41
NPS
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Leroy Merlin
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About Leroy Merlin's Brand
Owner and operator of supermarket stores selling home improvement products. The company offers products and services for DIY, decoration, construction and gardening. It also provides after sales and logistics services. Among its major competitors, Leroy Merlin is ranked in 1st place for NPS while IKEA is 2nd, and OBI is 3rd.
Brand at a Glance
92%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
4.1/5
Customer Service
Leroy Merlin Ranking
- #1 / 4 of its competitors
Leroy Merlin NPS
Leroy Merlin's Net Promoter Score (NPS) is a 41 with 64% Promoters, 13% Passives, and 23% Detractors. Net Promoter Score tracks whether Leroy Merlin's customers would recommend using the product based on a scale of -100 to 100.
Leroy Merlin Overall NPS
| 64% | Promoters |
|---|---|
| 13% | Passives |
| 23% | Detractors |
Leroy Merlin NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2024 43 | Sep 2024 | 43 |
Nov 2024 45 | Nov 2024 | 45 |
Dec 2024 46 | Dec 2024 | 46 |
Jan 2025 48 | Jan 2025 | 48 |
Feb 2025 48 | Feb 2025 | 48 |
Apr 2025 49 | Apr 2025 | 49 |
May 2025 43 | May 2025 | 43 |
Jun 2025 45 | Jun 2025 | 45 |
Aug 2025 44 | Aug 2025 | 44 |
Sep 2025 44 | Sep 2025 | 44 |
Dec 2025 43 | Dec 2025 | 43 |
Jan 2026 41 | Jan 2026 | 41 |
How Other Brands Compare
Leroy Merlin is ranked first for NPS among its competitors. IKEA and OBI come in second and third, with Castorama coming in at #4.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Leroy Merlin NPS by Gender
Female customers rated Leroy Merlin's NPS 23 points higher than Male customers.
Male
31
Leroy Merlin's NPS was rated 31 by Male customers on Comparably.
58%
Promoters
15%
Passives
27%
Detractors
Female
54
Leroy Merlin's NPS was rated 54 by Female customers on Comparably.
67%
Promoters
20%
Passives
13%
Detractors
Leroy Merlin NPS by Ethnicity
Leroy Merlin's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Hispanic or Latino 49 | Hispanic or Latino | 49 |
African American/Black 74 | African American/Black | 74 |
Other 46 | Other | 46 |
Leroy Merlin NPS by Age
Leroy Merlin's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
Leroy Merlin NPS by Usage
Leroy Merlin's NPS was rated the highest by customers who have used Leroy Merlin's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 34 | Less than 1 Year | 34 |
1 to 2 Years 60 | 1 to 2 Years | 60 |
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years 25 | 5 to 10 Years | 25 |
Over 10 Years 50 | Over 10 Years | 50 |
Leroy Merlin NPS vs. Competitors
Compared to its competitors, Leroy Merlin's NPS is rated right above IKEA.
| COMPANY | NPS Score | |
|---|---|---|
| Leroy Merlin | 41 |
 | IKEA | 22 |
 | OBI | 20 |
Leroy Merlin Customer Reviews
Out of the 8 Leroy Merlin customer reviews 8 were positive and 0 were constructive. Leroy Merlin customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Leroy Merlin Customer Loyalty
92%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
92% of Leroy Merlin users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Leroy Merlin Customer Loyalty Score by Gender
Male customers rated Leroy Merlin's Customer Loyalty score 2% higher than Female customers.
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Male
90%
Yes
Female
88%
Yes
Leroy Merlin Customer Loyalty Score by Ethnicity
Leroy Merlin's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Leroy Merlin.
78
out of 100
Caucasian
85
out of 100
Hispanic or Latino
100
out of 100
African American/Black
93
out of 100
Other
Leroy Merlin Customer Loyalty Score by Age
Leroy Merlin's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 90% | 18-25 | 90% |
26-30 100% | 26-30 | 100% |
31-35 89% | 31-35 | 89% |
36-40 100% | 36-40 | 100% |
51-55 82% | 51-55 | 82% |
56-60 82% | 56-60 | 82% |
Leroy Merlin Customer Loyalty Score by Usage
Leroy Merlin's Customer Loyalty score was rated the highest by customers who have used Leroy Merlin's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Leroy Merlin Customer Loyalty Score by Industry
Leroy Merlin's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Retail industry customers.
