22
NPS
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Mizuno
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About Mizuno's Brand
Provider of manufactured sporting goods and sporting facilities in Osaka, Japan. Among its major competitors, Mizuno is ranked in 4th place for NPS while Nike is 1st, and PUMA is 2nd.
Brand at a Glance
82%
Customer Loyalty
4.1/5
Product Quality
3.8/5
Pricing
3.8/5
Customer Service
Mizuno Ranking
- #4 / 4 of its competitors
Mizuno NPS
Mizuno's Net Promoter Score (NPS) is a 22 with 52% Promoters, 18% Passives, and 30% Detractors. Net Promoter Score tracks whether Mizuno's customers would recommend using the product based on a scale of -100 to 100.
Mizuno Overall NPS
| 52% | Promoters |
|---|---|
| 18% | Passives |
| 30% | Detractors |
Mizuno NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 0 | Apr 2022 | 0 |
Aug 2022 0 | Aug 2022 | 0 |
Oct 2022 9 | Oct 2022 | 9 |
Nov 2022 14 | Nov 2022 | 14 |
Feb 2023 22 | Feb 2023 | 22 |
Apr 2023 25 | Apr 2023 | 25 |
Jul 2023 16 | Jul 2023 | 16 |
Aug 2023 17 | Aug 2023 | 17 |
Sep 2023 25 | Sep 2023 | 25 |
Jan 2024 24 | Jan 2024 | 24 |
Jun 2024 27 | Jun 2024 | 27 |
Jan 2025 22 | Jan 2025 | 22 |
How Other Brands Compare
Mizuno is ranked #4 for NPS among its competitors. Nike and PUMA come in first and second, with New Balance coming in at third.
Mizuno |  Nike |  PUMA |  New Balance | |
| Global Ranking | #- | #6 | #63 | #993 |
| NPS | 22 | 48 | 36 | 28 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $222.95B | $15.21B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Mizuno NPS by Gender
Mizuno's NPS was rated 60 by Male customers on Comparably.
Male
60
Mizuno's NPS was rated 60 by Male customers on Comparably.
80%
Promoters
0%
Passives
20%
Detractors
Female
N/A
Mizuno's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Mizuno NPS by Age
Mizuno's NPS was rated 34 points by customers ages 18-25 on Comparably.
Mizuno NPS by Usage
Mizuno's NPS was rated 34 points by customers who have used Mizuno's products/services for 2 to 5 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 34 | 2 to 5 Years | 34 |
Mizuno NPS vs. Competitors
Compared to its competitors, Mizuno's NPS is rated right above Acsis, and is preceded by New Balance.
| COMPANY | NPS Score | |
|---|---|---|
| Nike | 48 |
| PUMA | 36 |
| New Balance | 28 |
| Mizuno | 22 |
 | Acsis | N/A |
Mizuno Customer Loyalty
82%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Mizuno users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Mizuno Customer Loyalty Score by Gender
Mizuno's Customer Loyalty score was rated 82 by Male customers on Comparably.
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Male
82%
Yes
Female
N/A
Yes
Mizuno Customer Loyalty Score by Age
Mizuno's Customer Loyalty score was rated 85% by customers ages 18-25 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 85% | 18-25 | 85% |
Mizuno Customer Loyalty Score by Usage
Mizuno's Customer Loyalty score was rated 100% by customers who have used Mizuno's products/services for 2 to 5 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Mizuno Customer Loyalty vs. Competitors
Compared to its competitors, Mizuno's Customer Loyalty score is rated right above New Balance, and is preceded by PUMA.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Nike | 83% |
| PUMA | 82% |
| Mizuno | 82% |
| New Balance | 79% |
| Acsis | N/A |
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Mizuno Product Quality
4.1/5
Mizuno has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Mizuno Product Information
Mizuno’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- www.mizuno.co.jp
- Company Size
- 5,001-10,000 Employees
Quick Insights into Mizuno Product Quality
Mizuno's Product Quality score was rated highest by Male customers.
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Ranked Mizuno Product Quality the Highest
Mizuno Product Quality Score by Gender
Mizuno's Product Quality score was rated 4.4 by Male customers on Comparably.
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Male
4.4/5
Female
N/A
Mizuno Product Quality Score by Age
Mizuno's Product Quality score was rated 4.3 stars by customers ages 18-25 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
Mizuno Product Quality Score by Usage
Mizuno's Product Quality score was rated 4 stars by customers who have used Mizuno's products/services for 2 to 5 Years.
