-50
NPS
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Lotame
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About Lotame's Brand
Lotame is the leading independent data management platform (DMP). Among its major competitors, Lotame is ranked in 5th place for NPS while eXelate is 1st, and Salesforce is 2nd.Their current valuation is $200.00M
Brand at a Glance
10%
Customer Loyalty
4/5
Product Quality
3.5/5
Pricing
3.5/5
Customer Service
Lotame Ranking
- #4 / 4 of its competitors
Lotame NPS
Lotame's Net Promoter Score (NPS) is a -50 with 0% Promoters, 50% Passives, and 50% Detractors. Net Promoter Score tracks whether Lotame's customers would recommend using the product based on a scale of -100 to 100.
Lotame Overall NPS
| 0% | Promoters |
|---|---|
| 50% | Passives |
| 50% | Detractors |
Lotame NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2021 0 | Jun 2021 | 0 |
Sep 2021 -50 | Sep 2021 | -50 |
Feb 2022 -33 | Feb 2022 | -33 |
Sep 2025 -50 | Sep 2025 | -50 |
How Other Brands Compare
Lotame is ranked #4 for NPS among its competitors. Salesforce and Adobe come in first and second, with Oracle coming in at third. Among those competitors, it is the lowest valued company behind Adobe.
Lotame |  Adobe |  Oracle |  Salesforce | |
| Global Ranking | #- | #66 | #173 | #- |
| NPS | -50 | 24 | 11 | 36 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $200.00M | $228.04B | $207.07B | $201.44B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Lotame NPS vs. Competitors
Compared to its competitors, Lotame's NPS is rated right below Oracle.
| COMPANY | NPS Score | |
|---|---|---|
 | eXelate | 100 |
| Salesforce | 36 |
| Adobe | 24 |
| Oracle | 11 |
| Lotame | -50 |
Lotame Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Lotame users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Lotame Customer Loyalty vs. Competitors
Compared to its competitors, Lotame's Customer Loyalty score is rated right below Oracle.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| eXelate | 100% |
| Salesforce | 75% |
| Adobe | 75% |
| Oracle | 72% |
| Lotame | 10% |
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Lotame Product Quality
4/5
Lotame has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Lotame Product Information
Lotame’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- http://www.lotame.com
- Company Size
- 51-200 Employees
Industry
Tech
AdTech
Analytics
SaaS
Lotame Product Quality vs. Competitors
Compared to its competitors, Lotame's Product Quality score is rated right above Adobe, and is preceded by Salesforce.
| COMPANY | Product Quality Score | |
|---|---|---|
| eXelate | 5/5 |
| Salesforce | 4/5 |
| Lotame | 4/5 |
| Adobe | 3.9/5 |
| Oracle | 3.7/5 |
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Lotame Pricing
Lotame ROI & Value For Money
3.5/5
Lotame has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Lotame Pricing vs. Competitors
Compared to its competitors, Lotame's ROI score is rated right below Adobe.
| COMPANY | Pricing Score | |
|---|---|---|
| eXelate | 5/5 |
| Salesforce | 4/5 |
| Oracle | 3.7/5 |
| Adobe | 3.6/5 |
| Lotame | 3.5/5 |
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Lotame Customer Satisfaction (CSAT)
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Lotame Customer Satisfaction vs. Competitors
Compared to its competitors, Lotame's Customer Satisfaction score is rated right below Adobe.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| eXelate | 100% |
| Salesforce | 79% |
| Oracle | 67% |
| Adobe | 57% |
| Lotame | 0% |
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Lotame Customer Service
3.5/5
Lotame has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About Lotame's Customer Service
Address
8850 Stanford Blvd, Ste 4000, Columbia, MD 21045
Website
http://www.lotame.com
Phone Number
(646) 556-6300
Lotame's Social Links
Lotame Customer Service vs. Competitors
Compared to its competitors, Lotame's Customer Service score is rated right below Adobe.
| COMPANY | Customer Service Score | |
|---|---|---|
| eXelate | 5/5 |
| Salesforce | 4/5 |
| Oracle | 3.6/5 |
| Adobe | 3.6/5 |
| Lotame | 3.5/5 |
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Lotame as an Employer
4.1/5
Lotame has a 4.1/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Lotame scored a -50 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Lotame would recommend the brand to a friend. ENPS measures how likely Lotame employees would recommend working at Lotame to a friend.
Net Promoter Score
-50
NPS Score
| 0% | Promoters |
|---|---|
| 50% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
50
eNPS Score
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |