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Leroy Merlin Customer Loyalty vs. Competitors
Compared to its competitors, Leroy Merlin's Customer Loyalty score is rated right above IKEA.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Leroy Merlin | 92% |
| IKEA | 76% |
| OBI | 47% |
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Leroy Merlin Product Quality
4/5
Leroy Merlin has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Leroy Merlin Product Information
Leroy Merlin’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Leroy Merlin's product the highest. Reviewers from the Tech industry rated Leroy Merlin the lowest at 2.3.
- Website
- www.leroymerlin.es
- Company Size
- 10,000+ Employees
Quick Insights into Leroy Merlin Product Quality
Leroy Merlin's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers ages 56-60.
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Ranked Leroy Merlin Product Quality the Highest
Ranked Leroy Merlin Product Quality the Lowest
Leroy Merlin Product Quality Score by Gender
Female customers rated Leroy Merlin's Product Quality score 0.6 stars higher than Male customers.
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Male
3.6/5
Female
4.2/5
Leroy Merlin Product Quality Score by Ethnicity
Leroy Merlin's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 3.7 | Hispanic or Latino | 3.7 |
African American/Black 4.5 | African American/Black | 4.5 |
Other 3.8 | Other | 3.8 |
Leroy Merlin Product Quality Score by Age
Leroy Merlin's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 5 | 26-30 | 5 |
31-35 4 | 31-35 | 4 |
36-40 5 | 36-40 | 5 |
51-55 3.9 | 51-55 | 3.9 |
56-60 1.6 | 56-60 | 1.6 |
Leroy Merlin Product Quality Score by Usage
Leroy Merlin's Product Quality score was rated the highest by customers who have used Leroy Merlin's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Leroy Merlin Product Quality Score by Industry
Leroy Merlin's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Leroy Merlin Product Quality vs. Competitors
Compared to its competitors, Leroy Merlin's Product Quality score is rated right above OBI.
| COMPANY | Product Quality Score | |
|---|---|---|
| Leroy Merlin | 4/5 |
| OBI | 4/5 |
| IKEA | 3.6/5 |
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Leroy Merlin Pricing
Leroy Merlin ROI & Value For Money
3.9/5
Leroy Merlin has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Leroy Merlin Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Tech industry think that they had the lowest ROI from Leroy Merlin.
Quick Insights into Leroy Merlin ROI
Leroy Merlin's ROI score was rated highest by customers ages 26-30, and rated lowest by customers ages 56-60.
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Ranked Leroy Merlin ROI the Highest
Ranked Leroy Merlin ROI the Lowest
Leroy Merlin ROI Score by Gender
Female customers rated Leroy Merlin's ROI score 0.2 stars higher than Male customers.
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Male
3.6/5
Female
3.8/5
Leroy Merlin ROI Score by Ethnicity
Leroy Merlin's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 4.4 | African American/Black | 4.4 |
Other 3.5 | Other | 3.5 |
Leroy Merlin ROI Score by Age
Leroy Merlin's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 4.9 | 26-30 | 4.9 |
31-35 3.9 | 31-35 | 3.9 |
36-40 4.5 | 36-40 | 4.5 |
51-55 3.7 | 51-55 | 3.7 |
56-60 1.5 | 56-60 | 1.5 |
Leroy Merlin ROI Score by Usage
Leroy Merlin's ROI score was rated the highest by customers who have used Leroy Merlin's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Leroy Merlin ROI Score by Industry
Leroy Merlin's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Leroy Merlin Pricing vs. Competitors
Compared to its competitors, Leroy Merlin's ROI score is rated right above IKEA.
| COMPANY | Pricing Score | |
|---|---|---|
| Leroy Merlin | 3.9/5 |
| IKEA | 3.6/5 |
| OBI | 3.5/5 |
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Leroy Merlin Customer Satisfaction (CSAT)
Leroy Merlin Customer Satisfaction (CSAT) Score
76 / 100
Leroy Merlin has an overall Customer Satisfaction score of 76 rated by its users and customers.
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Very Satisfied
50%
Satisfied
26%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
3%
Very Dissatisfied
15%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Leroy Merlin Customer Satisfaction
Leroy Merlin's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 56-60.
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Ranked Leroy Merlin Customer Satisfaction the Highest
Ranked Leroy Merlin Customer Satisfaction the Lowest
Leroy Merlin Customer Satisfaction Score by Gender
Female customers rated Leroy Merlin's Customer Satisfaction score 18 points higher than Male customers.
