Freshly NPS & Customer Reviews | Comparably
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Freshly
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About Freshly's Brand

Freshly is like your personal chef—no shopping, chopping, or cleanup. Choose deliciously healthy meals sent to you fresh & ready to eat in just 3 minutes. Among its major competitors, Freshly is ranked in 3rd place for NPS while Blue Apron is 1st, and HelloFresh is 2nd.Their current valuation is $300.00M

Brand at a Glance

69%
Customer Loyalty
3.1/5
Product Quality
2.9/5
Pricing
2.5/5
Customer Service

Freshly CMO
  Freshly CMO

Mayur Gupta

Mayur Gupta serves as the Chief Marketing Officer of Freshly Inc.. Mayur currently resides in the Greater New York City Area.

Freshly Ranking

Freshly NPS

Freshly's Net Promoter Score (NPS) is a -60 with 10% Promoters, 20% Passives, and 70% Detractors. Net Promoter Score tracks whether Freshly's customers would recommend using the product based on a scale of -100 to 100.

Freshly Overall NPS

-60
NPS
10%Promoters
20%Passives
70%Detractors
Freshly Overall NPS

Freshly NPS Trend

-100
-50
0
50
100
Oct 2020
0
Oct 20200
Mar 2021
-50
Mar 2021-50
May 2021
-66
May 2021-66
Aug 2021
-80
Aug 2021-80
Feb 2022
-83
Feb 2022-83
Apr 2022
-71
Apr 2022-71
Jun 2022
-75
Jun 2022-75
Jul 2022
-77
Jul 2022-77
Jan 2024
-60
Jan 2024-60

How Other Brands Compare

Freshly is ranked third for NPS among its competitors. Blue Apron and HelloFresh come in first and second, with Munchery coming in at #4. Among those competitors, it is the second most valued company behind HelloFresh.

Freshly's Logo
Freshly
HelloFresh's Logo
HelloFresh
Blue Apron's Logo
Blue Apron
Munchery's Logo
Munchery
Global Ranking#-#572#-#-
NPS-60-310-
Social Sentiment Calculated by analyzing social media and other online mentions-NeutralNeutral-
Valuation Updated every 24 hours for public companies$300.00M$15.26B$90.36M-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Freshly NPS vs. Competitors

Compared to its competitors, Freshly's NPS is rated right below HelloFresh.

COMPANYNPS Score
Blue Apron
10
Sprig
N/A
HelloFresh
-3
Freshly
-60

Freshly Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of Freshly users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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69
69%
31
31%
Freshly Customer Loyalty

Freshly Customer Loyalty vs. Competitors

Compared to its competitors, Freshly's Customer Loyalty score is rated right above Blue Apron, and is preceded by HelloFresh.

COMPANYCustomer Loyalty Score
HelloFresh69%
Freshly69%
Blue Apron66%
SprigN/A

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Freshly Product Quality

3.1/5

Freshly has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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Freshly Product Information

Freshly’s product quality score is a 3.1 out of 5 as rated by its users and customers.

Website
https://www.freshly.com/
Company Size
501-1,000 Employees

Industry

Consumer Goods

Freshly Product Quality vs. Competitors

Compared to its competitors, Freshly's Product Quality score is rated right above Sprig, and is preceded by HelloFresh.

COMPANYProduct Quality Score
Blue Apron3.9/5
HelloFresh3.6/5
Freshly3.1/5
SprigN/A

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Freshly Pricing

Freshly ROI & Value For Money

2.9/5

Freshly has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.

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Freshly Pricing vs. Competitors

Compared to its competitors, Freshly's ROI score is rated right above Sprig, and is preceded by HelloFresh.

COMPANYPricing Score
Blue Apron3.7/5
HelloFresh3.3/5
Freshly2.9/5
SprigN/A

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Freshly Customer Satisfaction (CSAT)

Freshly Customer Satisfaction (CSAT) Score

40 / 100

Freshly has an overall Customer Satisfaction score of 40 rated by its users and customers.

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Very Satisfied20%
Satisfied20%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied40%
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
40%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Freshly Customer Satisfaction vs. Competitors

Compared to its competitors, Freshly's Customer Satisfaction score is rated right above Sprig, and is preceded by HelloFresh.

COMPANYCustomer Satisfaction (CSAT) Score
Blue Apron77%
HelloFresh65%
Freshly40%
Sprig0%

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Freshly Customer Service

2.5/5

Freshly has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.

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About Freshly's Customer Service

Address

115 E 23rd St, Floor 7, New York City, NY 10010


Website

https://www.freshly.com/


Phone Number

844-373-7459

Freshly Customer Service vs. Competitors

Compared to its competitors, Freshly's Customer Service score is rated right above Sprig, and is preceded by HelloFresh.

COMPANYCustomer Service Score
Blue Apron3.9/5
HelloFresh3.4/5
Freshly2.5/5
SprigN/A

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Freshly as an Employer

2.8/5

Freshly has a 2.8/5 stars for its overall company culture rated by their employees

  Freshly CEO
bottom
15%
CEO of Freshly

In the Bottom 15% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Freshly scored a -60 for Net Promoter Score and a -25 for Employee Net Promoter Score. NPS gauges how likely a customer of Freshly would recommend the brand to a friend. ENPS measures how likely Freshly employees would recommend working at Freshly to a friend.

Net Promoter Score

-60
NPS Score
10%Promoters
20%Passive
70%Detractors

Employee Net Promoter Score

-25
eNPS Score
31%Promoters
13%Passive
56%Detractors

Global Ranking Snapshot

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1
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W. Craig Jelinek
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Barry McCarthy
Health and Wellness
3
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Dan Cathy
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4
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Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail