

Radio One, Inc. is one of the nation's largest radio broadcasting companies and the largest radio broadcasting company that primarily Among its major competitors, Radio One is ranked in 1st place for NPS while iHeartMedia is 2nd, and United Site Services is 3rd.
Radio One's Net Promoter Score (NPS) is a 21 with 50% Promoters, 21% Passives, and 29% Detractors. Net Promoter Score tracks whether Radio One's customers would recommend using the product based on a scale of -100 to 100.
| 50% | Promoters |
|---|---|
| 21% | Passives |
| 29% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2021 100 | Apr 2021 | 100 |
Jun 2021 33 | Jun 2021 | 33 |
Jul 2021 0 | Jul 2021 | 0 |
Dec 2021 20 | Dec 2021 | 20 |
Jan 2022 29 | Jan 2022 | 29 |
Apr 2022 37 | Apr 2022 | 37 |
Feb 2023 33 | Feb 2023 | 33 |
Apr 2023 20 | Apr 2023 | 20 |
Dec 2023 27 | Dec 2023 | 27 |
Apr 2024 25 | Apr 2024 | 25 |
Aug 2024 16 | Aug 2024 | 16 |
Nov 2024 22 | Nov 2024 | 22 |
Radio One is ranked first for NPS among its competitors. iHeartMedia and United Site Services come in second and third, with Cumulus coming in at #4.
![]() Radio One | ![]() iHeartMedia | ![]() United Site Services | ![]() Cumulus | |
| Global Ranking | #- | #308 | #- | #- |
| NPS | 21 | 15 | -34 | - |
| Valuation Updated every 24 hours for public companies | - | $2.01B | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Radio One's NPS is rated right above iHeartMedia.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Radio One | 21 |
![]() | iHeartMedia | 15 |
![]() | Cumulus | N/A |
![]() | United Site Services | -34 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of Radio One users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Compared to its competitors, Radio One's Customer Loyalty score is rated right above United Site Services.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Radio One | 77% |
![]() | United Site Services | 66% |
![]() | iHeartMedia | 64% |
![]() | Cumulus | N/A |
Radio One has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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Radio One’s product quality score is a 3.3 out of 5 as rated by its users and customers.
Compared to its competitors, Radio One's Product Quality score is rated right above United Site Services, and is preceded by iHeartMedia.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | iHeartMedia | 3.5/5 |
![]() | Radio One | 3.3/5 |
![]() | United Site Services | 2.4/5 |
![]() | Cumulus | N/A |
Radio One has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Compared to its competitors, Radio One's ROI score is rated right above United Site Services, and is preceded by iHeartMedia.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | iHeartMedia | 3.5/5 |
![]() | Radio One | 3.4/5 |
![]() | United Site Services | 2.2/5 |
![]() | Cumulus | N/A |
Radio One has an overall Customer Satisfaction score of 57 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Radio One's Customer Satisfaction score is rated right above iHeartMedia.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Radio One | 57% |
![]() | iHeartMedia | 53% |
![]() | United Site Services | 17% |
![]() | Cumulus | 0% |
Radio One has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
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5900 Princess Garden Parkway, 7th Floor, Lanham, MD
http://www.radio-one.com
301-306-1111
Compared to its competitors, Radio One's Customer Service score is rated right above United Site Services, and is preceded by iHeartMedia.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | iHeartMedia | 3.6/5 |
![]() | Radio One | 3.3/5 |
![]() | United Site Services | 2.5/5 |
![]() | Cumulus | N/A |
Radio One has a 2.4/5 stars for its overall company culture rated by their employees

Radio One scored a 21 for Net Promoter Score and a -47 for Employee Net Promoter Score. NPS gauges how likely a customer of Radio One would recommend the brand to a friend. ENPS measures how likely Radio One employees would recommend working at Radio One to a friend.
| 50% | Promoters |
|---|---|
| 21% | Passive |
| 29% | Detractors |
| 20% | Promoters |
|---|---|
| 13% | Passive |
| 67% | Detractors |