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72 / 100
MaleVery Satisfied | 44% | |
|---|---|---|
Satisfied | 28% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 0% | |
Very Dissatisfied | 24% |
90 / 100
FemaleVery Satisfied | 60% | |
|---|---|---|
Satisfied | 30% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 10% | |
Very Dissatisfied | 0% |
Leroy Merlin Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Leroy Merlin's Customer Satisfaction (CSAT) score was rated 64% according to Caucasian users and customers.
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64 / 100
Very Satisfied
28%
Satisfied
36%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
9%
Very Dissatisfied
27%
CSAT according to Hispanic or Latino
Leroy Merlin's Customer Satisfaction (CSAT) score was rated 80% according to Hispanic or Latino users and customers.
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80 / 100
Very Satisfied
20%
Satisfied
60%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%
CSAT according to African American/Black
Leroy Merlin's Customer Satisfaction (CSAT) score was rated 88% according to African American/Black users and customers.
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88 / 100
Very Satisfied
63%
Satisfied
25%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Leroy Merlin's Customer Satisfaction (CSAT) score was rated 78% according to Other users and customers.
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78 / 100
Very Satisfied
67%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
22%
Leroy Merlin Customer Satisfaction Score by Age
Leroy Merlin's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 88% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 51-55 | 100% | |||||||||||||||
| 56-60 | 20% |
Leroy Merlin Customer Satisfaction Score by Usage
Leroy Merlin's Customer Satisfaction score was rated the highest by customers who have used Leroy Merlin's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Leroy Merlin Customer Satisfaction Score by Industry
Leroy Merlin's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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}Leroy Merlin Customer Satisfaction vs. Competitors
Compared to its competitors, Leroy Merlin's Customer Satisfaction score is rated right above IKEA, and is preceded by OBI.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| OBI | 100% |
| Leroy Merlin | 76% |
| IKEA | 71% |
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Leroy Merlin Customer Service
4.1/5
Leroy Merlin has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Leroy Merlin's Customer Service
Address
Rue Chanzy - Lezennes, Lille, 59712
Website
www.leroymerlin.es
Quick Insights into Leroy Merlin Customer Service
Leroy Merlin's Customer Service score was rated highest by customers ages 26-30, and rated lowest by customers ages 56-60.
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Ranked Leroy Merlin Customer Service the Highest
Ranked Leroy Merlin Customer Service the Lowest
Leroy Merlin Customer Service Score by Gender
Female customers rated Leroy Merlin's Customer Service score 0.3 stars higher than Male customers.
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Male
3.7/5
Female
4/5
Leroy Merlin Customer Service Score by Ethnicity
Leroy Merlin's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Leroy Merlin.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4.6 | African American/Black | 4.6 |
Other 3.7 | Other | 3.7 |
Leroy Merlin Customer Service Score by Age
Leroy Merlin's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 5 | 26-30 | 5 |
31-35 3.8 | 31-35 | 3.8 |
36-40 5 | 36-40 | 5 |
51-55 4 | 51-55 | 4 |
56-60 1.5 | 56-60 | 1.5 |
Leroy Merlin Customer Service Score by Usage
Leroy Merlin's Customer Service score was rated the highest by customers who have used Leroy Merlin's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Leroy Merlin Customer Service Score by Industry
Leroy Merlin's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Leroy Merlin Customer Service vs. Competitors
Compared to its competitors, Leroy Merlin's Customer Service score is rated right above OBI.
| COMPANY | Customer Service Score | |
|---|---|---|
| Leroy Merlin | 4.1/5 |
| OBI | 4/5 |
| IKEA | 3.5/5 |
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Leroy Merlin as an Employer
4.7/5
Leroy Merlin has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Leroy Merlin scored a 41 for Net Promoter Score and a 61 for Employee Net Promoter Score. NPS gauges how likely a customer of Leroy Merlin would recommend the brand to a friend. ENPS measures how likely Leroy Merlin employees would recommend working at Leroy Merlin to a friend.
Net Promoter Score
41
NPS Score
| 64% | Promoters |
|---|---|
| 13% | Passive |
| 23% | Detractors |
Employee Net Promoter Score
61
eNPS Score
| 76% | Promoters |
|---|---|
| 9% | Passive |
| 15% | Detractors |