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Mizuno Product Quality vs. Competitors
Compared to its competitors, Mizuno's Product Quality score is rated right above New Balance, and is preceded by PUMA.
| COMPANY | Product Quality Score | |
|---|---|---|
| Nike | 4.3/5 |
| PUMA | 4.2/5 |
| Mizuno | 4.1/5 |
| New Balance | 3.9/5 |
| Acsis | N/A |
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Mizuno Pricing
Mizuno ROI & Value For Money
3.8/5
Mizuno has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Quick Insights into Mizuno ROI
Mizuno's ROI score was rated highest by Male customers.
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Ranked Mizuno ROI the Highest
Mizuno ROI Score by Gender
Mizuno's ROI score was rated 4.2 by Male customers on Comparably.
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Male
4.2/5
Female
N/A
Mizuno ROI Score by Age
Mizuno's ROI score was rated 3.7 stars by customers ages 18-25 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
Mizuno ROI Score by Usage
Mizuno's ROI score was rated 3.6 stars by customers who have used Mizuno's products/services for 2 to 5 Years.
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Mizuno Pricing vs. Competitors
Compared to its competitors, Mizuno's ROI score is rated right above New Balance, and is preceded by Nike.
| COMPANY | Pricing Score | |
|---|---|---|
| PUMA | 4.1/5 |
| Nike | 3.9/5 |
| Mizuno | 3.8/5 |
| New Balance | 3.7/5 |
| Acsis | N/A |
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Mizuno Customer Satisfaction (CSAT)
Mizuno Customer Satisfaction (CSAT) Score
92 / 100
Mizuno has an overall Customer Satisfaction score of 92 rated by its users and customers.
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Very Satisfied
38%
Satisfied
54%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Mizuno Customer Satisfaction
Mizuno's Customer Satisfaction score was rated highest by customers ages 18-25.
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Ranked Mizuno Customer Satisfaction the Highest
Mizuno Customer Satisfaction Score by Gender
Mizuno's Customer Satisfaction score was rated 100 by Male customers on Comparably.
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100 / 100
MaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Mizuno Customer Satisfaction Score by Age
Mizuno's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Mizuno.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% |
Mizuno Customer Satisfaction vs. Competitors
Compared to its competitors, Mizuno's Customer Satisfaction score is rated right above PUMA.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Mizuno | 92% |
| PUMA | 88% |
| Nike | 86% |
| New Balance | 77% |
| Acsis | 0% |
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Mizuno Customer Service
3.8/5
Mizuno has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Mizuno's Customer Service
Address
1-12-35 Nanko-Kita Suminoe-ku, Osaka-shi, 559-8510
Website
www.mizuno.co.jp
Phone Number
7
Quick Insights into Mizuno Customer Service
Mizuno's Customer Service score was rated highest by customers ages 18-25.
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Ranked Mizuno Customer Service the Highest
Mizuno Customer Service Score by Gender
Mizuno's Customer Service score was rated 4 by Male customers on Comparably.
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Male
4/5
Female
N/A
Mizuno Customer Service Score by Age
Mizuno's Customer Service score was rated 4 stars by customers ages 18-25 on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
Mizuno Customer Service Score by Usage
Mizuno's Customer Service score was rated 3.6 stars by customers who have used Mizuno's products/services for 2 to 5 Years.
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Mizuno Customer Service vs. Competitors
Compared to its competitors, Mizuno's Customer Service score is rated right above Acsis, and is preceded by New Balance.
| COMPANY | Customer Service Score | |
|---|---|---|
| PUMA | 4.2/5 |
| Nike | 4.1/5 |
| New Balance | 3.8/5 |
| Mizuno | 3.8/5 |
| Acsis | N/A |
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Mizuno as an Employer
Consumer vs. Employees
Mizuno scored a 22 for Net Promoter Score and a -67 for Employee Net Promoter Score. NPS gauges how likely a customer of Mizuno would recommend the brand to a friend. ENPS measures how likely Mizuno employees would recommend working at Mizuno to a friend.
Net Promoter Score
22
NPS Score
| 52% | Promoters |
|---|---|
| 18% | Passive |
| 30% | Detractors |
Employee Net Promoter Score
-67
eNPS Score
| 0% | Promoters |
|---|---|
| 33% | Passive |
| 67% | Detractors |
