Formstack NPS & Customer Reviews | Comparably
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Formstack
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About Formstack's Brand

Formstack helps digital marketers convert traffic into qualified leads Among its major competitors, Formstack is ranked in 8th place for NPS while Logiforms Software is 1st, and Frevvo is 2nd.

Brand at a Glance

54%
Customer Loyalty
3.8/5
Product Quality
3.7/5
Pricing
3.5/5
Customer Service

Formstack Ranking

Formstack NPS

Formstack's Net Promoter Score (NPS) is a 19 with 45% Promoters, 29% Passives, and 26% Detractors. Net Promoter Score tracks whether Formstack's customers would recommend using the product based on a scale of -100 to 100.

Formstack Overall NPS

19
NPS
45%Promoters
29%Passives
26%Detractors
Formstack Overall NPS

Formstack NPS Trend

-100
-50
0
50
100
Aug 2020
24
Aug 202024
May 2021
27
May 202127
Jul 2021
30
Jul 202130
Feb 2023
25
Feb 202325
Aug 2023
20
Aug 202320
Oct 2023
23
Oct 202323
Sep 2024
20
Sep 202420

How Other Brands Compare

Formstack is ranked #4 for NPS among its competitors. SurveyMonkey and Bloomfire come in first and second, with ZoomInfo coming in at third.

Formstack's Logo
Formstack
ZoomInfo's Logo
ZoomInfo
SurveyMonkey's Logo
SurveyMonkey
Bloomfire's Logo
Bloomfire
Global Ranking#-#81#409#-
NPS19245437
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutralNeutral
Valuation Updated every 24 hours for public companies-$4.89B$2.72B$150.00M

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Formstack NPS by Usage

Formstack's NPS was rated -23 points by customers who have used Formstack's products/services for Less than 1 Year.

-100
-50
0
50
100
Less than 1 Year
-23
Less than 1 Year-23

Formstack NPS vs. Competitors

Compared to its competitors, Formstack's NPS is rated right below ZoomInfo.

Formstack Customer Loyalty

54%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

54% of Formstack users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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54
54%
46
46%
Formstack Customer Loyalty

Formstack Customer Loyalty vs. Competitors

Compared to its competitors, Formstack's Customer Loyalty score is rated right above Frevvo, and is preceded by ZoomInfo.

COMPANYCustomer Loyalty Score
Logiforms Software100%
JotForm100%
SurveyMonkey81%
ZoomInfo80%
Formstack54%
FrevvoN/A
BloomfireN/A
DatanyzeN/A

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Formstack Product Quality

3.8/5

Formstack has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.

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Formstack Product Information

Formstack serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. Formstack supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.

Formstack’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Formstack's product the highest.

Website
http://www.Formstack.com
Company Size
51-200 Employees

Industry

Tech
SaaS
Small Business Services

Languages Supported

English

Product Type

Workflow Management Software
Business Process Management (BPM) Software
Online Survey Software
Survey Software
Form Builder Software
Registration Software
Document Generation Software
Data Collection Software

Quick Insights into Formstack Product Quality

Formstack's Product Quality score was rated highest by customers who have used Formstack's products/services for 1 to 2 Years.

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Ranked Formstack Product Quality the Highest

1 to 2 Years
4.3
Tech
3.5

Formstack Product Quality Score by Usage

Formstack's Product Quality score was rated 4.3 stars by customers who have used Formstack's products/services for 1 to 2 Years.

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1 to 2 Years
4.3

Formstack Product Quality Score by Industry

Formstack's Product Quality score was rated 3.5 stars by Tech industry customers.

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Tech
3.5

Formstack Product Quality vs. Competitors

Compared to its competitors, Formstack's Product Quality score is rated right above Datanyze, and is preceded by ZoomInfo.

COMPANYProduct Quality Score
Logiforms Software5/5
JotForm4.5/5
Frevvo4.4/5
Bloomfire4.3/5
SurveyMonkey4.2/5
ZoomInfo3.8/5
Formstack3.8/5
Datanyze3.7/5

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Formstack Pricing

Formstack ROI & Value For Money

3.7/5

Formstack has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Formstack Pricing Plans

Formstack has a pricing structure that accommodates small, medium, and large businesses. Starting from $19/month, Formstack uses a subscription model and offers the following: HIPAA Plans are also available, Other add-on products include Conversion Kit, Workflows and Portals., and Try any plan with a 14 Day Free Trial.

Who Uses Formstack?

Small Businesses
Medium Businesses
Large Enterprises

Formstack Pricing vs. Competitors

Compared to its competitors, Formstack's ROI score is rated right above ZoomInfo, and is preceded by Frevvo.

COMPANYPricing Score
Logiforms Software5/5
JotForm4.3/5
SurveyMonkey4.3/5
Bloomfire4.1/5
Frevvo4.1/5
Formstack3.7/5
ZoomInfo3.6/5
Datanyze3.6/5

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Formstack Customer Satisfaction (CSAT)

Formstack Customer Satisfaction (CSAT) Score

25 / 100

Formstack has an overall Customer Satisfaction score of 25 rated by its users and customers.

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Very Satisfied25%
Satisfied0%
Neither Satisfied nor Dissatisfied50%
Dissatisfied0%
Very Dissatisfied25%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
25%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Formstack Customer Satisfaction vs. Competitors

Compared to its competitors, Formstack's Customer Satisfaction score is rated right above Logiforms Software, and is preceded by JotForm.

COMPANYCustomer Satisfaction (CSAT) Score
SurveyMonkey83%
ZoomInfo73%
JotForm50%
Formstack25%
Logiforms Software0%
Frevvo0%
Bloomfire0%
Datanyze0%

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Formstack Customer Service

3.5/5

Formstack has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.

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About Formstack's Customer Service

Address

8604 Allisonville Rd, Suite 300, Indianapolis, IN 46250


Website

http://www.Formstack.com

Formstack Customer Service vs. Competitors

Compared to its competitors, Formstack's Customer Service score is rated right below JotForm.

COMPANYCustomer Service Score
Logiforms Software5/5
Frevvo5/5
SurveyMonkey4.2/5
Bloomfire3.7/5
Datanyze3.7/5
ZoomInfo3.7/5
JotForm3.5/5
Formstack3.5/5

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Formstack as an Employer

2.5/5

Formstack has a 2.5/5 stars for its overall company culture rated by their employees

  Formstack CEO
bottom
5%
CEO of Formstack

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Formstack scored a 19 for Net Promoter Score and a -49 for Employee Net Promoter Score. NPS gauges how likely a customer of Formstack would recommend the brand to a friend. ENPS measures how likely Formstack employees would recommend working at Formstack to a friend.

Net Promoter Score

19
NPS Score
45%Promoters
29%Passive
26%Detractors

Employee Net Promoter Score

-49
eNPS Score
21%Promoters
9%Passive
70%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail