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About MarketWatch's Brand

MarketWatch, published by Dow Jones & Co., tracks the pulse of markets for engaged investors with more than 16 million visitors per month. Among its major competitors, MarketWatch is ranked in 5th place for NPS while CNNMoney is 1st, and Bloomberg is 2nd.

Brand at a Glance

10%
Customer Loyalty
2.5/5
Product Quality
5/5
Pricing
5/5
Customer Service

MarketWatch Ranking

MarketWatch NPS

MarketWatch's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether MarketWatch's customers would recommend using the product based on a scale of -100 to 100.

MarketWatch Overall NPS

-100
NPS
0%Promoters
0%Passives
100%Detractors
MarketWatch Overall NPS

MarketWatch NPS Trend

-100
-50
0
50
100
Jun 2022
-100
Jun 2022-100

How Other Brands Compare

MarketWatch is ranked #4 for NPS among its competitors. CNNMoney and Bloomberg come in first and second, with CNBC coming in at third.

MarketWatch's Logo
MarketWatch
Bloomberg's Logo
Bloomberg
CNBC's Logo
CNBC
CNNMoney's Logo
CNNMoney
Global Ranking#-#129#713#-
NPS-100312100
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral--
Valuation Updated every 24 hours for public companies-$1.09B--

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

MarketWatch NPS vs. Competitors

Compared to its competitors, MarketWatch's NPS is rated right below Nanex.

MarketWatch Customer Loyalty

10%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

10% of MarketWatch users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

10
10%
90
90%
MarketWatch Customer Loyalty

MarketWatch Customer Loyalty vs. Competitors

Compared to its competitors, MarketWatch's Customer Loyalty score is rated right above Self Magazine, and is preceded by CNBC.

COMPANYCustomer Loyalty Score
CNNMoney100%
Bloomberg77%
CNBC77%
MarketWatch10%
Self MagazineN/A
NanexN/A

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MarketWatch Product Quality

2.5/5

MarketWatch has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.

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MarketWatch Product Information

MarketWatch’s product quality score is a 2.5 out of 5 as rated by its users and customers.

Website
http://www.marketwatch.com
Company Size
201-500 Employees

Industry

Tech
Analytics
Content
FinTech
Media
Sports & Entertainment

MarketWatch Product Quality vs. Competitors

Compared to its competitors, MarketWatch's Product Quality score is rated right above Nanex, and is preceded by Self Magazine.

COMPANYProduct Quality Score
CNNMoney5/5
Bloomberg4/5
CNBC3.5/5
Self Magazine3.2/5
MarketWatch2.5/5
NanexN/A

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MarketWatch Pricing

MarketWatch ROI & Value For Money

5/5

MarketWatch has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.

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MarketWatch Pricing vs. Competitors

Compared to its competitors, MarketWatch's ROI score is rated right above Self Magazine, and is preceded by CNNMoney.

COMPANYPricing Score
CNNMoney5/5
MarketWatch5/5
Self Magazine4.5/5
Bloomberg3.9/5
CNBC3.1/5
NanexN/A

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MarketWatch Customer Satisfaction (CSAT)

Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied100%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
100%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

MarketWatch Customer Satisfaction vs. Competitors

Compared to its competitors, MarketWatch's Customer Satisfaction score is rated right above Nanex, and is preceded by Self Magazine.

COMPANYCustomer Satisfaction (CSAT) Score
CNNMoney100%
Bloomberg76%
CNBC60%
Self Magazine0%
MarketWatch0%
Nanex0%

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MarketWatch Customer Service

5/5

MarketWatch has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.

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About MarketWatch's Customer Service

Address

201 California St, Fl 13, San Francisco, CA 94111


Website

http://www.marketwatch.com


Phone Number

16095209090

MarketWatch Customer Service vs. Competitors

Compared to its competitors, MarketWatch's Customer Service score is rated right above Bloomberg, and is preceded by CNNMoney.

COMPANYCustomer Service Score
CNNMoney5/5
MarketWatch5/5
Bloomberg4/5
CNBC3.1/5
Self MagazineN/A
NanexN/A

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Consumer vs. Employees

MarketWatch scored a -100 for Net Promoter Score and a -67 for Employee Net Promoter Score. NPS gauges how likely a customer of MarketWatch would recommend the brand to a friend. ENPS measures how likely MarketWatch employees would recommend working at MarketWatch to a friend.

Net Promoter Score

-100
NPS Score
0%Promoters
0%Passive
100%Detractors

Employee Net Promoter Score

-67
eNPS Score
0%Promoters
33%Passive
67%Detractors

Global Ranking Snapshot

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