

Nginx offers advanced internet infrastructure software to help companies match the demand for faster web experiences. Among its major competitors, NGINX, Inc. is ranked in 3rd place for NPS while Cloudflare is 1st, and F5, Inc. is 2nd.
NGINX, Inc.'s Net Promoter Score (NPS) is a 16 with 33% Promoters, 50% Passives, and 17% Detractors. Net Promoter Score tracks whether NGINX, Inc.'s customers would recommend using the product based on a scale of -100 to 100.
| 33% | Promoters |
|---|---|
| 50% | Passives |
| 17% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2021 0 | Apr 2021 | 0 |
Jul 2021 50 | Jul 2021 | 50 |
Feb 2022 66 | Feb 2022 | 66 |
Mar 2022 25 | Mar 2022 | 25 |
Apr 2022 20 | Apr 2022 | 20 |
Feb 2024 17 | Feb 2024 | 17 |
NGINX, Inc. is ranked third for NPS among its competitors. Cloudflare and F5, Inc. come in first and second, with Alooma coming in at #4.
![]() NGINX, Inc. | ![]() F5, Inc. | ![]() Cloudflare | ![]() Alooma | |
| Global Ranking | #- | #609 | #869 | #- |
| NPS | 16 | 24 | 37 | -51 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $13.04B | $25.25B | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, NGINX, Inc.'s NPS is rated right above Array Networks, and is preceded by F5, Inc..
| COMPANY | NPS Score | |
|---|---|---|
![]() | Cloudflare | 37 |
![]() | F5, Inc. | 24 |
![]() | NGINX, Inc. | 16 |
![]() | Array Networks | N/A |
![]() | Alooma | -51 |
![]() | Datawire | -100 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
60% of NGINX, Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, NGINX, Inc.'s Customer Loyalty score is rated right above Alooma, and is preceded by Cloudflare.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | F5, Inc. | 82% |
![]() | Cloudflare | 77% |
![]() | NGINX, Inc. | 60% |
![]() | Alooma | N/A |
![]() | Datawire | N/A |
![]() | Array Networks | N/A |
NGINX, Inc. has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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NGINX, Inc.’s product quality score is a 3.4 out of 5 as rated by its users and customers.
Compared to its competitors, NGINX, Inc.'s Product Quality score is rated right above Datawire, and is preceded by Alooma.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Cloudflare | 4/5 |
![]() | F5, Inc. | 3.8/5 |
![]() | Alooma | 3.6/5 |
![]() | NGINX, Inc. | 3.4/5 |
![]() | Datawire | 2.5/5 |
![]() | Array Networks | N/A |
NGINX, Inc. has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Compared to its competitors, NGINX, Inc.'s ROI score is rated right above Alooma, and is preceded by F5, Inc..
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Cloudflare | 4/5 |
![]() | F5, Inc. | 3.9/5 |
![]() | NGINX, Inc. | 3.6/5 |
![]() | Alooma | 3.6/5 |
![]() | Datawire | 3.5/5 |
![]() | Array Networks | N/A |
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, NGINX, Inc.'s Customer Satisfaction score is rated right above Alooma, and is preceded by Cloudflare.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | F5, Inc. | 72% |
![]() | Cloudflare | 67% |
![]() | NGINX, Inc. | 0% |
![]() | Alooma | 0% |
![]() | Datawire | 0% |
![]() | Array Networks | 0% |
NGINX, Inc. has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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85 Federal St., San Francisco, CA
http://nginx.com
79104293178
Compared to its competitors, NGINX, Inc.'s Customer Service score is rated right above Datawire, and is preceded by Alooma.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | F5, Inc. | 3.9/5 |
![]() | Cloudflare | 3.8/5 |
![]() | Alooma | 3.7/5 |
![]() | NGINX, Inc. | 3.5/5 |
![]() | Datawire | 3.5/5 |
![]() | Array Networks | N/A |
NGINX, Inc. has a 3.9/5 stars for its overall company culture rated by their employees

NGINX, Inc. scored a 16 for Net Promoter Score and a 78 for Employee Net Promoter Score. NPS gauges how likely a customer of NGINX, Inc. would recommend the brand to a friend. ENPS measures how likely NGINX, Inc. employees would recommend working at NGINX, Inc. to a friend.
| 33% | Promoters |
|---|---|
| 50% | Passive |
| 17% | Detractors |
| 89% | Promoters |
|---|---|
| 0% | Passive |
| 11% | Detractors |