

Modells manufactures and markets sporting goods and related apparels. Among its major competitors, Modell's Sporting Goods is ranked in 3rd place for NPS while DICK'S Sporting Goods is 1st, and Academy Sports & Outdoors is 2nd.
Modell's Sporting Goods's Net Promoter Score (NPS) is a -6 with 44% Promoters, 6% Passives, and 50% Detractors. Net Promoter Score tracks whether Modell's Sporting Goods's customers would recommend using the product based on a scale of -100 to 100.
| 44% | Promoters |
|---|---|
| 6% | Passives |
| 50% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2021 -100 | Apr 2021 | -100 |
Jun 2021 -60 | Jun 2021 | -60 |
Nov 2021 -67 | Nov 2021 | -67 |
Dec 2021 -57 | Dec 2021 | -57 |
Aug 2022 -63 | Aug 2022 | -63 |
Sep 2022 -66 | Sep 2022 | -66 |
Mar 2023 -50 | Mar 2023 | -50 |
Aug 2023 -36 | Aug 2023 | -36 |
Oct 2023 -32 | Oct 2023 | -32 |
Nov 2023 -22 | Nov 2023 | -22 |
Dec 2023 -13 | Dec 2023 | -13 |
Oct 2024 -7 | Oct 2024 | -7 |
Modell's Sporting Goods is ranked third for NPS among its competitors. DICK'S Sporting Goods and Academy Sports & Outdoors come in first and second, with Macy's coming in at #4.
![]() Modell's Sporting Goods | ![]() DICK'S Sporting Goods | ![]() Macy's | ![]() Academy Sports & Outdoors | |
| Global Ranking | #- | #244 | #254 | #- |
| NPS | -6 | 31 | -11 | 3 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | - | $1.88B | $4.88B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Modell's Sporting Goods's NPS is rated right above Macy's, and is preceded by Let's Try Sports!.
| COMPANY | NPS Score | |
|---|---|---|
![]() | DICK'S Sporting Goods | 31 |
![]() | Academy Sports & Outdoors | 3 |
![]() | Let's Try Sports! | N/A |
![]() | Modell's Sporting Goods | -6 |
![]() | Macy's | -11 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
54% of Modell's Sporting Goods users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, Modell's Sporting Goods's Customer Loyalty score is rated right above Let's Try Sports!, and is preceded by Academy Sports & Outdoors.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Macy's | 77% |
![]() | DICK'S Sporting Goods | 75% |
![]() | Academy Sports & Outdoors | 75% |
![]() | Modell's Sporting Goods | 54% |
![]() | Let's Try Sports! | N/A |
Modell's Sporting Goods has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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Modell's Sporting Goods’s product quality score is a 2.6 out of 5 as rated by its users and customers.
Compared to its competitors, Modell's Sporting Goods's Product Quality score is rated right above Let's Try Sports!, and is preceded by Macy's.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | DICK'S Sporting Goods | 3.8/5 |
![]() | Academy Sports & Outdoors | 3.2/5 |
![]() | Macy's | 3.1/5 |
![]() | Modell's Sporting Goods | 2.6/5 |
![]() | Let's Try Sports! | N/A |
Modell's Sporting Goods has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
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Compared to its competitors, Modell's Sporting Goods's ROI score is rated right above Let's Try Sports!, and is preceded by Macy's.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | DICK'S Sporting Goods | 3.6/5 |
![]() | Academy Sports & Outdoors | 3.2/5 |
![]() | Macy's | 3.1/5 |
![]() | Modell's Sporting Goods | 2.9/5 |
![]() | Let's Try Sports! | N/A |
Modell's Sporting Goods has an overall Customer Satisfaction score of 43 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Modell's Sporting Goods's Customer Satisfaction score is rated right above Let's Try Sports!, and is preceded by Macy's.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | DICK'S Sporting Goods | 76% |
![]() | Academy Sports & Outdoors | 63% |
![]() | Macy's | 52% |
![]() | Modell's Sporting Goods | 43% |
![]() | Let's Try Sports! | 0% |
Modell's Sporting Goods has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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York, NY
modells.com
Compared to its competitors, Modell's Sporting Goods's Customer Service score is rated right above Let's Try Sports!, and is preceded by Macy's.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | DICK'S Sporting Goods | 3.7/5 |
![]() | Academy Sports & Outdoors | 3.1/5 |
![]() | Macy's | 2.9/5 |
![]() | Modell's Sporting Goods | 2.8/5 |
![]() | Let's Try Sports! | N/A |
Modell's Sporting Goods has a 2.4/5 stars for its overall company culture rated by their employees

In the Bottom 5% of Similar Sized Companies on Comparably.
Modell's Sporting Goods scored a -6 for Net Promoter Score and a -41 for Employee Net Promoter Score. NPS gauges how likely a customer of Modell's Sporting Goods would recommend the brand to a friend. ENPS measures how likely Modell's Sporting Goods employees would recommend working at Modell's Sporting Goods to a friend.
| 44% | Promoters |
|---|---|
| 6% | Passive |
| 50% | Detractors |
| 26% | Promoters |
|---|---|
| 7% | Passive |
| 67% | Detractors |