20%
Neither Satisfied nor Dissatisfied10%
Dissatisfied10%
Very Dissatisfied10%
Very Satisfied
50%
Satisfied
20%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
10%
Very Dissatisfied
10%

CSAT according to Asian or Pacific Islander

FanDuel's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.

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100 / 100
Very Satisfied0%
Satisfied100%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Other

FanDuel's Customer Satisfaction (CSAT) score was rated 39% according to Other users and customers.

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39 / 100
Very Satisfied8%
Satisfied31%
Neither Satisfied nor Dissatisfied22%
Dissatisfied8%
Very Dissatisfied31%
Very Satisfied
8%
Satisfied
31%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
8%
Very Dissatisfied
31%

FanDuel Customer Satisfaction Score by Age

FanDuel's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25 CSAT Score
90%
Very Satisfied
40%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
10%
18-2590%
26-30 CSAT Score
94%
Very Satisfied
44%
Satisfied
50%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
0%
Very Dissatisfied
0%
26-3094%
31-35 CSAT Score
60%
Very Satisfied
27%
Satisfied
33%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
7%
Very Dissatisfied
27%
31-3560%
36-40 CSAT Score
57%
Very Satisfied
21%
Satisfied
36%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
15%
36-4057%
41-45 CSAT Score
80%
Very Satisfied
30%
Satisfied
50%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
10%
Very Dissatisfied
0%
41-4580%
46-50 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
17%
Very Dissatisfied
67%
46-500%
51-55 CSAT Score
25%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
75%
51-5525%
56-60 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
56-600%
61-65 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
61-650%

FanDuel Customer Satisfaction Score by Usage

FanDuel's Customer Satisfaction score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
46
1 to 2 Years
71
2 to 5 Years
71
5 to 10 Years
57

FanDuel Customer Satisfaction Score by Industry

FanDuel's Customer Satisfaction score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech
92
Accounting
61
Aerospace and Aviation
60
Arts and Entertainment
28
Marketing, Advertising and Research
100

FanDuel Customer Satisfaction vs. Competitors

Compared to its competitors, FanDuel's Customer Satisfaction score is rated right above ESPN, and is preceded by Franchise Ball.

COMPANYCustomer Satisfaction (CSAT) Score
Franchise Ball100%
FanDuel65%
ESPN50%

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FanDuel's Logo
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Franchise Ball's Logo
ESPN's Logo

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FanDuel Customer Service

3.6/5

FanDuel has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About FanDuel's Customer Service

Address

300 Park Avenue South, New York City, NY NY10010


Website

https://www.fanduel.com


Phone Number

1-800-475-2250

Quick Insights into FanDuel Customer Service

FanDuel's Customer Service score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers ages 61-65.

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Ranked FanDuel Customer Service the Highest

Business and Consumer Services
4.3
26-30
4.2
African American/Black
3.9

Ranked FanDuel Customer Service the Lowest

Less than 1 Year
2.9
Other
2.7
61-65
1.5

FanDuel Customer Service Score by Gender

Female customers rated FanDuel's Customer Service score 0.4 stars higher than Male customers.

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Male

3.2/5

Female

3.6/5

FanDuel Customer Service Score by Ethnicity

FanDuel's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
20
40
60
80
100
Caucasian
3.2
Caucasian3.2
African American/Black
3.9
African American/Black3.9
Asian or Pacific Islander
3.4
Asian or Pacific Islander3.4
Other
2.7
Other2.7

FanDuel Customer Service Score by Age

FanDuel's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25
4.1
18-254.1
26-30
4.2
26-304.2
31-35
3.5
31-353.5
36-40
2.9
36-402.9
41-45
3.9
41-453.9
46-50
1.7
46-501.7
51-55
3
51-553
56-60
1.5
56-601.5
61-65
1.5
61-651.5

FanDuel Customer Service Score by Usage

FanDuel's Customer Service score was rated the highest by customers who have used FanDuel's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.9
1 to 2 Years
3.7
2 to 5 Years
3.6
5 to 10 Years
3.1

FanDuel Customer Service Score by Industry

FanDuel's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Arts and Entertainment industry customers.

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Tech
4.2
Accounting
3.2
Aerospace and Aviation
3.6
Architecture and Planning
3.5
Arts and Entertainment
3
Business and Consumer Services
4.3
Marketing, Advertising and Research
4.2

FanDuel Customer Service vs. Competitors

Compared to its competitors, FanDuel's Customer Service score is rated right above ESPN, and is preceded by Franchise Ball.

COMPANYCustomer Service Score
Franchise Ball4.2/5
FanDuel3.6/5
ESPN2.9/5

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FanDuel as an Employer

4.5/5

FanDuel has a 4.5/5 stars for its overall company culture rated by their employees

  FanDuel CEO
top
10%
CEO of FanDuel

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

FanDuel scored a 23 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of FanDuel would recommend the brand to a friend. ENPS measures how likely FanDuel employees would recommend working at FanDuel to a friend.

Net Promoter Score

23
NPS Score
54%Promoters
15%Passive
31%Detractors

Employee Net Promoter Score

34
eNPS Score
60%Promoters
14%Passive
26%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail