

Genius is an online knowledge project that breaks down information with line-by-line annotations, added and edited by anyone in the world. Among its major competitors, Genius is ranked in 3rd place for NPS while Marketo is 1st, and Eloqua is 2nd.Their current market cap is $564.60M
Genius's Net Promoter Score (NPS) is a 0 with 33% Promoters, 34% Passives, and 33% Detractors. Net Promoter Score tracks whether Genius's customers would recommend using the product based on a scale of -100 to 100.
| 33% | Promoters |
|---|---|
| 34% | Passives |
| 33% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2020 100 | Apr 2020 | 100 |
Jun 2020 100 | Jun 2020 | 100 |
Nov 2020 25 | Nov 2020 | 25 |
May 2021 20 | May 2021 | 20 |
Oct 2022 17 | Oct 2022 | 17 |
Sep 2023 -1 | Sep 2023 | -1 |
Oct 2023 12 | Oct 2023 | 12 |
Jan 2024 0 | Jan 2024 | 0 |
Genius is ranked third for NPS among its competitors. Marketo and Eloqua come in first and second, with TechCrunch coming in at #4. Among those competitors, it is the third most valued company.
![]() Genius | ![]() Marketo | ![]() Eloqua | ![]() TechCrunch | |
| Global Ranking | #- | #230 | #- | #- |
| NPS | 0 | 25 | 0 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | $564.60M | - | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
87% of Genius users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, Genius's Customer Loyalty score is rated right above Marketo.
Genius has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Genius’s product quality score is a 3.8 out of 5 as rated by its users and customers.
Compared to its competitors, Genius's Product Quality score is rated right above Eloqua, and is preceded by Marketo.
Genius has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Compared to its competitors, Genius's ROI score is rated right below Eloqua.
Genius has an overall Customer Satisfaction score of 33 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Genius's Customer Satisfaction score is rated right above Eloqua, and is preceded by Marketo.
Genius has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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Brooklyn, NY 560032
http://www.genius.com
91-9900123454
Compared to its competitors, Genius's Customer Service score is rated right below Marketo.
Genius has a 3.3/5 stars for its overall company culture rated by their employees

Genius scored a 0 for Net Promoter Score and a -1 for Employee Net Promoter Score. NPS gauges how likely a customer of Genius would recommend the brand to a friend. ENPS measures how likely Genius employees would recommend working at Genius to a friend.
| 33% | Promoters |
|---|---|
| 34% | Passive |
| 33% | Detractors |
| 28% | Promoters |
|---|---|
| 43% | Passive |
| 29% | Detractors |